We said that Apple was going to dominate this year’s Consumer Electronics Show — despite not being there in person — and here’s another example of why that’s true.
Although the Apple Watch isn’t out yet, mobile-marketing firm TapSense is taking advantage of CES mania to unveil its plans to release an Apple Watch ad-buying service, aimed at developers. This service will let businesses create ads targeted at individual users of Apple’s upcoming wearables device.
These ads would use “push notifications” to alert customers of specific deals they may be interested in, although only inside apps that have already been opened.
