Apple’s just-revealed spring quarter financial results feature revenue and profits that jumped double digits. The Mac-maker even set another record — it never before took in so much during any previous April-through-June quarter.
“Today Apple is proud to report a June quarter revenue record with double-digit growth in iPhone, Mac and Services and growth around the world, in every geographic segment,” said Tim Cook, Apple’s CEO.
And in a call with financial analysts after the announcement, Cook was able to brag that total iPhone shipments passed the 3 billion mark last quarter, and shared plenty of positive news about demand in China.
Apple’s revenue jumps 10% in blockbuster financial results
Wall Street analysts had predicted Apple would bring in $89.2 billion in revenue in its June financial quarter, a modest 4% increase year over year. And the average prediction was for $1.43 in earnings per share. The company blew both predictions away.
Between April and June, Apple actually brought in $94.0 billion, up 10% year over year, and its quarterly diluted earnings per share were $1.57, up 12% year over year.
Chart: Cult of Mac
Revenue from iPhone sales jumped up 13% in the spring quarter compared to the same period of 2024. About half Apple’s revenue comes from this device, and it played an important role in the company’s quarterly growth. But Mac helped also, with a 15% year-over-year increase in revenue, while Services revenue grew 13%.
“We are very pleased with our record business performance for the June quarter, which generated EPS growth of 12%,” said Kevan Parekh, Apple’s new chief financial officer. “Our installed base of active devices also reached a new all-time high across all product categories and geographic segments, thanks to our very high levels of customer satisfaction and loyalty.”
Apple’s board of directors declared a cash dividend of $0.26 per share of the Company’s common stock. The dividend is payable on August 14, 2025 to shareholders of record as of the close of business on August 11.
3 billion iPhones
During the traditional conference call with analysts after Thursday’s quarterly financial announcement, Tim Cook shared a statistic likely to drop a jaw or two.
“We shipped the 3 billionth iPhone since its launch in 2007,” said the Apple CEO.
3 billion iPhones sold!
Thank you to everyone who’s made iPhone such an important part of their lives. I’m incredibly excited for what’s ahead!
— Greg Joswiak (@gregjoz) July 31, 2025
China ❤️ Apple
With a population of over 1.4 billion, China is a huge market for Apple. In FY 2024, about 16% of their company’s total revenue came from Greater China, so how well iPhone, Mac and other products are perceived in the region is critical to Apple’s bottom line. And there was plenty of good news in the June quarter.
“We did grow in Greater China by 4% during the quarter versus the previous quarter,” said Cook. “The install base hit a record high in Greater China, and we set an all time record for the iPhone install base. The iPhone upgraders in mainland China set a record for the June quarter.
“iPhone had the top three models in urban China, which is extraordinary. Also, if you look at the other products, Mac, iPad and [Apple] Watch, the majority of customers that are buying in China mainland were new to the product. So lots of good things there.”
Looking ahead: More growth
CFO Kevan Parekh shared a positive financial outlook for the September quarter, which Apple is already a third of the way through.
“We expect our September quarter total company revenue to grow mid to high single digits, year over year,” said Parekh.
That’s actually a bit above recent revenue growth rates for Apple. In each of the previous four quarters, its revenue has increased by 4% and 6% when compared to the same quarters in the previous year.
But tariffs will take a chunk out of profits. Tim Cook predicted the cost of new import taxes imposed by President Donald Trump could hit $1.1 billion in the September quarter.
Ed Hardy has been writing full-time about tech for 25 years, and using it for much longer than that. His intro to Apple was a Macintosh Classic II (which he still has), but now he uses a 13-inch iPad Pro as his primary computer. He’s written for NotebookReview, TabletPCReview, and Brighthand, as well as other sites.
