Earth Day 2017 festivities ended over a month ago, but that’s not stopping Apple from busting out another one of the quirky cartoon videos it made for the holiday.
Apple published a new Earth Day video today that highlights the problems it faces in regards to recycling materials from old iPhones. The ad explains how iPhone parts get a second life after Apple’s robot Liam has stripped them all away.
https://www.youtube.com/watch?v=aDXy5bEG38w
Apple released the ad today to promote its attendance at the Sustainable Brands 2017 conference in Detroit. Sarah Chandler, Apple’s director of operations and environmental services, gave a presentation at the conference. Most of her remarks covered how Apple is working to create a closed-loop supply chain.
Apple's big new bet: make all products using only recycled renewable materials #sb17detroit pic.twitter.com/fNkTMCJbpL
— Freya Williams (@freya1) May 25, 2017
Buster Hein is a freelance writer who lives in Phoenix, Arizona. Twitter: @bst3r.
