MLB

Apple’s latest smartphone will step into the major leagues Friday night when the iPhone 17 Pro helps capture live footage during a professional sports broadcast for the first time. The Detroit Tigers vs. Boston Red Sox game at Fenway Park, streaming on Apple TV+ as part of Friday Night Baseball, will feature live game footage shot on four iPhone 17 Pro devices, according to MLB.com

And by the way, the game — part of the two teams’ final series of the regular season — has big playoff implications. Apple TV+ subscribers can watch it at no extra cost. 

Apple TV+ steps up as a front-running candidate to acquire Major League Baseball’s Sunday night games and other premium content currently held by ESPN, according to a new report. This means Apple TV+ might acquire Sunday Night Baseball streaming rights.

That potentially expands the streaming service’s baseball offerings significantly beyond its existing Friday night package, even as it pushes for more sports content across the board.

The sleek, stylish Beats Powerbeats Pro earbuds, which loop over the ear and dangle via earhook, have appealed to fitness enthusiasts since their release way back in 2019. Beats finally dropped a teaser video for the next model Wednesday. But it shows precious little information beyond a glimpse of the buds on a popular MLB pitcher. And a reference saying we should see Beats Powerbeats Pro 2 coming in 2025. As Apple enhances cross-device compatibility, it’s also exploring innovative features such as earbuds that translate to improve user experience across languages and regions.

A Monday update to the Apple Sports app brings Major League Baseball pitching data as well as support for Leagues Cup soccer action, coming up just days from now.

NCAA Pac-12 conference leaders saw an offer Tuesday from Apple TV+ for a streaming deal to replace the conference’s expiring TV contact for football games, a report noted.

After Apple’s deals to air Major League Soccer (MLS) and Major League Baseball (MLB) games, its potential entry into college football is intriguing — but it’s not a done deal yet.

This week Apple and Major League Baseball (MLB) unveiled the August Friday Night Baseball schedule for Apple TV+ subscribers, so you know when your team is up at bat. And there’s quite a lot of other baseball content streaming. Check it out below.

Apple TV+ got lucky with timing of the April 8 debut of Friday Night Baseball. The live sports show will start with the much-anticipated New York Mets debut of three-time Cy Young winner and eight-time All-Star Max Scherzer in a matchup with All-Star Juan Soto and the Washington Nationals.

That game will be followed by the Houston Astros versus the Los Angeles Angels. These weekly doubleheaders are free to watch and available to anyone with internet access (in eight countries to start). And they’re only on Apple TV+, with no subscription required (for a limited time).

In the wake of MLB team owners and players patching up their differences, Apple TV+ announced Friday that it’ll be streaming some of the first baseball games of the 2022 season. And every week thereafter until the playoffs.

Beginning April 8, Friday Night Baseball on Apple’s streaming service will be a weekly doubleheader with live pre- and postgame shows.And it won‘t require a subscription. At least not at first.

Apple and Major League Baseball announced “Friday Night Baseball,” a weekly doubleheader with live pre- and postgame shows on Apple TV+. This is the first live sports available on the streaming service. And it won‘t require a subscription. At least not at first.

Of course, at this point there is no baseball. The MLB and players union are fighting over money, and the 2022 season is in jeopardy.

As Major League Baseball finally goes up to bat on Thursday, coaches will be using iPads to get information about their own players, and ones from opposing teams.

Apple tablets even have a role in providing artificial crowd noise, necessary as the COVID-19 pandemic forces teams to play in empty stadiums during the shortened 2020 season.

Robot umpires have finally arrived in baseball’s minor leagues and Apple’s technology is making it all possible.

The Atlantic League, an independent league mostly based on the East Coast, recently became the first professional baseball league to use a computer to call balls and strikes. A human umpire still stands behind home plate, but the gig just got a lot easier thanks to AirPods connected to an iPhone that tells him the right call.

Major League Baseball’s Ballmark app has added support for Apple’s Business Chat feature. The update means that users can ask location-specific questions about their favorite stadiums.

