You know what they say about putting your iPhone 6 in a lava lamp: it’s all good fun until something explodes in someone’s eye.
The someone in question is a colleague of TechRax, the Ukrainian YouTuber who hides behind the veil of supposed tech expert to run his seemingly limitless iPhone collection through a series of oddball endurance tests; the kind of thing that would be considered Turner Prize-worthy conceptual performance art were we not convinced he’s deadly serious.
Having previously buried iPhones in snow and assaulted them with DeWalt angle grinders to see how they react, this time he gives his Apple smartphone the 1970s treatment to see what would happen if a person accidentally dropped it into an open lava lamp. You know, as you do.
Jony Ive never prepared for this.
My personal favorite bit? The lengthy awkward segment when he finally realizes he may have pushed the Apple gods too far, and starts worrying that his iPhone will explode. Could it be that TechRax has learned a valuable lesson about… well, anything?
I don’t it. I’m sure next week he’ll be back telling us what happens if you drop an iPhone into a printing press, or run over it with a truck.
Luke Dormehl is a U.K.-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Apple Revolution and The Formula: How Algorithms Solve All Our Problems … and Create More, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme and other publications.
6 responses to “Why you’d be stupid to put your iPhone inside a lava lamp”
Idiot. Apply that term to pretty much everyone involved in bringing this this tripe to the eyes of people looking for actual Apple journalism.
i wanna job with Cult of Mac.. if this is what form of journalism they need.. I am more than qualified.
do the dicks who comment on this stuff realize that there is maybe only really important “journalism worthy” stuff to report on a couple times a week. So at least there is content several times a day this way. This is affiliated to an apple product, and for some it is mildly entertaining. opening the article and bothering to comment when you know full well it’s not something you find amusing just makes you look douchy not superior.
I appreciate what you’re saying, although I also get why people don’t like this kind of content. As the author of the piece, I thought it was an amusing bit of Friday nonsense. Not every post is going to be a winner, but I like to think we do a good job (we try!) of balancing serious journalistic features, interesting rumors and reports, and one-off oddities like this. But I’m always looking to try and get that balance even better. Thanks for reading.
I think you’re doing fine.
That little light on the back was the LED flash….