Although Apple’s still remaining mum on official sales numbers, Cupertino isn’t laying off the Apple Watch marketing as we approach the holiday season. Apple just released five new short ads highlighting Apple Watch’s ability to take advantage of Siri, Apple Music, Apple Pay, notifications, fitness tracking and more.
https://www.youtube.com/watch?v=D0Att_g6O04
The first ad is called Skate, and shows off how the Apple Wallet is used in combination with the Apple Watch.
https://www.youtube.com/watch?v=fHE5WDO5l5Y
The second is Dance, and operates as a showcase for Apple Music and Siri.
https://www.youtube.com/watch?v=_ptePcnGEHs
The third is called Style, and it’s all about various band options for the Apple Watch that allow you to customize it as easily as you customize your clothes.
https://www.youtube.com/watch?v=R1VwPwKmciQ
In Play, Apple stresses the ability to get alerts so you never miss, say, an ending eBay auction.
https://www.youtube.com/watch?v=YHlZ-JIaWh0
Finally there’s Kiss, in which two people about to suck face are interrupted by an Uber alert. Then they suck face anyway.
John Brownlee is a writer for Fast Company, and a contributing writer here at CoM. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.
One response to “New Apple Watch ads promote eBay, Uber and sucking face”
I don’t understand the uber one with the guy and girl. People look at that and think the watch is obtrusive and annoying.