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There’s a secret message in Apple’s iPhone 11 event supercut

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Apple 2019 Fall press event invitation
Apple included a binary code in its two-minute keynote supercut.
Photo: Apple

Apple isn’t into Easter Eggs in the way that it once was. But in its two-minute supercut rundown of this week’s iPhone 11 event, it includes an amusing one.

On six frames of the video, there’s a flashed image that suspiciously resembles Microsoft’s dreaded “Blue Screen of Death.” But while a swipe at Microsoft would be enough to make many long-time Apple fans nostalgic, there’s also a hidden message written in binary.

Rumor mill fail: Apple delivers legit surprises at iPhone 11 event

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Tim Cook delivers the goods at Apple's iPhone 11 event.
Tim Cook has been outspoken about user privacy.
Photo: Apple

In an age when almost every detail of an Apple keynote leaks ahead of time, Tim Cook managed to pull some genuine surprises from the hat Tuesday. Taking the stage at the Steve Jobs Theater at Apple HQ, Cook and Co. announced at least three big things we weren’t expecting at all.

This in itself is a surprise. Even though Cook pledged that Apple is “doubling down” on secrecy, most of the big details about new Apple products typically trickle out ahead of time. Most of the main features of the 2019 iPhones already leaked. Every Apple blog and YouTube channel under the sun has been playing with detailed iPhone mockups and models for weeks.

Still, Cook’s surprise trifecta did not consist of insignificant things. All three were fairly big and meaty announcements — and there wasn’t a peep about them ahead of time. Here’s what took us by surprise during the “By Innovation Only” event.

Apple seeds iOS 13 GM to developers before Sept. 19 launch

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ios13
iOS 13 lands on iPhones and iPads on September 13.
Photo: Apple

iOS 13 GM  — the final beta build of iOS 13 and iPad OS 13 — finally arrived today, after Apple revealed the public launch date for the huge software update.

After its big iPhone 11 keynote today, Apple said iOS 13 will launch on September 19. That’s one day before new iPhones hit stores. Developers can already get the launch version, though, thanks to the iOS 13 GM seed Apple released today alongside iOS 13.1 beta 3.

MIA at Apple event: Tracking tags, reverse charging and more

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AirPods 2 pairing with iPhone
Sadly, your AirPods can’t charge off your iPhone 11.
Photo: Ian Fuchs/Cult of Mac

Apple’s press event today included the iPhone 11 series as well as updated iPad and Apple Watch versions. However, some rumored devices, features and accessories failed to materialize.

Most notably, the company didn’t announce a line of item-tracking tags, and the latest iPhones can’t wirelessly charge other devices. And there are other predictions that didn’t come true.

Flash through Apple’s iPhone 11 keynote in 2 frenzied minutes

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timcook
Take a deep breath and dive into the new features with us.
Photo: Apple

Apple’s big event today lasted for an action-packed 105 minutes but if you don’t have time to watch the entire presentation, Apple’s got the perfect video for you.

Along with publishing all the new product videos it showed off today, Apple also created its own summary video of the entire keynote. In less than two minutes the video manages to cram in all the new features on the iPhone 11 Pro, iPhone 11, Apple Watch Series 5, iPad, Apple Arcade, Apple TV+ and more at a frenzied pace.

Catch up on the entire keynote right here:

Fast and furious: Everything we saw at Apple’s whipsaw iPhone 11 event

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Timcook
Tim Cook was in a hurry to reveal Apple's new goodies.
Photo: Apple

Tim Cook promised a “huge” morning full of “big” announcements, and boy was he not kidding.

Apple kicked off its 2019 iPhone keynote by diving straight into Apple Arcade. Cook and his colleagues didn’t let off the gas until they squeezed all the juice possible out of Apple’s product lineup 105 minutes later. After promising attendees that innovation would be on full display, Apple revealed it’s coming for your wrist, your pocket, living room, TV, gaming console, DSLR and much more.

Apple Arcade launches September 19, priced $4.99 per month

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Apple Arcade
Just some of the 100 games Apple Arcade will launch with.
Photo: Apple

Apple’s gaming subscription service Apple Arcade will cost $4.99 per month and launch September 19.

Apple showed off three launch games from its gaming service at today’s “By Innovation Only” event. It also gave a glimpse of the interface users can expect, alongside sharing other neat details. And, yes, it comes with a one-month free trial.

Live chat: Watch Apple’s iPhone 11 keynote with us

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iPhone-11-watch-party
Get ready for Apple's latest innovations.
Photo: Killian Bell/Cult of Mac

The stage of the Steve Jobs Theater is set for the biggest Apple keynote of the year — and we can’t wait to watch the iPhone 11 unveiling with you.

Rather than live-blogging the Apple “By Innovation Only” event, Cult of Mac is hosting a live chat so all our writers and readers of the site alike can nerd out on all the glory Tim Cook and the gang have in store. We know for sure we’re getting new iPhones but there’s still plenty of room for some surprises.

Could we see a new Apple TV set-top box? A Tile-style tracking device called Apple Tags? An Apple TV+ price tag and launch date? The anticipation is killing us. Apple’s iPhone 11 keynote kicks off Tuesday at 10 a.m. Pacific. Of course, we’ll be getting wild in the chat beforehand, so come in and join the fun.

How to watch Apple’s 2019 iPhone event

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Here are all the ways you can watch Apple's 2019 iPhone 11 event on Tuesday.
Here are all the ways you can watch the iPhone 11 event on Tuesday.
Photo illustration: Charlie Sorrel/Cult of Mac

During today’s big iPhone 11 event, Apple will show us its latest hardware and more. And, as always, you can watch the show live. We’re expecting to learn all about the new iPhone 11, or iPhone Pro, or whatever it’ll be called. Also expected is an update on the incredible new iOS 13, and perhaps another peek at — or evan a launch date for — the new Mac Pro.

Whether you’re watching on your Mac, your iPhone or iPad, or your Apple TV, we’ll show you how to tune in. You can even show up at an Apple store and watch it on the big screen!

Note: Cult of Mac will not be live-blogging the action — instead, you can follow along on Twitter, or join us in our IRC chat room for a watch party.