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All your private data is being sold. Here’s how to opt out.

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simple opt out
If you don't worry about your data being sold, here's a nice spot of sand where you can bury your head.
Photo: Charlie Sorrel/Cult of Mac

Did you know that Home Depot shares your “name, address and transactional information … with third party companies”? Or that Marriott Hotels discloses “Personal Data and Other Data with select Strategic Business Partners”?

What about this snippet from The New York Times’ privacy policy: “If you are a U.S. print subscriber, we may exchange or rent your name and postal mailing address.”

The bad news is, pretty much anytime you share your data with a U.S. company, it will sell that data to somebody else. The good news is that you can opt out. And the even better news is that there’s one place to get all the information you need to do it.

Apple laying the groundwork for a 5G Apple Watch

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watchOS 5 Breath face
It’s only a matter of time before there’s an Apple Watch 5G.
Photo: Ste Smith/Cult of Mac

The first Apple Watch with 4G cellular-wireless networking came out years ago, and design work for a 5G version is already going on.

Such a wearable will offer faster data transfer speeds, as well as quicker connections.

The Morning Show logo may seem Boring to Elon Musk

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similar logos for Boring Co. and Morning Show
"O" my!
Graphic: The Boring Company/Apple

Use the image of an apple in a logo and the tech company Apple calls its patent attorneys.

Now Apple finds itself on the other side of a design patent question with the logo for the upcoming series The Morning Show, which looks strikingly similar to the logo for Elon Musk’s The Boring Company.

Apple terminates contracts of people hired to listen to Siri recordings

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HomePod siri
Contractors listened to around 1,000 Siri recordings each shift.
Photo: Charlie Sorrel/Cult of Mac

Apple has laid off the contractors whose job it was to listen to Siri recordings to improve the quality of Apple’s voice assistant.

Contractors in Ireland had their fixed term contracts “abruptly terminated” this week. This followed Apple suspending the practice last month. During each shift, employees supposedly listened to 1,000 Siri recordings.

Fortnite mech everybody hates sees massive nerfs

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Fortnite-BRUTE
Good riddance!
Photo: Epic Games

The Fortnite B.R.U.T.E. almost every player hates finally saw massive nerfs this week.

The mech now fires fewer rockets, deals less damage, and takes longer to cool down after boosting. Epic Games has also made it so that materials are no longer granted to B.R.U.T.E. riders.

Tim Cook ‘heartbroken’ over the death of European privacy regulator

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Giovanni Buttarelli
Tim Cook with his friend Giovanni Buttarelli.
Photo: Tim Cook/Twitter

Tim Cook has tweeted his condolences following the death of EU data protection regulator Giovanni Buttarelli. Buttarelli passed away on August 20 at the age of 62.

In a recent tweet, Cook described himself as “heartbroken by the loss of my friend.” He credited Buttarelli with advancing “the cause of privacy in Europe and around the world.”

Apparent Apple Watch Series 5 pops up on Instagram

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Apple-Watch-5-leak
Is this our first look at Apple's next-generation wearable?
Photo: Slashleaks

A photo of what might be Apple Watch Series 5 appeared on Instagram this week.

The device looks just like a current model at first glance. But the model number displayed on its screen suggests it is actually Apple’s next-generation wearable.

Apple launches new beta version of its iCloud web portal

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iCloud new version
The new iCloud interface.
Screenshot: Apple/Cult of Mac

Apple has launched a new beta version of its iCloud web portal. It includes a new background, revamped Reminders app, and new launch screen.

The change ditches the bubble-filled blue backdrop the iCloud web portal had before. Instead, there’s now a simple minimalist white background.

The average iPhone has been active for 18 months

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iPhone XS box gold
People are holding onto their smartphones for longer than ever.
Photo: Ste Smith/Cult of Mac

The average iPhone has been active for 18 months, a new report from Strategy Analytics suggests. That compares to 16.5 months for Samsung handsets.

Overall, it seems that people are upgrading their phones at a slower rate. That’s reportedly as a result of “diminishing innovation,” which provides less of a reason to do so. It also likely has a whole lot to do with increased prices.

This charging cable is so tough it’s wearing chainmail [Review]

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Fuse Chicken Shield review
No hyperbole: the Fuse Chicken Shield is truly sheathed in chainmail.
Photo: Ed Hardy/Cult of Mac

The Shield charging cable from Fuse Chicken is literally wearing stainless steel chainmail. It seems designed to survive battle with orcs, or at least the dangers it might run into on a job site. Amazingly enough, this company’s Titan cable is even more rugged, being wrapped in two layers of flexible steel.

