HomePod first-day sales topped all smart speakers (except Echo Dot) | Cult of Mac

HomePod first-day sales topped all smart speakers (except Echo Dot)


Siri display
Photo: Ste Smith/Cult of Mac

Apple’s new HomePod is one of the best-selling smart speakers ever, according to new sales data from The NPD Group.

Not only is the HomePod killing it, but Apple’s new AirPods and Beats headphones are dominating the market so well they reportedly account for 44 percent of all dollar sales for headphones in 2017.

According to NPD’s report, day one pre-orders of HomePod came in higher than all other smart speaker first-day pre-orders, except for the Amazon Echo Dot.

HomePod units finally started shipping to customers this month. The speaker was supposed to launch by Christmas last year but had to be delayed. Early reviews for HomePod praised the device’s audio quality. However, Siri leaves a bit to be desired.

NPD’s report is based on data from its online checkout service. The company estimates that sales of wireless speaker sales and Bluetooth headphones will see double-digit growth in 2018. Exact HomePod sales figures have not been announced yet by Apple.

Apple is reportedly already working on new AirPods that will debut later this year. The new AirPods will supposedly feature water-resistant tech and better Bluetooth.


Daily round-ups or a weekly refresher, straight from Cult of Mac to your inbox.

  • The Weekender

    The week's best Apple news, reviews and how-tos from Cult of Mac, every Saturday morning. Our readers say: "Thank you guys for always posting cool stuff" -- Vaughn Nevins. "Very informative" -- Kenly Xavier.