Echo sells better but HomePod sells smarter

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HomePod market share
HomePod's premium price gives Apple an advantage when it comes to smart speaker revenues.
Photo: Apple

Amazon’s line up of Echo speakers accounts for 63 percent of all smart speakers in use, while Apple’s late-to-market offering, the HomePod, has just a 4 percent share of the market.

While the results of a quarterly consumer survey, published today in a report by Strategy Analytics, seem daunting for Apple, the numbers reflect only one side of the story.

Moodo lets you control the way your home smells from your iPhone

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Moodo
Want to make your home smell nice? There's an app for that.
Photo: Moodo

Entrepreneurs are tripping over themselves to make “smart” versions of every product we already own. As such, it was only going to be so long before someone made a smart scent dispenser. That product is called Moodo. It’s a smart home fragrance box that lets you control how your home smells from your iPhone. Or your smart speaker.

But does it smell like a winner, or is this one gadget we’re turning our nose up at?

HomePod sales reportedly hit 3 million units in U.S.

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I sent the HomePod back, so I will keep using the single photo I took until somebody stops me.
HomePod sales are "small but meaningful," according to a new report.
Photo: Charlie Sorrel/Cult of Mac

The smart speaker contest may be a two-horse race between the Amazon Echo and Google Home, but Apple’s HomePod is starting to carve out a share as well.

According to new research from Consumer Intelligence Research Partners, the total smart speaker market has now reached 50 million units in the United States. Among the installed base of U.S. devices, Amazon has 70 percent, Google has 24 percent and Apple has 6 percent.

HomePod will never become the iPhone of smart speakers

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The HomePod -- a beautiful body with the brain of an idiot.
Doomed to remain a minor player? We'll see.
Photo: Charlie Sorrel/Cult of Mac

The smart speaker install base will approach 100 million units by the end of 2018 — but Apple will make up only a tiny piece of the market.

At least, that’s according to analysts at Canalys, who forecast how things are shaping up for the various Amazon Echo, Google Home, and Apple HomePod devices currently winding their way into kitchens and living rooms around the world. Their take home message? That, unless something big changes, Apple is kinda screwed!

5 ways HomePod could catch up with its rivals

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HomePod Close Up
We like the HomePod. We just think there's a lot more Apple could do with it.
Photo: Ste Smith/Cult of Mac

The iPhone dominates smartphone sales charts. The iPad is so ubiquitous that, for many, its name is a catch-all term for any tablet. The Mac is the most desirable computer out there. But the HomePod? Not so much.

According to figures released this week, Apple’s smart speaker made up just a tiny 6 percent share of all smart speaker shipments for the first quarter of 2018. What is Apple doing wrong? And what could it do to turn things around? Here are five suggestions for HomePod improvements we’d like to see.

HomePod inventories pile up after early demand dies quickly

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Apple HomePod volume controls
HomePod sales are already suffering.
Photo: Ste Smith/Cult of Mac

Apple has been forced to cut HomePod orders as inventories continue to build up in its retail stores, according to a new report.

The $349 speaker enjoyed a promising start when it made its debut in February, but demand has fallen quickly as smart speaker shoppers turn to more affordable options from the likes of Amazon.

6 things Apple should do to fix Siri

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Siri display
"I don't have these features. Would you like me to search the web for you?"
Photo: Ste Smith/Cult of Mac

Siri kind of sucks, despite its increasingly prominent role in the Apple ecosystem.

With the general verdict on the HomePod being “great speaker, shame about Siri,” what does Apple need to do in order to catch up with its rivals? Here are six Siri improvements we’d love to see Apple implement as soon as possible.

HomePod first-day sales topped all smart speakers (except Echo Dot)

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Siri display
HomePod calls are coming.
Photo: Ste Smith/Cult of Mac

Apple’s new HomePod is one of the best-selling smart speakers ever, according to new sales data from The NPD Group.

Not only is the HomePod killing it, but Apple’s new AirPods and Beats headphones are dominating the market so well they reportedly account for 44 percent of all dollar sales for headphones in 2017.