Apple’s “It’s Glowtime” event wrapped up Monday with several upcoming products not even having been mentioned, much less launched. Some of these were not expected to debut, like new Macs and iPads, but others were supposed to be on the agenda, like a new Apple Watch SE.
Here’s what to look forward to at an October Apple event, plus the products that’ll likely come even later.
The new Camera Control on the iPhone 16 and 16 Pro models provides instantaneous camera access and other advanced features. With it, you can launch the Camera app, zoom in and out of your shot, initiate an AI-powered visual search and more — all with a simple tap, click or slide on the new capacitive button.
Apple breezed through a few long-overdue updates to the AirPods Max during Monday’s “It’s Glowtime” event. The minor updates include new colors for Apple’s premium over-ear headphones, tweaks to their active noise cancellation feature and the removal of the Lightning port in favor of USB-C.
Visual Intelligence is a new Apple Intelligence feature that lets you get information on things around you, add events to your calendar from a poster, look up products and more. The iPhone 16 lineup’s new Camera Control feature, makes this powerful functionality instantly available at the press of a button.
After showcasing previously announced Apple Intelligence features, Craig Federighi, Apple’s senior vice president of software engineering, introduced Visual Intelligence during Monday’s “It’s Glowtime” event.
“We wanted to give you the ability to instantly learn about everything you see,” said Federighi.
Visual Intelligence will be available on all iPhone 16 models.
The all-new Apple Watch Series 10 is the slimmest Apple Watch yet. With a bigger screen, longer battery life, improved water resistance, and a titanium finish upgrade, it’s now a serious alternative to Apple Watch Ultra. But despite all these sporty new features, Apple Watch Series 10 looks more refined than ever, with an elegant new polished aluminum look.
“It’s the thinnest Apple Watch ever, with our largest and most advanced display in a sleek, lightweight, all-metal case that comes in gorgeous new finishes of aluminum and polished titanium,” said Apple COO Jeff Williams during Monday’s taped “It’s Glowtime” event. “The design of Series 10 is truly a milestone of watchmaking.”
AirPods Pro 2 will soon go beyond providing music and podcasts as the wireless earbuds become genuine medical-grade hearing aids.
“We’re adding this groundbreaking capability to help more than 1 billion people living with mild to moderate hearing loss,” said Sumbul Desai, MD, Vice President of Health at Apple.
The Apple Watch Ultra 2 now comes in a new black titanium finish — apparently the only change to the popular sports-focused smartwatch at the “It’s Glowtime” event. Dubbed “satin black,” the new finish joins the existing Ultra 2 with a natural titanium finish.
In addition, Apple showed a fancy Milanese Loop watch band to complement the satin black watch, plus a new Hermès model.
The new iPhone 16 Pro and Pro Max handsets boast size increases, thinner bezels for larger screens, a leap in battery life and new features, including impressive camera and audio upgrades. And on top of that, the new A18 Pro chip brings enough raw processing power to handle resource-intensive Apple Intelligence functions, Apple said Monday at the “It’s Glowtime” event.
“iPhone 16 Pro has a stunning new design with innovations inside and out. It starts with a big improvement to the gorgeous pro displays,” said Greg “Joz” Joswiak, Apple senior VP of Worldwide Marketing. “They’re even larger at 6.3 inches on iPhone 16 Pro and 6.9 inches an iPhone 16 Pro Max for the largest iPhone display ever, helping you see more and do more. These are by far our best iPhone displays ever.”
And they’re the best iPhones ever, which Apple CEO Tim Cook was sure to mention, as he always does.
Apple unveiled the iPhone 16 and iPhone 16 Plus on Monday. The new iPhones feature an iPhone X-like rear camera design and upgraded internals for Apple Intelligence support.
“iPhone 16 celebrates color in an unparalleled way. We evolved the process of developing our unique and durable color back glass to create new rich colors,” said Kaiann Drance, Apple’s VP of iPhone marketing, during the “It’s Glowtime” event.
New fourth-generation AirPods are the latest models of Apple’s popular wireless earbuds. Two new AirPods 4 models bring advanced new features to the lower end of Apple’s lineup.
Both models of AirPods 4 feature personalized spatial audio for music and gaming. The charging case also moves to USB-C for easier charging, while delivering over 30 hours of battery life. The higher-end models add active noise cancellation, with Transparency mode, Adaptive Audio and Conversational Awareness.
You can preorder both new models today, with deliveries on September 20. The entry-level AirPods start at $129, with the higher-end models priced at $179.
A prominent leaker with a fair-to-midding record for accuracy claims Apple will ditch its much-maligned FineWoven iPhone cases. Instead, the company will release a new alternative that appears to look like leather — perhaps a vegan or faux variety — at the “It’s Glowtime” event Monday.
