Apple launches YouTube channel all about TV and movies

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Apple TV
Apple’s new YouTube channel is a bit odd.
Photo: Cult of Mac

Apple is gearing up for the launch of its Apple TV+ streaming service this fall with the creation of a new YouTube channel dedicated to movie and TV shows.

The channel serves up teasers, clips, behind the scenes looks, interviews and more about upcoming shows. While Apple’s lineup of original TV shows are still in development, Apple is focusing on other shows, like Game of Thrones which is in the middle of its final season.

Every TV show and movie currently in the works at Apple [Updated]

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Apple TV
Apple is loading up with original content.
Photo: Ste Smith/Cult of Mac

 

 

The star-studded Apple TV show lineup is starting to look like it could become a legitimate contender to Netflix and HBO. After going on a Hollywood spending spree in the last eight months, Apple appears poised to make a huge push into original content.

Thanks to its new worldwide video executive team, many of the Apple TV series in development actually look really promising and diverse. From Steven Spielberg’s Amazing Stories to mysterious new sci-fi series See, Apple’s working on some shows everyone could enjoy.

Check out all the full list of TV series Apple is working on:

Update: We’ve added all the shows we know about heading into Apple’s big March 25 event where it’s expected to finally unveil its TV streaming service.

Apple picks up high-budget TV series Pachinko

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Pachinko
Pachinko got has been greenlit by Apple.
Photo: Grand Central Publishing

Apple may have found its own answer to Netflix’s popular TV show, The Crown

The iPhone-maker has reportedly ordered an eight-episode series based on the New York Times bestselling novel Pachinko. After beating out multiple other bidders for the project Apple is allegedly throwing more money behind the Pachinko than most of its other series as it aims to make a splash at the Emmys in 2020.

Hollywood lines up to help Apple make its own Game of Thrones

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Planet of the Apps
Apple's next TV shows should be a lot better than Planet of the Apps.
Photo: Apple

Hollywood is racing to do business with Apple in hopes to help the iPhone-maker create its first breakout TV series and movies.

Apple’s LA-based TV execs, Zack Van Amburg and Jamie Erlicht, have been lining up meetings with some of the top names in town, according to a new report that sheds some light on the company’s TV strategy. Everyone from Jennifer Aniston to Steven Spielberg has pitched the duo. But in true Apple fashion, they’re being very picky about what they say yes to.

Catch our iPhone 8 event predictions, this week on The CultCast

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CultCast on iPhone 8
It's about time for a big change.
Photo: Johannes Eret

This week on The CultCast: It’s official — Apple’s next iPhone event happens September 12! Tune in to catch our hardware predictions. Plus, we take a look at the leaked iPhone 8 UI, and how the new phone will work without a Home button.

Then we’ll regale you with the story behind the evolution of the Apple logo, and the story you’ve never heard about the purpose of its iconic bite. And stick around for an all-new What We’re Into, where Leander tells us why Game of Thrones has turned into his most despised show!

Carpool Karaoke ads show off the series’ big celebrity pairings

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Carpool Karaoke
Maisie Williams and Sophie Turner are stars of HBO's Game of Thrones.
Photo: Apple

To hype its new Carpool Karaoke series on Apple Music, Apple has debuted two new teaser ads, offering a preview of what fans can expect from the show.

One ad features Game of Thrones stars Maisie Williams and Sophie Turner as they belt out Justin Bieber’s “Sorry” and Miley Cyrus’ song “Wrecking Ball,” and get ready to prank fans. The other ad includes Ariana Grande and Family Guy creator Seth MacFarlane singing show tunes.

Check them out below.

8 takeaways from Apple’s Q4 2016 earnings call

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Apple's Q2 earnings weren't that impressive.
iPhone sales were down in Q4 2016.
Photo: Ste Smith/Cult of Mac

Apple can’t make enough iPhone 7 devices to satisfy demand from customers (and from Wall Street to make more money).

During Apple’s Q4 2016 earnings call today, Apple CEO Tim Cook and CFO Luca Maestri hinted that big things are in the pipeline that should put the company back on track to growth — and it all starts Thursday with the MacBook Pro.

Here’s what we learned from the Q4 earnings call:

Eddy Cue says TV ‘needs to be reinvented’

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Eddy Cue
Apple VP Eddy Cue runs Apple's media business.
Photo: CNBC

Watching television is still a dreadful experience, according to Eddy Cue, Apple’s senior VP of internet software and services.

The Apple exec sat down for a joint interview with HBO CEO Richard Plepler at Vanity Fair’s New Establishment Summit in San Francisco today. The two media titans discussed the rapidly changing landscape of television, but Cue told the audience that more changes are needed to make the experience better.