We’re down here at WWDC, fishing for ProTips. It’s rich hunting ground. WWDC is the world’s biggest gathering of Apple developers, the alpha geeks, experts par excellence. What’s a ProTip? A ProTip is a nugget of knowledge, a little bit of expertise from someone in the know — a pro.

Astro HQ is a two-person indie software company that launched its first app in February.

Run by two ex-Apple engineers — Matt Ronge and Giovanni Donelli — their app was successful. They’re now making their livelihoods from their software. They’re living the dream! Independent app developers!

They’re as rare as unicorns.

Only 0.01 percent of app developers are financially successful, according to a depressing survey by Gartner.

Ronge and Donelli did a lot of things right, including their own app marketing, which they say was key to their successful launch.

They did the app marketing themselves, with no prior experience, and a lot of what they learned was thanks to one book.

Cult of Mac is at WWDC and AltConf fishing for ProTips. It’s a rich hunting ground — it’s the world’s biggest gathering of Apple developers, the alpha geeks, experts par excellence. What’s a ProTip? A ProTip is a nugget of knowledge, a little bit of expertise from someone in the know — a pro.

It sounds counterintuitive, but for many iOS developers, the easy part is getting people to download their app from the App Store. The hard part is getting people to use the app. Ideally, developers want them to use the app regularly. They want them to get into the habit of using it.

How do you do that? Sally Shepard, an app consultant who spent many years working with big publishers, has a great little tip.

For years, Apple’s software engineers have played a cat-and-mouse game, closing loopholes that let non-developers install unsigned apps on their devices. But it looks like they’re finally giving up and will let any user install anything on any Apple device — as long as they’re using Xcode 7 to do it.

SAN FRANCISCO — Game developer Brianna Wu’s life became the inspiration for an episode of the hit cop show, Law & Order: Special Victims Unit.

While she was kinda flattered, she wasn’t entirely pleased. To get Law & Order: SVU‘s attention, your life has to be messed up one way or the other.

“There’s no good way to be on Law and Order,” she joked.

Apple may have announced iOS 9 at WWDC yesterday, but it hasn’t forgotten about its iOS 8.4 beta. A fourth release is now available to developers ahead of this month’s public rollout.

Steve Jobs hated Android so much he once said Apple would never make an iTunes app for Android because he didn’t want to do anything that would make Android users happy. At yesterday’s WWDC keynote, Tim Cook sang a different tune by announcing Apple Music would be available on Android too. What he didn’t say was everyone with an Android phone is going to have to pay. Even for the free features.

By Brandon Shaw

Dear Apple,

I wanted to love Apple Music, I really did. It had all the potential in the world, and with all the hype surrounding the WWDC keynote, I watched with cautious optimism. Ultimately, though, I was disappointed. Here’s why.

Apple Music may be a streaming service, but you won’t always need an Internet connection to enjoy it. Apple has confirmed that you’ll also be able to download songs for offline listening, so you can enjoy albums and playlists when you’re on the road without data.

I’ve finally been able to start processing Apple’s overly long WWDC that was packed with celebrity appearances, tons of great software, and Eddy Cue’s horrible shirt. All of my nerd friends are chatting about iOS 9 and OS X 10.11, which is kind of hard to do because Apple hasn’t added ‘El Capitan’ to its predictive keyboards yet.

Try texting your buddy about how stoked you are for the ‘El Capitan’ beta from Mac and it’s automatically corrected to El Capital, which actually might have been a better name for it now that it’s suggested.

This is me in basically every chat window today:

While Eddy Cue was busy winning this year’s worst-dressed award for WWDC 2015, hip-hop icon Drake surprised us all by hitting the stage with a vintage Apple jacket that oozed fashion from every stitch.

The hip-hop icon said he used “this tool called the internet” to score his dope threads, and you can, too, thanks to a number of eBay auctions that are selling vintage Apple jackets just like Drake’s. We haven’t found one yet with the exact same brown leather sleeves, but you can score an all-black Apple jacket that looks pretty similar for $350. If that’s out of your price range there are a bunch of other stylish options.

Check out some of the awesome Apple jackets below: