Having previously filed multi-million dollars suits against Chinese knockoff brands, Beats is now suing one of its own — or at least someone who claims to be one of its own.
In a lawsuit filed late last week, Beats filed false advertising and unfair competition lawsuit against inventor Steve Lamar. Lamar has been involved with ongoing lawsuits with Beats regarding whether or not he can claim ownership of the brand after first bringing the idea of celebrity musical artist-endorsed headphones to Iovine.