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Jeff Williams steps down as Apple COO

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Apple COO Jeff Williams
Apple COO Jeff Williams announced his retirement on Tuesday.
Photo: Apple

Jeff Williams, Apple’s chief operating officer in charge of the company’s global operations since 2010, will retire later this year. Even before then, though, his position will be filled by Sabih Khan, who currently serves as senior vice president of operations.

Apple described the move as “a long-planned succession” in a press release on Tuesday. The move certainly ends years of speculation that Williams would someday take Tim Cook’s place as Apple CEO.

Today in Apple history: Steve Jobs begins his path back to the top

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Steve_Jobs_2007
This marked the start of Apple's turnaround.
Photo: Ben Stanfield/Flickr CC

July 8: Today in Apple history: Steve Jobs begins his journey to Apple CEO July 8, 1997: Steve Jobs begins his path to becoming chief executive officer of Apple, after former CEO Gil Amelio departs the company following a massive quarterly loss. Also leaving Apple is Ellen Hancock, executive vice president of technology.

To run Apple’s day-to-day operations, CFO Fred Anderson takes over until a new CEO can be found. Jobs, meanwhile, moves from strategic adviser to take “a more expanded role with Apple’s board and executive management team,” according to CNN Money.

Cupertino’s turnaround has started!

Today in Apple history: After a horrible quarter, Gil Amelio gets the boot

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Bringing on Gil Amelio was viewed as a big coup for the Apple board.
This was the end of Amelio's 500 days running Apple.
Photo: Apple

July 6: Today in Apple history: After a horrible quarter, Apple CEO Gil Amelio is fired July 6, 1997: Following a massive quarterly loss for Apple, board member Edgar S. Woolard Jr. calls CEO Gil Amelio and informs him that he needs to step down. “You’ve done a lot to help the company, but the sales haven’t rebounded,” Woolard says.

Steve Jobs, who recently returned to the company he co-founded, denies being responsible for Amelio’s ouster. However, the move results in Jobs becoming Apple CEO for the first time. Now it’s time for a real turnaround!

Today in Apple history: Steve Jobs attempts a boardroom coup

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Jobs
Sadly for Steve Jobs, things didn't work in his favor.
Photo: Esther Dyson/Flickr CC

May 23: Today in Apple history: Steve Jobs attempts a boardroom coup May 23, 1985: Bitter about being ousted from his position running the Macintosh division, Steve Jobs attempts to stage a boardroom coup to seize control of Apple from CEO John Sculley.

The 30-year-old Apple co-founder plans to overthrow Sculley while the CEO is away on a business trip in China. Unfortunately for Jobs, he makes a critical mistake when he tries to recruit the support of Apple executive Jean-Louis Gassée, who informs Sculley of the plot.

It’s the beginning of the end for Jobs’ first tenure at Apple.

Today in Apple history: John Sculley brings ‘Pepsi Generation’ marketing to Apple

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john-sculley
John Sculley served as Apple's third president and CEO.
Photo: Web Summit/Flickr CC

May 17: Today in Apple history: John Sculley starts as Apple CEO May 17, 1983: John Sculley takes the helm as Apple’s third president and CEO. The former Pepsi-Cola boss is short on tech experience but long on marketing, which will become increasingly important as the personal computer revolution ramps up.

Steve Jobs personally lured Sculley to Apple using one of the most famous lines in the history of business. “Do you want to spend the rest of your life selling sugared water,” Jobs asked Sculley, “or do you want a chance to change the world?”

New Siri boss tasked with turning around floundering AI upgrade [Updated]

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Siri management shakeup
The new head of Siri development has one job: make it stink less.
AI image: ChatGPT/Cult of Mac

An Apple reorganization reportedly brings new management to the team struggling to develop an AI-enhanced version of Siri. Apple apparently tapped Mike Rockwell, an exec with one successful Apple product launch already under his belt, to shepherd the promised Siri upgrade.

Clearly, the goal is to accelerate a project that’s been significantly delayed — and has become a major embarrassment for Apple.

Nobody’s getting fired over Apple’s Siri debacle … yet

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AI-generated image of a circuit board with an Apple logo, and he words,
An Apple executive admits that delaying the AI-enhanced Siri is an embarrassment.
AI image: Midjourney/Cult of Mac

The head of the team developing the promised AI-enhanced Siri had to admit the recent decision to significantly delay the release gave Apple’s reputation a major black eye, according to a report published Friday.

Robby Walker, Apple’s senior director of Siri and information intelligence, reportedly called the delay “ugly” during a recent all-hands meeting with his team. He gave an update on how close Apple is to having the technology ready, but couldn’t promise when it will ship. At present, the “smarter” Siri reportedly still fails to work correctly a significant percentage of the time.

