| Cult of Mac

Why working Apple retail just got better

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Apple store
There’s good news for Apple Store employees.
Photo: Apple

Apple retail store employees are getting more time off. Both sick days and vacation days. This is part of improving the benefits for those who works in the Mac-maker’s brick-and-mortar locations.

The changes come as lots of employers find themselves competing for quality applicants in a tight job market.

Apple Stores in the UK will start reopening on June 15

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apple.store.regent.street.london.1
Not including those in Scotland and Wales.
Photo: Richard Shrum for Cult of Mac

Apple’s plan to get retail stores back in action will see the reopening of locations in the United Kingdom starting Monday, June 15.

The government confirmed on Thursday that non-essential stores, most of which have now been closed for as many as three months, could begin reopening next week — provided they follow COVID-19 safety measures.

Apple is expected to open all stores in England and one in Northern Ireland first. Another five in Scotland and Wales must wait.

Coronavirus keeps China’s Apple Stores shuttered into next week

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Apple store in Shanghai
The Apple Store in Shanghai.
Photo: FullbridgeProgram/Flickr CC

Apple Stores across China will remain closed into next week amid the growing coronavirus crisis.

All 42 stores were closed this week because of the outbreak but were scheduled to open Feb. 10. In a memo to Apple Store employees this morning, Apple retail chief Deidre O’Brien indicated a reopening time is on hold until further notice.

Apple Amsterdam reopens October 24 with pro filmmaking sessions

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Apple-Amsterdam
Just over one week to wait.
Photo: Apple

Apple will reopen its flagship retail store in Amsterdam on October 24 following months of extensive renovations.

The redesign will feature a Forum and video wall for Today at Apple events. Visitors will also get the opportunity to take part in professional filmmaking sessions to celebrate the store’s reopening.

Apple forced to close Hong Kong stores early amid protests

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Apple-Causeway-Bay
The Apple Store in Causeway Bay closed 5 to 6 hours earlier.
Photo: Apple

Apple closed all Hong Kong stores early on Monday due to growing concerns over more violent protests.

The move came a day after police fired tear gas during a clash with thousands of antigovernment activists. Other businesses also closed their doors and sent staff home early.

Apple’s flagship L.A. store will be part retail, part performance center

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Tower Theatre
The 91-year-old Tower Theater will be the home of the first LA Apple Store in the Downtown district.
Photo: Steve Minor/Flickr

Apple’s plans for the historic Tower Theatre store were revealed today, showcasing how the iPhone-maker plans to turn the Los Angeles location into one of its main flagship stores.

Tower Theatre was one of the first buildings in L.A. with air conditioning, an aspect that intrigued Apple when it started making plans. Instead of constructing a perfect glass box store, Apple plans to keep a lot of the building’s historical aspects intact.

5 big revelations from Apple’s surprising Q2 earnings call

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Will Apple reach its own targets for Q2?
Apple stock is booming after today's report.
Photo: Ste Smith/Cult of Mac

Apple blew analysts’ expectations out of the water this afternoon with its historic Q2 2018 earnings report that saw the company post the most revenue ever in the March quarter.

Tim Cook and Apple CFO Luca Maestri were absolutely giddy during today’s call with investors. Everyone expected the iPhone X to be a bust, but even Apple was surprised by its success as it still dominates the iPhone sales charts. New products are on the horizon too as Apple’s executives teased new goodies coming down its pipeline:

These were the biggest takeaways from the call:

Apple silently raises iPad Pro prices

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ipad pro
No one can topple the iPad.
Photo: Ste Smith/Cult of Mac

The iPhone isn’t the only Apple product lineup that got a lot more expensive this week.

While Apple fans were busy ogling at all the specs and prices on the new iPhone X and iPhones 8 after yesterday’s keynote, Apple made a quiet adjustment to the price tags on all of its iPad Pros but hasn’t publicly stated the reason for the increase.