Baseball season is here, and if you’re a fan, we’ve got the perfect game for you! Developers Com2us has returned with the latest installment in their yearly franchise, MLB 9 Innings Baseball 18.

The officially licensed game boasts 3D graphics, all 30 MLB ballparks, up-to-date teams with all 1,700 players, and a new one-handed Arcade Mode, which should make it easier to get your baseball fix on the go. Check out the game’s two trailers below.

Major League Baseball might be all in on incorporating Apple technology wherever possible, but it has its limits.

During last week’s NL Wild Card game on Wednesday, game cameras caught Diamondbacks coach Ariel Prieto wearing an “illegal electronic device” in the dugout, which transpired to be an Apple Watch. Although the wearable was reportedly left on in error, and wasn’t being used for anything related to the game, Prieto has been fined for the incident.

The Oakland Athletics are testing a new NFC ticketing system that lets Apple users scan their iPhone or Apple Watch on the ticket reader, much like they would to make an Apple Pay purchase.

The system uses the same NFC tech as Apple’s mobile payment system. It is being trialled for a six-game homestand, which started after the launch of iOS 11.

Amazon is reportedly looking to bring live sports streaming to Prime subscribers. The retail giant is said to be in talks with a number of major sports organizations like the NBA, MLB, and NFL over rights to show live games.

Twitter has inked a deal with the NFL that will allow it to live-stream content to iOS and later the Apple TV. It’s thought the company has paid around $10 million to stream ten games — all of which are Thursday night fixtures.

Just in time for Apple’s new multiyear deal with Major League Baseball, Siri can answer whatever baseball questions you have, thanks to newly implemented knowledge covering 29 baseball leagues. Apple’s AI helper also now boasts a deep understanding of hardball history, based on stats dating back to the start of baseball records.

Apple has signed a multi-year deal with Major League Baseball that will give an iPad Pro to coaching staff — so that they can easily access performance data, weigh up possible pitcher-hitter matchups, analyze where a player is likely to hit the ball, and even look up videos from previous games.

“We’re not just replacing binders with tablets; we’re actually helping them do things that weren’t possible before,” said Apple SVP of marketing, Phil Schiller.

Major Leaugue Baseball doesn’t have a great reputation of embracing Apple products on baseball diamond, but starting this week, teams will finally be allowed to replace their paper binders with iPads to look up everything from statistics, scouting reports, spray charts.

Teams were given the MLB’s blessing to start using iPads in the dugout during games, however there’s a catch: teams can’t connect iPads to WiFi during games, and all info must be downloaded before the first pitch.

Kansas City Royals coach, Ned Yost was been slapped on the wrist by the MLB for wearing his Apple Watch during games, even though they’re the ones that gave it to him.

Yost received the watch as a gift from the MLB for serving as the American League manager in the All-Star Game, but after the manager was repeatedly seen wearing the device in the dugout, the MLB decided to step in and try to stop him from using it in games.

After invading sport stadiums across the country, Apple Pay is preparing to make an appearance at the biggest baseball game of the season: the 2015 MLB All-Star Game.

Apple Pay has already invaded MLB stadiums and NBA games, but next up on the list of major sports to accept Apple’s contactless payments system will be golfers.

The city of Phoenix is gearing up to host the Super Bowl this week, but the PGA is hoping to steal a little thunder with the revelation this morning that Apple Pay will make its first ever debut on the golf course at the 2015 Waste Management Phoenix Open this week.

Apple Pay made its debut in Major League Baseball just in time for the world series. Now the NBA is about to get its first look at how Apple’s mobile wallet can speed up concession stand lines, as the Orlando Magic plan to be the first team to offer Apple Pay support.

iBeacons are pushing to become the big new retail trend of 2014. The tech debuted last year with a demo by the MLB, before launching in Apple Stores nationwide as well as some Macys stores.  You can add American Outfitters to the list too as ShopKick announced this morning that its partnered with the clothing company to bring iBeacons to 100 locations.