November 30, 2003: Apple expands its retail chain outside the United States for the first time, opening Apple Store Ginza in Tokyo’s trendy shopping district.
On opening day, thousands of Apple fans — possibly the biggest queue in Apple history — line up around the block in the rain to gain early access to the store, which offers five full floors of Apple product goodness.
Apple CEO Steve Jobs does not show up for the opening of the 73rd Apple Store. However, shoppers hear a welcoming speech from Eiko Harada, president of Apple Japan.
November 4, 1997: Apple unveils its plan to open small “store within a store” areas inside CompUSA outlets around the United States. Apple-trained employees will staff these mini-stores and sing the praises of the Mac and other Apple products.