March 12, 2010: Apple passes Walmart and investment firm Berkshire Hathaway in value to take third place in market capitalization among publicly listed U.S. companies. The Apple market cap soars past $200 billion, fueled by intense excitement over the first-generation iPad.

Things look good for the company as it guns for powerhouses ExxonMobil and Microsoft.

You can use the Apple logo as an emoji … if you know how. Expressing your love for all things Apple looks a lot better if know how to type the .

It’s easy to do on a Mac, and I can show you how to add  to texts on iPhone and iPad, too.

March 11, 2011: How do you follow up your biggest product debut ever? That’s the question Apple needs to answer as the iPad 2 launch date arrives.

Apple’s second-generation tablet boasts a faster dual-core A5 processor inside a lighter build. It’s also the first iPad to feature VGA front-facing and 720p rear-facing cameras. This milestone marks a significant moment in Apple history, demonstrating the company’s continuous innovation in the tablet.

Despite the launch of the redesigned Apple Watch Series 10, Apple’s wearable sales declined by a whopping 19% in 2024. The overall smartwatch shipments also fell by 7% in the year.

Although sales declined, Apple remained the top player in the smartwatch market in 2024, beating Samsung and Xiaomi.

The European Commission will reportedly slap Apple and Meta with “modest fines” for breaching the DMA (Digital Markets Act).

The act became a law in EU countries in May 2023, forcing Apple to open its devices to third-party app stores and be more open to competition. This ongoing regulatory pressure raises questions about Apple’s global operations, including where are iPhones made.

In a literally royal musical celebration, Apple said King Charles III hosts a special radio show and playlist on Apple Music 1 titled “The King’s Music Room.” It commemorates Commonwealth Day, March 10. See King Charles’ playlist and watch his introductory video, below. This is the first time a reigning monarch has guest hosted on Apple Music, by the way.

“Throughout my life, music has meant a great deal to me. I know that is also the case for so many others,” King Charles said. “It has that remarkable ability to bring happy memories flooding back from the deepest recesses of our memory, to comfort us in times of sadness, and to take us to distant places.”

“But perhaps, above all, it can lift our spirits to such a degree, and all the more so when it brings us together in celebration,” he added. “In other words, it brings us joy.”

Update: Check out the King’s list of songs, added below.

March 10, 2004: Apple sends out a survey to select Apple customers, claiming that it is considering relaunching the Newton MessagePad.

“We need to determine why the Apple Newton was not a commercial success and whether there is an interest in re-launching a new version of the Newton,” Apple’s survey says. “Your comments will help understand why the Newton failed and if there is interest in re-launching a new, improved Newton.”

In hindsight, it seems pretty clear that this apparent “interest” in launching another personal data assistant was a way of doing some undercover market research for the still-in-development iPhone.

Ever wondered how closed-back and open-back headphones differ? Is one or the other better for your uses in your computer setup and elsewhere? What the heck is “impedance?” I recently experimented with both open- and closed-back cans in my evolving setup. I’ve laid out all the considerations and key differences for you below. And you can find my gear in the links list at the bottom of this article.

March 9, 1996: Apple confirms that it will shut down its eWorld online service at the end of the month.

Part messaging service, part news aggregator — and all with Apple’s customary premium prices — the short-lived eWorld proved ahead of its time. Apple tells disappointed eWorld subscribers they can switch to America Online instead.

The launch of a device that will be the centerpiece of Apple’s next foray into smart home technology reportedly got put on hold. The delay in the launch of the wall-mounted iPad-like computer is a result of Apple’s problems finishing work on an AI-enhanced version of the Siri voice assistant, according to a reliable source.