You can now enjoy Roku’s free channel on your iOS devices

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Roku
A new way to watch free movies.
Photo: Roku

Want to give the Roku experience a go, but don’t own a Roku TV streaming device? Today may be your lucky day, since Roku has announced that its free, ad-supported streaming service, the Roku Channel, is now available for people to watch, via the internet, on your smartphone, tablet, or personal computer.

To access the content — which includes plenty of good, albeit slightly older movies like The Matrix trilogy, in addition to other content — you’ll simply need to create a Roku account.

Walmart plans to take on Netflix with its own streaming service

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Netflix
Netflix and Apple could soon be competing with Walmart
Photo: Flickr/Stock Catalog

Netflix and HBO might be getting some fresh competition soon and we’re not talking about Apple’s growing TV streaming ambitions.

Walmart is supposedly planning to get into the streaming game and it hopes to beat the competition by making the cheapest priced TV streaming service available.

The best Cyber Monday deals of 2017

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Cyber Monday 2017
Grab a bargain today!
Photo: Ste Smith/Cult of Mac

The holiday season is finally upon us and you know what that means? Killer deals on all the tech gadgets you’ve been lusting after all year.

Cyber Monday deals for 2017 are already setting the internet into a tizzy of anticipation with big discounts on 4K TVs, smart speakers, drones, iPads, smartphones and much more. Cult of Mac will be rounding up the best deals right here so you can spend less time Cyber Monday shopping and get on with life.

Here are the best deals worth checking out:

Roku’s new 4K streamer kills Apple TV on price

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Roku
Roku is dominating the streaming wars.
Photo: Roku

Apple’s plan to dominate the 4K TV streaming market is up against some tough competition from the top company in the game.

Fresh off its IPO, Roku revealed its brand new lineup of streaming dongles today and while they may not pack as much processing power as the new Apple TV 4K, they have one killer feature that will lure in tons of buyers: a cheap price tag.

Roku continues to trounce Apple TV

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apple tv and siri remote
Apple TV can't compete with Roku.
Photo: Ste Smith/Cult of Mac

The gap between Apple TV and Roku continues to widen — only not in Apple’s favor.

According to the latest research data, Apple TV is getting absolutely dominated in the streaming set-top box race. As top rival Roku inches closer toward taking over half the market, Apple TV still struggles to crack into the top three streamers. And the future isn’t looking too bright.

Apple TV struggles to gain toehold in living rooms

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apple tv and siri remote
Still not really catching on.
Photo: Ste Smith/Cult of Mac

Cupertino might not consider Apple TV a “hobby” any longer, but according to new data from comScore, the streaming device certainly is not viewed as a serious contender in the marketplace.

ComScore’s new figures show that — at the end of 2016 — Roku led the way for streaming TV boxes/sticks in the United States, with 18 percent penetration among Wi-Fi households. Amazon’s Fire TV followed on its heels with 12 percent, while Google’s Chromecast came third with 8 percent. Apple TV trailed in fourth place with just 5 percent.

Apple TV sales continued their sad decline over the holidays

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appletv
Apple TV hasn't been the winner that Apple was hoping for.
Photo: Jim Merithew/Cult of Mac

Remember when we all got excited about Apple TV and how it had the potential to change TV as we know it?

It seems that fewer and fewer people do. New data from eMarketer suggest Apple is currently “at the bottom of the U.S. connected TV market, behind Google Chromecast and Roku, with its share shrinking.”

New Apple TV loses to Roku in U.S.

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apple tv and siri remote
The Apple TV had a surge of sales last year.
Photo: Ste Smith/Cult of Mac

The fourth generation Apple TV experienced the largest increase in unit sales last year among streaming media players but it hasn’t been good enough to supplant Roku as the top streamer in the U.S. 

Apple TV’s biggest weakness appears to be its price point. New research shows that smaller stick streamers made up half of last year’s sales and Apple’s competition reaped the rewards.