Apple has debuted a slick, black-and-white ad showcasing its massively popular AirPods.

Titled “Bounce,” the ad shows an AirPods wearer springing through the streets. It’s intended to show off the unencumbered, wireless freedom of the iconic earbuds. (Including the new AirPods’ wireless charging capabilities.) And you know what? It’s pretty darn great.

With the exception of Tim Cook, Jony Ive is almost certainly the most famous person associated with the modern era of Apple.

As the iconic Brit designer known to millions for waxing lyrical in front of a white backdrop on Apple keynotes (and, you know, designing a whole bunch of insanely great products), he’s an Apple icon.

So what kind of impact did his newly announced departure have on Apple’s stock price? Maybe not as much as you might think.

While Jony Ive’s departure from Apple is being called “the end of an era,” not everyone is sad to see him go. This company’s Chief Design Officer has legions of fans but he also has detractors who blame Ive for repetitive designs, flawed keyboards and more.

News that Jony Ive is leaving Apple to start his own design company is rocking the tech world this afternoon. Apple has already signed up to be the first client for Ive’s design firm called LoveFrom.

In a new interview discussing his departure from Apple, Ive explained how Apple co-founder Steve Jobs helped inspire the name for his new company.

Jony Ive’s departure from Apple puts Evans Hankey in charge of the Industrial Design team that created everything from the iMac to the iPhone — a position critical to the future of the company. Her new title is VP of Industrial Design,

Jony Ive’s role was so large that that two people will be needed to replace him. Alan Dye will be VP of Human Interface Design, so he’ll be leading the software group.

Apple’s top leadership teams are seeing quite the shake-up today. First, we got news that design boss Jony Ive departing with two new people filling his shoes. Now it looks like Apple has a new senior VP of operations too.

Apple’s long-time design boss Jony Ive revealed today that he is leaving the company.

After helping create some of the most iconic consumer products of all time for Apple, Ive says he is going to strike out on his own to create a new creative business called LoveFrom.

3oogle is taking the folding phone concept to the extreme. It dreamed up a concept design reminiscent of a book with several pages, each of which is a flexible display.

Did you ever type in a URL, only to find later that you already had that site open in another Safari tab? Well, never again, because in iOS 13, Safari will prompt you to open that original tab instead.

Apple Music passed a milestone: it has 60 million subscribers worldwide. That’s a 20% increase in just over a year.

This news comes straight from the mouth of Eddy Cue, who heads up Apple’s streaming music efforts.

Apple is looking for better options for transmitting data than wires or wireless connections. One possibility mixes the two: sending high-speed data down waveguides.

The result would something capable of transferring data much more quickly than a wire and without requiring a port on the iPhone.

In iPadOS and iOS 13, you can kinda replace the stock Apple apps on your iPhone or iPad. For instance, anytime you tap the Mail icon, Spark could launch instead. Or, and this is probably the most useful, when you tap the lock-screen shortcut for the Camera app, you could launch Halide instead.

This isn’t proper app replacement, but it is a pretty wild trick for iOS devices. We use a new feature in Shortcuts to make the magic happen. And for the Camera app, it works great.

Apple retail stores are expanding their lineup of health-related products with a blood glucose monitor that integrates with iPhone and Apple Watch.

One Drop might be the most beautifully designed blood glucose monitor we’ve ever seen. Its advanced health features though are what really set it apart from other products.

Apple security chief Ivan Krstic will be returning to the Black Hat security conference this summer to discuss iOS 13 and macOS Catalina — as well as the security protections in Apple’s new Find My service.

The 50-minute talk, titled “Behind the scene of iOS and Mac Security,” will take place on August 8. Krstic describes it as the “first public discussion of several key technologies new to iOS 13 and the Mac.”

Cricket is the most popular sport in India, and Apple India introduced a short video that’s a love story to the game. This homage was filmed entirely with the iPhone XS, demonstrating some of the capabilities of its camera.

Watch it now:

iPad multitasking gets a boost in iPadOS, with tweaks and enhancements that make it easier to do more on Apple tablets.

If you use an iPad for anything beyond watching videos, you should be thrilled by these changes, which boost inter-app productivity. Here’s how to take advantage of the different flavors of multitasking in iPadOS.

The Pokémon Company today revealed new details about upcoming mobile game Pokémon Masters — just as promised. There’s lots of exciting news for fans of the franchise, including a release date.

And Pokémon Masters will be here a lot sooner than anticipated.

Having lagged behind in artificial intelligence for several years, Apple is eager to prove that it’s catching up.

In a new paper, published in Apple’s own Machine Learning Journal, it describes an approach to “unsupervised domain adaptation.” It claims that this can help improve the performance of “deep learning” models in certain scenarios.

Apple Music is a great place for listening to official albums. It also turns out that it’s not a bad place to find unauthorized leaked tracks.

According to a new report, a series of leaked tracks belonging to the rapper Playboi Carti have turned up on the streaming music service. They were allegedly uploaded by a person unconnected with the artist.

Thieves robbed the Apple Store in Valencia, California, at gunpoint Wednesday morning.

As customers shopped shortly before 11 a.m., three male suspects entered Apple Valencia Town Center and “began grabbing merchandise,” including iPhones and Apple Watches, police said. One of the suspects brandished a firearm before the gang fled.

You can now ask the Google app on iOS to automatically wipe your location and activity history.

The new feature, which was showcased during Google I/O in late May, takes the hassle out of covering your tracks. You only have to set it up once and it will take care of itself going forward. Here’s how to get started.

Web design is a deep, vast field. But that doesn’t mean you need to be an expert to build beautiful sites that work on any device. In fact, you don’t even need to know how to write a line of code.

Heart Machine’s acclaimed 2D action RPG Hyper Light Drifter won hearts and minds when it launched on Mac, PC, and consoles back in 2016.

Now, three years later, it’s finally coming to the iOS App Store. And, fortunately, fans don’t have too much longer to wait.

Delta has become the first airline to adopt Apple’s Business Chat feature.

The service will be used to conveniently connect customers to a Delta representative when they need support. It will be tested with a select group of users over the summer before expanding its reach this fall.

The Apple Watch Series 4’s fall detection feature has been credited with potentially helping save an 87-year-old woman’s life after a car accident.

Maine octogenarian Dotty White was on her way back from grocery shopping when she was involved in a collision. Fortunately, her trusty Apple wearable was on hand (literally) to help.