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Apple should steal every idea from this amazing iOS 11 concept video

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The iPad needs support for multiple users.
The iPad needs support for multiple users.
Photo: Jacek Zięba

Now that we know the date for Apple’s Worldwide Developers Conference, it’s officially time to start dreaming of new features that should be added to iOS 11.

Concept designer Jacek Zięba kicked off the dreamfest with one of the coolest iOS concept videos we’ve seen in a while. Check it out:

macOS hints at new MacBook Pros with Kaby Lake chips

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MacBook
Prepare yourself for Kaby Lake.
Photo: Ste Smith/Cult of Mac

Apple’s next-generation MacBook Pros with Intel Kaby Lake processors have been all but confirmed by references in the latest macOS beta release.

Files point to a trio of new machines that are likely to make their debut in the coming months, succeeding the existing models powered by Skylake CPUs.

10 key takeaways from Apple’s historic earnings call

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Image of the old Apple Inc. rainbow logo atop American cash money.
Apple made a ton of money. What more do you need to know?
Photo: Ste Smith/Cult of Mac

Apple managed to shock Wall Street today by beating its own expectations for Q1 2017, the most profitable quarter in the company’s history.

There was good news all around as iPhone sales, services and even the Mac all performed better than predicted. During today’s earnings call, Tim Cook and Apple CFO Luca Maestri revealed some of the secret sauce that made Apple’s earnings one for the history books.

Here are the top takeaways from today’s call.

Apple gets ready to end support for 32-bit iOS apps

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iPhone 5c
The clock is ticking for 32-bit devices like the iPhone 5c.
Photo: Apple

Apple is preparing to end support for 32-bit iOS apps, according to an error message discovered in the new iOS 10.3 beta.

The company warns that certain titles won’t work with future versions of its mobile operating system, and encourages developers to update them.

Apple’s next iPhone may come with enhanced Siri

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Sorry, Alexa: Siri still the most widespread AI assistant
Sorry, Alexa: Siri still the most widespread AI assistant
Photo: Ste Smith/Cult of Mac

Siri may be set to get a serious upgrade when Apple launches its next iPhone later this year.

According to the latest rumor out of Asia, Apple is planning to catch up with the likes of Alexa and Google Assistant by creating a better version of Siri that comes with more artificial intelligence skills.

Original iPhone design team reunites for 10th anniversary

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Original iPhone design team
The design team behind iPhone OS.
Photo: Imran Chaudhri

The design team behind the original iPhone’s software reunited to celebrate its 10th anniversary this week.

Imran Chaudhri, who still works at Apple, posted the photo above on Instagram. He’s pictured alongside Freddy Anzures, Bas Ording, Marcel Van Os, Steve Lemay and Mike Matas.

From tiny innovations to big brawls, this is how Apple rolled in 2016

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Thank Jobs, 2016 is finally over!
Thank Jobs, 2016 is finally over!
Photo: Ste Smith/Cult of Mac

2016 Year in Review Cult of Mac 2016 sent Apple for a wild ride full of fantastic new products, crazy controversies and tons of extra drama with its rivals.

Tim Cook and his colleagues probably can’t wait to jump into 2017. But before we start looking toward Apple’s future, let’s take a quick look back at all the stories that made 2016 a year Apple fans will never forget.

The 10 best Apple ads of 2016

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Best Apple ads of 2016
You want innovation? Look no further than Apple's advertising.
Image: Ste Smith/Cult of Mac

2016 Year in Review Cult of Mac Apple may not have launched its most innovative products in 2016, but when it comes to marketing, Cupertino is still killing it.

By utilizing celebrities, musicians, athletes and everyday iPhone owners, Apple created some of its most memorable ads ever in 2016. Whether they were touting Apple TV with Kobe Bryant, or using the story of an autistic boy to show how technology can change the world, Apple ads entertained us and gave us all the feels.

These are our favorite Apple ads of 2016.

Apple drops fifth beta for tvOS 10.1

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apple tv and siri remote
A slew of new features are coming to Apple TV.
Photo: Ste Smith/Cult of Mac

Developers received a brand new beta build of tvOS 10.1 today, bringing a host of bug fixes and performance improvements to Apple TV.

tvOS 10.1 gets fourth beta build

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The TV app is set to go public in December.
The TV app is set to go public in December.
Photo: Apple

Apple seeded a new beta build of tvOS 10.1 to developers today, bringing a number of bug fixes and performance improvements to the Apple TV.