Considering that blue and green aren’t too far apart on the color spectrum, the difference between sending blue bubble messages and green bubble messages is pretty stark. The former, of course, means that the user is sending an iMessage, while the latter is a generic SMS, probably from an Android device.

For years, a certain segment of the population have mocked the green bubble crowd — with the gist being that a green bubble sender must have something wrong with them if they don’t own an iPhone. In a recent tweet, the CEO of a popular startup noted something else: That green bubble startup founders may have a tougher time landing investment.

“Unfortunate reality: if you don’t have iMessage, you are less likely to succeed at work,” Joshua Browder, the CEO of legal tech firm DoNotPay, tweeted this week. “The blue bubbles build trust!”

Craig Federighi, Apple’s SVP of software engineering, told a court on Wednesday that there’s more Mac malware available than Apple’s executive team is comfortable with. And he says iPhones do a much better job of protecting users.

Federighi was testifying at the Epic Games v. Apple trial explaining why he thinks the iPhone-maker’s tight control of the iOS App Store is necessary.

Apple fellow Phil Schiller took the stand Monday in the Epic Games v. Apple lawsuit and during testimony revealed the cost of the annual Worldwide Developers Conference: $50 million. He’s in charge of both WWDC and App Store so he brings unique insight to the ongoing court battle.

This is one of many details the long-standing Apple executive talked about on the stand.

Stella Low is stepping into a position at Apple that’s been empty for years. She’s been named vice president of worldwide corporate communications. That puts her in charge of Apple’s public relations efforts.

She left Cisco to take the job with Apple.

Now we know why Apple never brought iMessage to Android, despite the fact that doing so could have made it a ubiquitous messaging app like WhatsApp.

In a court filing for the company’s ongoing legal battle with Fortnite-maker Epic Games, internal emails showcase exactly why Apple execs made the decision they did. And, yes, it’s probably for the reason you guessed!

Ron Okamoto quietly retired after two decades as Apple’s vice president of Developer Relations. He helped oversee the tools provided to third-party iPhone and Mac application developers, and helped set policies for the App Store.

His retirement comes as governments around the world are investigating whether Apple treats fairly the third-party developers who depend on the iPhone and Mac App Stores.

Apple CEO Tim Cook must participate in a seven-hour deposition during his company’s upcoming legal battle with Epic Games. Epic reportedly wanted Cook for eight hours, while Apple lawyers tried to whittle it down to four hours.

Seven hours is the compromise that was ultimately ruled on by Judge Thomas S. Hixon.

‘Twas the night before Christmas, and all through Apple Park
All the shutters were drawn and the offices dark.
The lunchroom was empty, the desks were all clean
All were working from home due to COVID-19.

As 2020 thankfully sputters to its conclusion, Apple has released its list of the year’s best 15 apps and games “notable for their positive cultural impact, helpfulness, and importance.”

The App Store Best of 2020 winners cover a multitude of areas — from the Zoom app that more or less defined the year of lockdown to streaming service Disney+ to a nifty sleep app.

Apple’s head of software development threw cold water on speculation that macOS Big Sur was designed with a touchscreen Mac in mind.

Instead, Craig Federighi says the latest Mac operating system is more similar to iOS and iPadOS so it’s easier for users to switch between an Apple laptop, phone or tablet. Designers weren’t thinking about a touch-based Mac.