Apple pulls out the big guns to fix Siri and Apple Intelligence

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Apple taps software veteran to fix Siri and Apple Intelligence
At some point Siri will be smarter (really!), Apple implies with its latest move.
Photo: Cult of Mac/Nadezhda Moryak

Apple just appointed seasoned executive Kim Vorrath to spearhead improvements to its artificial intelligence capabilities and Siri virtual assistant, signaling renewed focus on competing with AI leaders like OpenAI and Anthropic, according to a new report Friday.

Today in Apple history: Turnaround artist Gil Amelio joins Apple’s board

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Bringing on Gil Amelio was viewed as a big coup for the Apple board.
Bringing on Gil Amelio was viewed as a big coup for the Apple board.
Photo: Apple

November 9: Today in Apple history: Gil Amelio joins Apple board of directors November 9, 1994: Gil Amelio, a businessman with a reputation as a talented turnaround artist, joins Apple’s board.

Coming off his impressive revitalization of two other tech companies, National Semiconductor and Rockwell International, Amelio’s appointment at Apple sparks widespread celebration. Many Apple watchers think his arrival means the company’s dark days are over. Sadly, Amelio’s turnaround tricks won’t work in Cupertino.

20-year veteran Apple VP of Engineering departs

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DJ Novotney, former Apple VP of Engineering, is headed off to EV-maker Rivian.
DJ Novotney, former Apple VP of Engineering, is headed off to EV-maker Rivian.
Photo: LinkedIn

DJ Novotney first started at Apple in June 1999, and now he’s been lured away by electric-car-maker Rivian.

Over his two decades  with the company, he helped design many iconic Apple products, including iPod, iPhone, iPad and more.

Who will lead Apple when Tim Cook steps down? [The CultCast]

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Who will take over when Tim Cook finally steps down as Apple CEO? Apparently, he has some ideas.
Who will take over when Tim Cook finally steps down as Apple CEO? Apparently, he has some ideas.
Image: Cult of Mac

This week on Cult of Mac’s podcast: Tim Cook recently said Apple has “very detailed” succession plans for when he eventually steps down as CEO. Plus, the company definitely plans to hire from within. That got us thinking … who’s next in Apple’s game of thrones?

Also on The CultCast:

  • OLED screens might come to iPad Air and iPad mini somewhat soonish.
  • Europe’s busybody technocrats have some more grand plans for Apple and other manufacturers. We’ve got mixed emotions.
  • Sonos reportedly wants to take on Apple TV and AirPods Max with rival products.

Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.

Apple hires new head of HR

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Apple hires new head of HR
Say hello to Carol Surface, the new Apple Chief People Officer.
Photo: Medtronic

Carol Surface is reportedly stepping in as Apple’s new Chief People Officer, the company’s term for head of human resources.

She’s taking over part of the responsibilities of Deirdre O’Brien who was previously both the HR chief and in charge of managing Apple’s retail store business.

Who will be Apple’s next Jony Ive? Nobody, apparently.

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A MacBook Air with ominous red lighting and a giant white question mark.
Apple apparently does not plan to replace departing industrial design chief Evans Hankey.
Photo: Adrian Regeci/Unsplash License

Apple reportedly stopped looking for a replacement industrial design chief. This is surprising, as it’s a high-profile position once held by Jony Ive, who led the team that created the iconic look of the iPhone, iMac and more.

The corporate rearrangement increases the power of Jeff Williams — Apple’s chief operating officer and possibly Tim Cook’s eventual replacement as CEO.

Cupertino recruits veteran Ford exec for Apple car team

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Ford took the Apple Car chief, now Cupertino takes another veteran leader from Ford.
Ford took the Apple car chief, now Cupertino takes another veteran leader from Ford.
Photo: Peter Trones/Unsplash License

Accelerating work on its self-driving electric vehicle project, Apple recruited veteran Ford engineer and executive Desi Ujkashevic to join the team.

The move comes after various stalls and road bumps in Cupertino’s secretive Project Titan in recent years, including Ford luring away Apple car chief Doug Field last year.

Apple loses head of Mac chip design to Intel

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Apple M1 chip
Someone who lead the switch to the M series of processors jumped ship to Intel.
Photo: Apple

The person responsible for overseeing the transition from Intel to Apple silicon left the company. Jeff Wilcox was Director, Mac System Architecture before his departure.

He summed up his previous role by saying he “led the transition for all Macs to Apple Silicon beginning with M1 chip.” That was one of the most important projects at Apple in recent years, though it’s one that’s wrapping up.

Huge stock award lets Apple CEO Tim Cook pull in cool $98.7 million in 2021

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Tim Cook earnings apple
Tim Cook’s compensation package for 2021 is more than 6x what it was in the previous year.
Illustration: Ste Smith/Cult of Mac

It’s good to be the CEO — Apple chief executive Tim Cook was paid $98.7 million in 2021. That’s a combination of a base salary, an incentive plan and other compensation, but the lion’s share is in Apple stock.

Other top Apple executives also have 8-figure annual compensation packages, if not anywhere close to Cook’s.

