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Tom Ford turned Apple Watch into a fashionable pocket watch

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The Apple Watch is starting to make its mark on rivals.
The Apple (pocket)Watch
Photo: TheChicGeek/Instagram

Tom Ford unveiled his Spring 2016 collection this week in London, and while the fashion designer’s newest fanciful dinner jackets drew in a flock of celebrity, the Apple Watch made a surprise appearance in the ready-to-wear collection.

Rather than designing a fashionable Apple Watch band, the forward-thinking designer bridged Apple’s timekeeping accessory to the past by turning it into a pocket watch attached to a chain.

Here’s another look at it:

Ford created a special hook that slides into the the top watch band slot. It looks like there’s also a metal piece to fill in the bottom opening as well. It’s not entirely practical seems how the Apple Watch will be completely unable to measure your heart rate, and you’ll need to type in your PIN every time you want to check notifications. But no one said looking fashionable was easy.

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6 responses to “Tom Ford turned Apple Watch into a fashionable pocket watch”

  1. Ted Severe says:

    So your watch can be in your pocket with your phone? This is neyond lame. It totally defeats one of the biggest advantages to the Apple watch in that your phone can stay in your pocket.

    • Richard Ludwig says:

      I don’t think it’s meant to be an actual product, I think it’s just a prop for a fashion show.

      • James Alexander says:

        It is cool and lame at the same time. I hope like you said it is just to be shown off from time to time.

  2. DarthDisney says:

    Tom Ford is a damn hack, you’re giving him credit for something other people have already done.

  3. prestonjb says:

    OK neat idea… But I wouldn’t call it fashionable… Maybe the chain is fashionable but the watch case wasn’t designed that way so it looks a bit um… Diminutive? Chain is Matt finish and watch is polished?

    And yes it’s not much different than say taking an old 3.5 inch phone and putting a chain on that.. The older smaller phone probably would be a better “pocket watch” in the spirit of pocket watched than this

  4. Gary Deezy says:

    Just my personal thought… if I have to reach in my pocket to pull the pocket watch out, I might as well just skip the watch and pull my iPhone out.

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