While Tim Cook has been CEO, Apple’s stock price has been soared into the stratosphere. Some believe Apple’s incredible growth is bound to plummet in the near future because, come on, how many more iPhones and iPads can they really sell to their U.S. and European customers?
In a new story for Fortune, Bill Powell argues that the sky’s still the limit for Apple, they just have to win in China. But Apple – with all its power and iconic devices that consumers lust for – is actually an underdog in the battle to win the Chinese handset market, and they’re going have to learn some new tricks if they hope to beat Samsung and others.