Kevin Hart goes on an epic (and fictitious) 700-mile run through the desert in a great new set of Apple Watch Nike+ ads.
Focusing on the fitness-tracking aspects of the device, the creative spots chronicle the comic actor’s quest to get in shape. Apple and Nike never ran into trouble getting high-profile celebrities to endorse their products, but Hart is certainly one of the funniest spokesmen in recent memory.
Watch the Nike ads — which tell the story of “The Man Who Kept Running” — below.
Want proof you can get “real” work done on the iPad Pro? Look no further than the latest cover of The New Yorker.
Long-time art editor Jorge Colombo drew the latest cover using the 12.9-inch iPad Pro, Apple Pencil and the app Procreate. It’s not the first time art created on the iPad has been featured by the popular magazine, but it’s certainly the best looking one yet.
Even better, you can watch Colombo draw the cover.
When lens maker ZEISS partnered with ExoLens to bring pro optics to the iPhone, mobile photographers had to make a choice between having great lenses or a protective case for the phone.
Now ExoLens has solved that, at least for the iPhone 7, with a protective case that will accommodate the ZEISS line of lenses. The new ExoLens Case will be on display at CES in Las Vegas this week and will be available for purchase within the next couple of months.
Incredible new gadgets often go unnoticed on Kickstarter and Indiegogo. We round up the best ones each week to help them get the funding they need to become reality.
This week, we’ve got an awesome handheld emulator that lets you play your favorite retro games on the go, a laser keyboard that’s super-versatile, a tiny device that adds Bluetooth connectivity to your existing headphones, and more!
MacBook Air owners patiently waiting for Apple to come out with a touchscreen laptop can now take matters into their own hands: A new product called AirBar turns the laptop’s display into a touchscreen.
Neonode, the company that created AirBar, unveiled the new sensor — which is specifically designed for the 13-inch MacBook Air — at CES, the world’s largest electronic show taking place in Las Vegas this week.
Apple will celebrate Chinese New Year by giving away pairs of Beats Solo3 headphones in its Product (RED) variant — which just so happens to also be a color associated with good luck and prosperity in various Asian cultures.
Unfortunately, if you’re reading this in the U.S., the giveaway isn’t available to you — but rather to customers in China, Hong Kong, Taiwan, and Singapore. Which we guess makes total sense, given the occasion!
Apple is reportedly planning to start manufacturing its iPhones in India, and — right on cue — a new report claims that Apple supplier Wistron has applied for fast-tracked approval to expand its factory in the Indian city of Bengaluru.
“Wistron has approached us to expedite certain clearances with regards to the augmentation and expansion of its existing unit,” said a high-ranking regional government official, who declined to be identified.
Leading human interface solution developer Synaptics has announced a new “multi-factor biometric fusion” security system for mobile devices and PCs, built around a combination of both fingerprint and facial recognition.
The system would allow users to either set up extra secure logins requiring multiple forms of biometric ID, or have devices which could intelligently choose the most convenient mode for an occasion — such as opting for facial recognition when a person is likely wearing gloves.
Apple has chosen its manufacturer for the next-generation Apple Watch and tasked the company with delivering better battery life, according to a new report.
Apple Watch Series 3 is also expected to bring improved performance, but its hardware is unlikely to come with any major changes.
Just because Apple ignores CES, the gigantic electronics show that slams Las Vegas each January, doesn’t mean you should. If you’re interested in the next wave of tech innovation, the annual show should definitely be on your radar.
You won’t glimpse the next iPhone or the rumored Apple Car, but there’s plenty of great tech breakthroughs that should get you salivating over next week’s big event. Here’s a rundown of all the cool stuff we expect to see at CES 2017.
Happy 2017 everyone! Facebook may have been last year’s most popular app, but there’s plenty more for you to explore in the App Store.
Check out our picks for the most exciting new apps of the week below. Whether you’re looking for a great game to usher in the New Year or something a bit more serious and useful, we’ve got you covered!
2016 sent Apple for a wild ride full of fantastic new products, crazy controversies and tons of extra drama with its rivals.
Tim Cook and his colleagues probably can’t wait to jump into 2017. But before we start looking toward Apple’s future, let’s take a quick look back at all the stories that made 2016 a year Apple fans will never forget.
Frank Lloyd Wright didn’t create innovative home designs by drawing from his couch. He sat at a drafting table, its surface supporting his paper at the angle of his choosing.