There are Lighting and USB-C versions of both, and we took them into battle to test their mettle. Actually, we towed a car with one, and hit the other with a hammer. Read on to see how they survived.

New Bose portable speaker plays smarter with AirPlay 2

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Bose Portable Home Speaker
Bose Portable Home Speaker is ready to be used on the go.
Photo: Bose

The just-announced Bose Portable Home Speaker isn’t an everyday Bluetooth device. It also has Wi-Fi and, even better, supports AirPlay 2, making it cooperate much more closely with Apple devices.

This speaker offers 360 degree sound, and is designed for portability, with a built-in handle.

Want a real break? Put down your iPhone!

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Gaming on iPhone XS
Turns out this isn’t as relaxing as you think it is.
Photo: Ste Smith/Cult of Mac

Using your phone during a break from work doesn’t give your brain a chance to rest and recoup, according to a new study. It’s like not taking a break at all.

The experiment’s results don’t indicate people should stay off computers when they want a quick rest. Just phones, as these are “more cognitively taxing than expected.”

How does iOS 13 measure up to previous iOS betas?

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iOS Days in Beta chart: Will Hains' excellent chart breaks down the iOS betas.
Will Hains' excellent chart breaks down the betas.
Photo: Will Hains

We’re up to the eighth beta of iOS 13, but that’s not nearly the record for iOS betas. That honor goes to iOS 11. It might seem like we’ve had a lot of betas this time around, but two years ago, Apple seeded 13 betas before hitting the Gold Master stage.

With just a few weeks left until the expected iPhone 11 launch, it seems unlikely that record will fall. In terms of sheer number of betas, iOS 13 is not even close. But what about total time spent in beta? Or the fewest betas? Let’s look at the chart.

How to clean your Apple Card. Seriously.

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This is the kind of thing your beautiful, clean Apple Card is going to have to deal with.
This is the kind of thing your beautiful, pristine Apple Card is going to have to deal with.
Photo: Matt Biddulph/Flickr CC

The Apple Card isn’t just another credit card. Apple is a hardware company, after all, so its card is special, mkay? If Jony Ive hadn’t disappeared from the Apple lot, then we’d probably even have a Making Of video, with Whispering Joni1 burning with quiet passion about how this is the thinnest, strongest card that Apple has ever made. How Apple’s designers needed to invent an entire new production process to recycle titanium plates reclaimed from broken legs. Etc.

So, if you have an Apple Card, Apple wants you to treat it with respect. And that’s why there is now an official support document telling you how to clean it.

OtterSpot’s new stacking batteries take wireless charging to fresh heights

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OtterBox OtterSpot
The OtterSpot Charging Base can power multiple OtterBox Wireless Charging Batteries and a device at the same time.
Photo: OtterBox

The OtterSpot is a new twist on mobile wireless charging. It starts with a base station sending current to a portable battery that has built-in Qi inductive charging. This battery powers up an iPhone or Android, either at home or one the go. Multiple batteries can be stacked and charged at once.

The company behind this new system is OtterBox, well known for its rugged phone and tablet cases.

Cheaper HomePod, improved AirPods could arrive in 2020

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airpods
Apple could finally bring noise cancellation to AirPods.
Photo: Ste Smith/ Cult of Mac

A more affordable version of the struggling HomePod smart speaker will debut next year, according to a generally reliable source. Apple is also reportedly going to introduce AirPods with noise cancellation in 2020.

Both are products that consumers have been asking for.

British Airways snaps up 15,000 iPhone XR units for cabin crew

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British-Airways-iPhone-XR
Probably should have waited a few weeks.
Photo: British Airways

Imagine buying a brand new iPhone just weeks before Apple introduces an upgrade. Now imagine buying 15,000. That’s exactly what British Airways has done for all its cabin crew members.

The handsets are being pre-loaded with apps that can be used to “offer a more personalized service,” BA says. It’s part of a £6.5 billion plan to step up customer support over the next five years.

Spotify now matches Apple Music’s 3-month free trial

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Spotify app now playing screen
Spotify and Siri are finally a team.
Photo: Ian Fuchs/Cult of Mac

Spotify is now matching Apple Music’s generous three-month free trial for new subscribers.

The offer is available to eligible individual and student users who sign up for any Spotify Premium plan, starting today. It will be extended to support Duo and Family Plans in the coming months.

You can now pre-order Powerbeats Pro in new colors

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Powerbeats Pro Moss 1
Headphones will ship August 30.
Photo: Apple

Apple’s acclaimed Powerbeats Pro wireless headphones are now available to pre-order in ivory, moss, and navy color options. Previously, they were only available in black.

The wireless headphones retail for $249.95. They will start shipping August 30, and will arrive in Apple Stores on that same day as well.