The iPad needs support for multiple users. Photo: Jacek Zięba
Now that we know the date for Apple’s Worldwide Developers Conference, it’s officially time to start dreaming of new features that should be added to iOS 11.
Concept designer Jacek Zięba kicked off the dreamfest with one of the coolest iOS concept videos we’ve seen in a while. Check it out:
Prepare yourself for Kaby Lake. Photo: Ste Smith/Cult of Mac
Apple’s next-generation MacBook Pros with Intel Kaby Lake processors have been all but confirmed by references in the latest macOS beta release.
Files point to a trio of new machines that are likely to make their debut in the coming months, succeeding the existing models powered by Skylake CPUs.
There was good news all around as iPhone sales, services and even the Mac all performed better than predicted. During today’s earnings call, Tim Cook and Apple CFO Luca Maestri revealed some of the secret sauce that made Apple’s earnings one for the history books.
Sorry, Alexa: Siri still the most widespread AI assistant Photo: Ste Smith/Cult of Mac
Siri may be set to get a serious upgrade when Apple launches its next iPhone later this year.
According to the latest rumor out of Asia, Apple is planning to catch up with the likes of Alexa and Google Assistant by creating a better version of Siri that comes with more artificial intelligence skills.
The design team behind iPhone OS. Photo: Imran Chaudhri
The design team behind the original iPhone’s software reunited to celebrate its 10th anniversary this week.
Imran Chaudhri, who still works at Apple, posted the photo above on Instagram. He’s pictured alongside Freddy Anzures, Bas Ording, Marcel Van Os, Steve Lemay and Mike Matas.
Thank Jobs, 2016 is finally over! Photo: Ste Smith/Cult of Mac
2016 sent Apple for a wild ride full of fantastic new products, crazy controversies and tons of extra drama with its rivals.
Tim Cook and his colleagues probably can’t wait to jump into 2017. But before we start looking toward Apple’s future, let’s take a quick look back at all the stories that made 2016 a year Apple fans will never forget.
You want innovation? Look no further than Apple's advertising. Image: Ste Smith/Cult of Mac
Apple may not have launched its most innovative products in 2016, but when it comes to marketing, Cupertino is still killing it.
By utilizing celebrities, musicians, athletes and everyday iPhone owners, Apple created some of its most memorable ads ever in 2016. Whether they were touting Apple TV with Kobe Bryant, or using the story of an autistic boy to show how technology can change the world, Apple ads entertained us and gave us all the feels.