Apple is reportedly ramping up the pace of new content for its streaming video service. Apple TV+ will allegedly debut a new show or movie every week in 2022.
If true, this would significantly increase the amount of content available in the service that’s about to hit its second anniversary.
Much more to see on Apple TV+
The unconfirmed report comes from The Information, which says, “Next year, Apple intends to significantly up its output of new TV shows and movies to at least one a week.”
That’s faster than the streaming service has released shows in 2021. For example, July brought the premiere of the musical comedy series Schmigadoon! and the documentary Watch the Sound With Mark Ronson, but there were no new shows in August.
Apple’s decision to focus on original creations has limited the library for TV+. Unlike rivals like Netflix an Disney+, it doesn’t offer films shows originally created for theaters or broadcast TV. So it’s had to work hard to create a compelling serie.
Looking ahead to what’s coming
Apple “plans to spend more than $500 million on marketing Apple TV+ this year,” according to The Information. That’ll draw attention to new shows like the adaptation of Isaac Asimov’s Foundation trilogy, which debuts September 17, and The Problem with Jon Stewart coming Sept. 30.
Beyond that, the streaming service has a huge number of shows in production with no release date given yet. Just a few of these are:
- Emancipation starring Will Smith
- Martin Scorsese’s Killers of the Flower Moon starring Leonardo DiCaprio and Robert De Niro
- High Desert starring Patricia Arquette
- Lessons in Chemistry starring Brie Larson
- Masters of the Air
- The Last Days of Ptolemy Grey starring Samuel L. Jackson
- The Tragedy of Macbeth starring Denzel Washington and Frances McDormand
- WeCrashed starring Jared Leto and Anne Hathaway
These and many others could make 2022 a busy year for Apple TV+