So what would he do with an iPad Pro and Apple Pencil? He might try the new DraftTable by Portland, Oregon-based Elevation Lab.
When it comes to games, Apple trails behind Microsoft and the broader PC market. Though Cupertino’s hardware often sports cutting-edge specs, the fact is that gaming was never really the intended use for Apple machines.
Why this is, and whether it should prevent top titles from gracing Mac screens, is enough for its own article. Luckily, things are changing: From sprawling strategy games to genre-bending first-person titles, 2016 gave Apple fans a harvest of great titles for Mac and iOS alike.
With 2016 coming to a close, Nielsen has ranked the year’s most popular mobile apps in the U.S. and — wouldn’t you know it! — Facebook takes the top two spots with its Facebook and Facebook Messenger apps.
Despite the growth of other social media services, Facebook saw growth of 14 percent from last year, with more than 146 million average unique users each month. Facebook Messenger also picked up over 129 million unique users every month.
This week on The CultCast: It’s our epic final episode of 2016! We’ll wrap up the year with our hands-on review of the hotness themselves, Apple’s AirPods. Then … is Apple’s “Golden Era” drawing to a close? We discuss. And finally, ya’ll know we review a lot of products during the year — we’ll reveal our absolute favorite gadgets of 2016!
Apple manufacturing partner Inventec is planning to expand its AirPods production capacity to meet strong demand from consumers.
Impressive sales of the hot new wireless earphones over the holiday period are expected to give the Taiwanese firm a boost in revenue, but its plants are already working overtime to deliver Apple’s orders.
Apple pissed off a lot of people in 2016. In hindsight, some of Cupertino’s moves look clumsy, and others seem truly clueless, but Tim Cook and Co. also made some brilliant moves during this turbulent year.
Let’s go to our happy place and relive the smartest moves made by Apple in 2016.
A new nefarious text message has been discovered that has the power to completely crash iPhones, even those running the latest version of iOS 10.
Instead of using infected links or weird text like previous iMessage hacks, this new one allows attackers to disable a person’s Messages app by simply sending a large contact file. When iPhone users tap on the file, it’s so big and complicated that it overloads the CPU and crashes the app.
Watch the hack in action:
Samsung is planning to take on Apple’s fancy new AirPods with its own wireless earbuds that will launch alongside the Galaxy S8, according to a new report.
It’s thought Samsung is unlikely to follow Apple’s decision to drop the 3.5mm headphone jack, but it will still push wireless alternatives as they become increasingly popular.
Accessory makers churned out some awesome new gadgets for the iPad in 2016. From cases to Star Wars toys, loads of new gear came along to boost the capabilities of the world’s favorite tablets.
Whether for the Pro line or the less-powerful Air or mini models, these are the best iPad accessories of 2016.
Apple has a new demand for the Indian government as it barters about stepping up its investment in the country: getting rid of the detailed product information it is asked to print onto its devices — thereby cluttering its minimalist design.
Apple recently made the request to the country’s Department of Industrial Policy and Promotion (DIPP), which forwarded the message to the Department of Revenue and Department of Electronics and Information Technology (DeITY) for consideration. No response has yet been issued.
Apple has added a third manufacturer to its stable for the 2017-era iPhone 8, according to a new report.
The newcomer? Wistron, which previously gained experience as an Apple supplier on secondary iPhone handsets such as the iPhone 5s and, reportedly, the iPhone SE. It will join established Apple suppliers Foxconn and Pegatron working on the next-gen tenth birthday iPhone, which will likely launch next September.
It didn’t take Super Mario Run and its nearly 3 million downloads on day one in the iTunes Store to recognize how serious iOS users are about gaming.
App developers submit hundred of games each day to Apple for iTunes and with a dizzying number of iOS games available, there is an equally impressive number of accessories companies making gamepads for mobile games.
One, GameSir, will debut its first iOS-centric hand controls at next week’s CES in Las Vegas after five years of developing gamepads that have been well received among Android users.
Apple’s iPhone empire has been made possible thanks to the magic of aluminum. But under certain circumstances, Jony Ive’s favorite metal can be the iPhone’s worst enemy.
The folks behind the YouTube channel Backyard Scientists decided to see what happens when you dunk the iPhone in molten aluminum. Seeing the iPhone get a Terminator 2 type of death is oddly beautiful.
Check it out: