Dell attempted today to rebrand itself as an end-to-end enterprise IT vendor amid slowing consumer PC sales. The company appears to be following in the footsteps of IBM, which sold its PC business to Lenovo, and HP, which came close to selling off its personal systems division last summer.
Dell won’t be getting out of the PC business completely, at least not yet. The company will continue to produce its XPS line of computers, which it cites as a success. It will, however, move away from less profitable markets including PC peripherals.


