November 19, 2013: Apple gets final approval from the Cupertino City Council to proceed with building a massive second campus to house the iPhone-maker’s growing army of workers in California. Regarding the new Apple headquarters, Cupertino Mayor Orrin Mahoney issues a simple message: “Go for it.”
However, the massive structure — with an innovative circular design that will earn it the nickname “the spaceship” — remains years away from opening, despite Apple’s ambitious schedule.
November 18, 2003: Apple debuts a new iMac G4 sporting a 20-inch screen, the company’s biggest flat-panel all-in-one computer ever.
The introduction makes an already superb Mac even better. Somehow, though, the additional screen real estate makes the new Mac weigh twice as much as the 17-inch model.
November 16, 1982: Intent on giving his company’s upcoming personal computer a memorable name, Apple co-founder Steve Jobs pens an impassioned plea to audio company McIntosh Laboratory. In the letter, he asks permission to use the name “Macintosh.”
You can probably guess how the resulting discussions turned out!
November 11, 2015: Apple’s first iPad Pro goes on sale after months of speculation about the giant-size tablet.
With its much larger screen, professional-oriented targeting and dreaded (optional) stylus, the 12.9-inch iPad Pro represents Apple CEO Tim Cook’s cleanest break yet from Steve Jobs’ vision for iOS devices.
And it turned out all the better for it!
November 6, 2003: After porting iTunes to Windows, Apple sets a new record for digital music sales: a massive 1.5 million downloads in one week.
Bringing the iTunes Music Store to PC users opens up a new, lucrative market for Apple. The record-breaking sales clock in at five times more than the 300,000 downloads that peer-to-peer file-sharing service Napster achieved in its debut week (remember it?). And 1.5 million is more than double the 600,000 iTunes downloads per week Apple reported selling to Mac users prior to the Windows release.
November 5, 2009: Fortune magazine names Steve Jobs “CEO of the decade.” The accolade comes just four months after Jobs returned to Apple after undergoing a liver transplant.
The business publication credits Jobs with transforming multiple industries, as well as continuing Apple’s meteoric rise. These achievements seem particularly noteworthy considering the tough economic conditions of the 2008 financial crash.
November 4, 1997: Apple unveils its plan to open small “store within a store” areas inside CompUSA outlets around the United States. Apple-trained employees will staff these mini-stores and sing the praises of the Mac and other Apple products.
The move gives Cupertino more control over the way its products are displayed and demoed to consumers. While ultimately disappointing, Apple’s CompUSA experiment paves the way for the flagship Apple Stores that will launch four years later and become the world’s most profitable retail outlets.
October 31, 2005: Less than three weeks after launching video downloads with iTunes 6, Apple reveals that it has already sold more than 1 million music videos.
Apple’s dive into the online digital video market — with 2,000 music videos, Pixar short films and a selection of hit TV shows for $1.99 — looks like the logical next step after selling individual songs on iTunes. Passing the 1 million download benchmark so quickly suggests the plan is a roaring success.
October 29, 2012: Scott Forstall, Apple’s senior vice president of iOS software, is fired from the company after the disastrous Apple Maps launch. After Forstall is ousted, Apple divvies up the roles he previously handled among other high-level execs.
Design chief Jony Ive assumes leadership of the Human Interface team. Craig Federighi becomes head of iOS software. Eddy Cue takes control of Maps and Siri. And Bob Mansfield “unretires” to lead a new technology group.
October 28, 2012: More than a year after Apple CEO Steve Jobs’ death, the luxury yacht he commissioned is shown off for the first time, launched from a shipyard in North Holland. Called Venus, the distinctive-looking yacht was one of the big personal projects Jobs pursued in his final years.
As Jobs told biographer Walter Isaacson, “I have to keep going on it. If I don’t, it’s an admission that I’m about to die.”
Sadly, Jobs never lived to see the finished vessel.
October 27, 1999: Dell Computer overtakes Apple in the educational market, stealing Cupertino’s crown as the top company selling computers to U.S. schools. Dell’s cheap Windows PCs make sense for schools looking to buy computers without breaking the bank.
Apple CEO Steve Jobs, still in the process of rebuilding Apple after its near-collapse in the 1990s, faces heavy criticism for ignoring one of the company’s strongest markets.
October 24, 1988: Three years after leaving Apple, Steve Jobs prepares to launch the NeXT Computer, a machine he hopes will cement his reputation as a tech genius and blow away the machines produced by Cupertino.
The new NeXT Computer receives a wave of positive publicity. Fawning stories show exactly what the 33-year-old Jobs has been working on — and what’s coming next.
This week on Cult of Mac’s podcast: With the M5 chip, Apple silicon blows our minds once again with its insane combination of performance and efficiency. How does Apple keep pulling this off?