If Apple replaces FineWoven iPhone cases with something else, other accessories like Apple Watch bands likely will follow.
Today’s iPhone 16 launch might make use of a new underground building at Apple Park called The Observatory. This building, adjacent to the Steve Jobs Theater on the Apple Park campus, “will be used for launch events and to showcase the brand’s latest technology,” according to a Deezen exclusive.
The timing of the announcement suggests the building will play a part in today’s “It’s Glowtime” event.
Apple’s “It’s Glowtime” happens on Monday, September 9. If you want to know what time the Apple event starts in your local time, you’ve come to the right place. The iPhone 16 lineup, featuring upgraded internals and new AI features, will be the star of the show.
As always, Apple will stream the Glowtime event so you can catch the company unveil its newest products live. Here’s what time you need to tune in to watch Apple’s live stream.
Apple’s online store is down ahead of the “It’s Glowtime” event later today. The company should unveil the iPhone 16 lineup and Apple Watch Series X at the scheduled event.
Besides the new hardware, Apple Intelligence should be the star of the show.
Apple might not launch the Apple Watch Ultra 3 at its iPhone 16 event Monday. Instead, the company supposedly will simply refresh the Apple Watch Ultra 2 with a new black color option.
The second-gen Apple Watch Ultra packed modest upgrades over its predecessor. But this year, Apple will take an odd approach and not update its Ultra smartwatch at all.
This week on Cult of Mac’s podcast: Apple’s “It’s Glowtime” event is coming up fast! It’s time for our favorite challenge — matching wits in our Apple event predictions game. Who will win this time?
Also on The CultCast:
Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.
Crime comedy Bad Monkey starring Vince Vaughn spent another week near the top of the streaming ratings charts. The Apple TV+ show follows a former detective turned restaurant inspector solving an oddball murder in hopes of getting his old job back.
And it’s not Apple’s only current hit. Slow Horses just launched and the spy thriller is doing well.
With Monday’s impending iPhone 16 reveal, excitement abounds! However, one downside of the “It’s Glowtime” event is the impending drop in value of your iPhone trade-in.
Every year, newer models push older iPhones, Apple Watches and MacBooks further and further down the path to obsolescence. But there’s good news: Cult of Mac will still buy your old devices. And we’ll help you maximize the money you get for your iPhone trade-in, too.
Apple’s upcoming iPhone 16 Pro can reportedly shoot slow-motion 120fps videos in 4K resolution. The higher frame rate will also come in handy when capturing a lot of motion.
The report also confirms that Apple will upgrade the Ultra Wide camera on the Pro iPhones to a 48MP sensor.
Former Apple design chief Jony Ive designed a modular jacket for Italian luxury brand Moncler. Naturally, it comes with built-in magnets. Ive reinvented the button with a new, super-clever magnetic clasp for the jacket/poncho collection.
“There wasn’t some arrogant ambition around disruption [of buttons],” Ive said, in typical Ive-speak. “It was a very gentle, humble exploration.”
In addition to design changes, the upcoming Apple Watch Series 10 adds the ability to detect sleep apnea, according to a reliable source. And its heart sensor could be getting an upgrade.
But a legal problem will apparently keep blood oxygen sensing off the new wearable.
The most important day of Apple’s year comes Monday, September 9. But there’s no reason for you to spend the weekend wondering what’s on the agenda for the “It’s Glowtime” event — we can spill the beans now: iPhone 16, AirPods 4, Apple Watch Series 10 and more.
We also already know what’s not coming at the September event, like MacBooks. Read on for all the details.
Belkin BoostCharge Power Bank 10K w/ Integrated Cable lets users charge their iPhone or other device without needing to worry about a separate USB-C cable. And it can juice up two devices at once.
Those who need more power can turn to Belkin’s BoostCharge Pro 3-Port Laptop Power Bank 20K.
iPhone 16 and iPhone 16 Plus models will come in four colors — white, green, pink and blue — according to a new report Friday. The white model reportedly will replace the yellow seen in the iPhone 15 lineup. The current black color option will disappear. And the shades of green, pink and blue used in iPhone 16 will look different from the current versions of those colors.
What exactly will the new iPhone colors look like? We will find out soon. Apple will unveil the iPhone 16 lineup during Monday’s “It’s Glowtime” event.
When a MacBook Pro perched his Studio Display on a generic stand and then asked for recommendations for alternative risers for Studio Display, some Apple users reacted a bit brusquely. That’s simply not done, they seemed to say, presumably because Apple provides adjustability options as part of the purchase process. But plenty of commenters responded to the question with practical advice, below.