Companies like Google and Samsung aren’t exactly known for making the best anti-Apple propaganda, but the latest attack ad from Motorola has a particularly painful amount of truth to it. Everyone knows that Apple’s Maps app in iOS 6 sucks right now, and competitors are obviously going to latch onto any negative Apple press they can. That’s why Motorola’s ad says that the “DROID RAZRM M” (serious name) promises to not get you “iLost.”
While most of these Android ads have been pathetic attempts at calling out the iPhone’s flaws, I can’t really fault Motorola (who is owned by Google) for going with the Maps angle. It’s no surprise that none of the recent iPhone 5 ads mention Maps at all. If Apple doesn’t fix the negative inertia its generated with Maps in iOS 6, it could have a serious PR problem on its hands.
To Apple’s credit, iOS 6 Maps is being compared to Google Maps, a decade-old, matured platform that Google has invested thousands upon thousands of man hours into. Apple’s Maps will get there, it’s just going to take a little time.
Source: Android Central