We discuss all the lustworthy new hardware that the M5 powers: MacBook Pro, iPad Pro and Vision Pro.
Also on The CultCast:
Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.
A questionable portrait of Apple co-founder Steve Jobs sitting cross-legged in a California meadow will appear on a collectible $1 coin from the U.S. Mint in 2026. It’s a great tribute to Jobs and Apple’s innovation — but you’ll need to squint pretty hard to identify the hippie-turned-techpreneur.
“This design presents a young Steve Jobs sitting in front of a quintessentially northern California landscape of oak-covered rolling hills,” the Mint said in a press release Wednesday. “His posture and expression, as he is captured in a moment of reflection, show how this environment inspired his vision to transform complex technology into something as intuitive and organic as nature itself.”
The Jobs coin — which kinda makes Apple’s late leader look like a young Ellen DeGeneres — is one of four featured in the 2026 American Innovation $1 Coin Program, a commemorative series established to honor U.S. inventors and innovators.
May 17, 1978: Steve Jobs’ first child, a daughter named Lisa Brennan-Jobs, is born. The child of the 23-year-old Apple co-founder and his high school girlfriend Chris-Ann Brennan, Lisa’s parents are no longer a couple when she comes into the world.
Several shameful years follow in which Jobs denies paternity of his daughter, before they eventually reconcile.
By Alison Thobe
I remember the moment when I realized that storytelling wasn’t just a tool — it was the core way people communicate with the world. It’s how we connect, inspire and change it for the better.
It was a day when I sat at my Apple laptop, browsing through the essay writing service in search of inspiration and writing ideas for my new piece. A spark ignited me: What if I learned to write the way Apple co-founder Steve Jobs did to communicate his messages and inspire his audience?
This question has guided my writing journey ever since.
November 17, 1995: Apple releases the first beta version of its new Mac OS Copland operating system to approximately 50 developers. Not so much a Mac OS update as a totally new operating system, it offers next-gen features designed to help Apple take on the then-mighty Windows 95.
Sadly, Copland OS will never reach the public.
Bill Atkinson, a legendary Apple programmer, let the world know Tuesday he’s in treatment for pancreatic cancer, the same disease that killed his boss, Steve Jobs, in 2011. Atkinson published a post on Facebook asking for prayers.
Recruited by Jobs and Macintosh developer and user interface guru Jef Raskin, Atkinson became employee number 51 at Apple. He’s a primary architect of the original Mac. You can see some of his considerable accomplishments and his Facebook post below.
November 9, 1994: Gil Amelio, a businessman with a reputation as a talented turnaround artist, joins Apple’s board.
Coming off his impressive revitalization of two other tech companies, National Semiconductor and Rockwell International, Amelio’s appointment at Apple sparks widespread celebration. Many Apple watchers think his arrival means the company’s dark days are over. Sadly, Amelio’s turnaround tricks won’t work in Cupertino.
Laurene Powell Jobs’ super-yacht recently crashed into another billionaire’s even bigger yacht off Naples, Italy, according to a report. Steve Jobs originally commissioned the $140 million Venus, collaborating on its design. High winds pushed the boats at anchor into each other.
Damage is estimated to be costly, given the yachts’ combined value of $265 million. For the merely wealthy or well-adjacent, that’s like paying through the nose to get a scratch fixed on your Bentley.
You have the opportunity to wrap yourself in a piece of Apple history: the bomber jacket Steve Jobs was wearing in an iconic photo of the Apple co-founder “flipping the bird” to an IBM sign.
It’s part of Steve Jobs and the Apple Revolution, an auction that just kicked off featuring nearly 300 items.
Steve Jobs’ business card bearing the signature of the Apple cofounder himself sold at auction for an amazing value: over $180,000. This is supposedly the most ever paid for a signed business card.
A collection of other Apple memorabilia brought in big bucks at the same auction, a sign of the popularity of rare items from the iPhone-maker.
Apple is a trillion dollar company today but it started out with very humble origins. There’s no better evidence than company co-founder Steve Jobs hand writing a check to the electronics store RadioShack for $4.01.
And now that check recently up for auction, and bought in 11,500 times its original value. How ‘s that for appreciation?
As legacy studios like Disney face formidable problems, a new report suggests CEO Bob Iger might revisit a “once-unthinkable option” — that Apple might buy the company, or at least a stripped-down version of it.
After all, in a near-future of even greater tech-company dominance over entertainment, Disney may need deep-pocketed protection. And its longstanding connection with Apple could come into play.
A unique bit of Apple history just went up for auction: Apple Computer check “No. 2” signed by company co-founders Steve Jobs and Steve Wozniak. Bidding for the $116.97 check is already up to more than $55,000.
A number of other rare Apple items are also up for sale, some signed by Jobs.
