Let’s face it: Freemium games and games with an inordinate number of in-app purchases are out of control on the App Store. To a certain extent, that’s understandable: Developers are hard-pressed to get anyone to download their games if they charge money for them, which means it’s all a race to the bottom. The only way to get any visibility is for developers to release their games free, then hope they can make money later.
In a refreshing move, though, Apple is trying to do something about its freemium problem, by highlighting “Pay Once & Play” games that charge players once upfront, then never bug them for more money again.
