iPhone SJ Concept Is Brought To Life In This Awesome Promo Video

Remember that stunning iPhone designed by Antonio De Rosa that we brought you last week? It’s called the iPhone SJ and it’s a tribute to Apple’s co-founder Steve Jobs. It looked pretty great in the photos we published, but it looks even more awesome when brought to life in this new video.

De Rosa’s ADR Studio has turned his concept designs into a fancy promotional video, which does a terrific job of highlighting the device’s best features, such as that super slim shell and beautiful edge-to-edge display.

Isn’t it a shame this device will never see the light of day?

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  • ivucica

    I can’t really see the speaker on top of the device. It might be just me, though.

  • BoredOfThinkingUpAUsername

    Jony Ive just threw up in his mouth a bit

  • Clark Wallace

    it’z a fake, it does no exist!!!!1

  • gunnerrob

    Thanks for the update, I can sleep easy now.

  • dmsrfd

    meh

  • crateish

    The square volume buttons is the most glaring mistake to me. Jony wouldn’t do that.

  • volodoscope

    yes we all saw a notice before the video started, thanks

  • TechTeich

    Looks like a squished iPhone 4 with an apple logo on the front. JUST SAY NO.

  • Clark Wallace

    om nom nom keep feed teh troll heheh ;D

    I posted my first comment intentionally to see if anybody was silly enough to get trolled.

  • Clark Wallace

    You sir, got trolled.

  • Puttapong Tapaonoi

    Ugly!

  • Theyseeyoutrollin

    Why have they put an Apple logo on the front? THERE IS SO MUCH WRONG WITH THIS.

  • Michael Von Verrenkamp

    I can see many many MANY design flaws with this thing, needs work.

About the author

Killian BellKillian Bell is a freelance writer based in the UK. He has an interest in all things tech, but most enjoys covering Apple, anything mobile, and gaming. You can follow him on Twitter via @killianbell, or through his website.

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