Let’s close the doors on the Church of Steve Jobs

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Let’s close the doors on the Church of Steve Jobs
Steve Jobs was brilliant but let’s stop making him the patron saint of computing.
Photo: Cult of Mac/acaben/Flickr CC

While Steve Jobs died 10 years ago today, he lives on as a way to criticize Apple’s current management.

In some people’s misguided memories, Jobs did no wrong. Ever. And members of this reality-challenged group — let’s call it the Church of Steve Jobs — frequently post comments on social media like, “Apple would be so much better if Steve Jobs were still in charge.”

But in reality, Jobs made plenty of mistakes. Here are some of his worst foul-ups.

Top Apple car exec hits off-ramp, heads for Detroit instead

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That's the signpost up ahead - your next stop, the Apple Car. The Apple Car is way down the highway. But Apple has the pedal to the metal.
The man reportedly running Apple car development has taken an exit.
Photo illustration: Cult of Mac/Wikipedia CC

Development of an Apple car just hit another speed bump. Doug Field, who’d reportedly been managing the project, just left to join the Ford Motor Company.

This is surely a blow to Apple’s secretive automotive efforts. And the company was already multiple years away from having anything to put in a showroom, according to the latest leaks.

Tim Cook netted a cool $265 million from Apple in 2020

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Tim Cook earnings apple
Tim Cook is in 8th place on Bloomberg‘s list of highest paid CEOs and executives.
Illustration: Ste Smith/Cult of Mac

Apple CEO Tim Cook is one of the best paid U.S. executives according to a new report. He pulled in a whopping $265 million in 2020 from his salary, bonus, and stock awards.

But that’s chump change compared to what Elon Musk made.

Does being gay make Tim Cook a better CEO?

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Apple CEO Tim Cook calls being gay
Tim Cook calls being gay "God's greatest gift."
Photo: thierry ehrmann/Flickr CC

Since he came out as gay eight years ago, Apple CEO Tim Cook has led the company through the most successful period in its history. Cook once said he wanted to prove you can “be gay and still go on and do some big jobs in life.” He’s certainly done that.

But maybe there’s more to this story than overcoming prejudice. In 2018, Cook told CNN that being gay is “God’s greatest gift to me.” Far from a disadvantage, could being gay actually be an instrumental part of his success?

As a gay man myself, Cook has always been an inspiration for me. So to celebrate Pride Month, here’s why I think being gay made him a better CEO.

Apple could be cashing into cryptocurrency

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Apple could be cashing into cryptocurrency
Apple is exploring alternative payment systems, and the magic word “cryptocurrency” came up.
Photo: Apple/Cult of Mac

A job opening at Apple for an “Alternative Payments” business manager set off a wave of speculation that the iPhone-maker is getting into cryptocurrency.

It’s apparently a change of heart by CEO Tim Cook, who’s on the record as being opposed to privately controlled currencies.

Ex-HTC design chief works on next-gen Beats headphones

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Apple Beats PowerBeats in red
A new head of design means Apple will offer plenty more headphones to follow these Beats PowerBeats.
Photo: Apple

The reports of Beats’ death are (reportedly) greatly exaggerated. Rather than phasing out the brand, as had been rumored, Apple put Scott Croyle, the former head of product design at phone-maker HTC, in charge of crafting new Beats headphones, according to an unconfirmed report.

Today in Apple history: Larry Ellison calls off Apple takeover plans

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Larry Ellison
The takeover didn't happen, but it still changed Apple history.
Photo: Oracle Corporate Communications

April 29: Today in Apple history: Larry Ellison calls off Apple takeover plans April 29, 1997: Steve Jobs’ friend Larry Ellison, CEO of Oracle, calls off his bid to take over Apple.

Ellison’s plan is to reinstall Jobs, who is then just an adviser to Apple CEO Gil Amelio, as the company’s chief executive. He also wants to take Apple private again.

Top Apple engineer moves to mysterious new project

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What is top Apple hardware engineer Dan Riccio up to now?
What is top Apple hardware engineer Dan Riccio up to now?
Photo: Apple

Dan Riccio, one of Apple’s top designers, is moving to a mysterious new role in Cupertino.

After joining Apple in 1998, Riccio worked on loads of groundbreaking products, from the first iMac to last year’s AirPods Max and the M1-powered Macs. Now, he’s become Apple’s “vice president of engineering.”

Going forward, Riccio says he will be “focusing all my time and energy at Apple on creating something new and wonderful that I couldn’t be more excited about,” according to a press release Monday.

Apple’s autonomous car unit gets a new driver

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The Apple Car won‘t look anything like this. At all.
The Apple autonomous vehicle project is now part of the company’s AI division.
Illustration: Cult of Mac

Apple’s self-driving car division is reportedly on the move, but not in the usual way. The project has been transferred into Apple’s artificial intelligence division.

The reorg comes at the retirement of Bob Mansfield, who’d been managing the company’s not-so-secret autonomous vehicle development.