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Week’s best Apple deals: Big discounts on Apple TV, MacBook Air and more

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Apple deals
If you don't need the absolute latest models, you can get some great deals on Apple gear this week.
Photos: Apple

Staples is offering the chance to stream high-def content at an unbeatable price, while Groupon cuts huge discounts off a wide range of Apple gear and accessories. You’ll find all these and more in this roundup of the week’s best Apple deals.

Apple seeds fifth betas of iOS 10, watchOS 3 and tvOS 10

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iOS-10-QuickType-keyboard
iOS 10 beta 5 has arrived.
Photo: Killian Bell/Cult of Mac

Developers received a brand-new batch of betas from Apple this morning after the company released the fifth builds of iOS 10, watchOS 3 and tvOS 10, which bring a number of changes and performance improvements to Apple’s platforms.

The updates come just over a week after Apple dropped the fourth beta of iOS 10, which included more than 100 new emoji, new sounds for keyboard clicks, quicker animations and tons of other improvements. We can’t wait to see what improvements Apple has made this go-round.

Apple plans to change the way you find what to watch on TV

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Get your OCD on with folders on Apple TV.
Finding videos on Apple TV is about to get a lot easier.
Photo: Stephen Smith/Cult of Mac

Apple has a new strategy for how it will take over your television, only instead of selling you TV streaming service that replaces cable, the company is reportedly working on a interface that will help users find what content is available on every iOS and tvOS app.

Tv programmers and video companies have allegedly been approached by Apple about creating a digital TV guide for iPhone and Apple TV that will let users find video content from HBO, Netflix, ESPN and more without having to actually open the apps.

How to watch the Olympics on Apple TV

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Get ready to binge on the Summer Olympic games.
Photo: Buster Hein/Cult of Mac

The 2016 Summer Olympics in Rio are set to be the most streamed event in sporting history thanks to NBC’s plan to live-stream all 34 sports. Apple TV users can get in on the 4,500 hours of coverage that starts on August 5th even if you don’t have a cable subscription.

Here’s how to watch all the action using Apple TV:

Apple’s hardline negotiating tactics stalled TV expansion

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apple tv and siri remote
An Apple TV streaming service will probably never come.
Photo: Ste Smith/Cult of Mac

The tough negotiating tactics made famous by former Apple CEO Steve Jobs are starting to hurt the company in the era of Tim Cook, according to a new report that reveals the company’s planned TV service failed to launch as a result.

Eddy Cue, Apple’s senior VP of internet software and services, supposedly angered TV industry execs more than any other Apple employee during the negotiations with companies such as Disney and Time Warner.

Carpool Karaoke TV show will be an Apple Music exclusive

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Carpool Karaoke
Missy and Michelle be puttin' it down in Carpool Karaoke.
Photo: CBS Studios

James Corden’s popular “Carpool Karaoke” segment from The Late Late Show on CBS is set to become its own show later this year — and you’ll only be able to watch it on Apple Music.

The viral segment has been a breakout hit of 2016, thanks to appearances by Adele, Justin Bieber, Michelle Obama, Elton John and dozens of other stars who drive around Los Angeles singing popular songs. Now fans will be able to get their karaoke by streaming full episodes every week.

Adobe Lightroom comes to Apple TV

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Review edits with friends and clients and zoom in on the detail with Adobe Lightroom for Apple TV.
Review edits with friends and clients and zoom in on the detail with Adobe Lightroom for Apple TV.
Photo: Adobe

We’re doing everything on our smallest screen, even photography. But Adobe knows that bigger may still be better when it comes to reviewing, sharing and enjoying those pictures.

Adobe, renowned for its imaging and multimedia software, announced Tuesday it is bringing Lightroom to Apple TV. It is now available in the App Store for a free download, but it will require a fourth generation Apple TV and a Creative Cloud subscription login.