Have you ever thought about how a company like Apple manages to ship millions upon millions of unreleased devices around the world before a new product launch? Bloomberg has a great piece today detailing Apple’s extensive operations for getting new iPhones off the supply chain in Asia and shipped to customers on all corners of the globe.
After announcing the new iPhone 5s and iPhone 5c at an event on its Cupertino campus on Tuesday, Apple released its first ads for both devices. One of them — the iPhone 5c one — was shown during the keynote, but the two iPhone 5s clips, which show off its fingerprint sensor and improved camera, were not.
But don’t worry, Apple’s uploaded all three to YouTube, so you can enjoy them when you want, as much as you want, in high definition.
When Apple updated its website on Tuesday and added the new iPhone 5s and iPhone 5c to its online store, we were surprised to see that it was only advertising support for two of the U.K.’s four 4G carriers — EE and Vodafone. But don’t worry, both Three and O2 have confirmed that the devices will support their new LTE networks, too.
A much-anticipated iPhone deal between Apple and China Mobile looks even closer this week after the popular smartphone gained regulatory approval to run on the carrier’s wireless network. The new partnership will see the iPhone supported by the world’s largest network for the first time, opening it up to more than 700 million subscribers.
For Americans, AppleCare+ is a fantastic service that takes a lot of the background stress out of having an iPhone. For just $99 and $49 per incident, Apple will replace your iPhone up to two times for accidents or damages, due to clumsiness, accidents, or whatever. I replaced a completely watersoaked iPhone 5 through AppleCare+, and a screen-cracked iPhone 4s. It really takes a load off.
Until now, AppleCare+ was only available to Americans, and was only available for iPhones and iPads. But yesterday, Apple unveiled some big changes to AppleCare+ that makes it accessible to Europeans for the first time.
Tim Cook and company rocked today’s keynote. As expected, the iPhone 5s was announced with a new processor, fingerprint sensor and motion chip alongside the new cost-conscious and brightly-colored iPhone 5c.
Craig Frederhigi spent some time on Jony Ive’s upcoming iOS 7, running through the main features, most of which we’d heard back at WWDC in June, including Control Center, Search anywhere, more textured ringtones and the like.
The two new models of iPhone were the focus of today’s event. CEO Tim Cook said that the iPhone business was getting so big they decided to replace the iPhone 5 with two new models. The iPhone 5c looks to aim directly at kids and perhaps budget-conscious consumers with bright colors and the ability to purchase contrasting soft rubber cases. The iPhone 5s is a tour-de-force of new technology, including the much-anticipated fingerprint sensor, Touch ID, and the new A7 and M7 chips.
The keynote was even more densely packed with info, of course, so we’ve broken everything down into tasty, bite-size nuggets of information so you can get essentials of what happened today without having to read 30,000 different blog posts.
Here’s everything that Apple announced at today’s keynote:
Apple’s keynote clocks in at a shorter-than-average one hour and 9 minutes this year, but even so, that’s too long. It’s been our habit to condense these talkfests into just the great bits, and today is no different.
Here, then, is the Apple iPhone 5c and iPhone 5s keynote, right from Cupertino, in just 90 seconds.
Ok, so the iPhone 5C isn’t really as cheap as everyone was hoping for, but hey, it’s got some really cool ugly rubber cases to protect that $549 plastic iPhone. Wall Street hasn’t been too stoked about the iPhone 5c’s price either, but maybe if Apple introduced the iPhone 5F – with Snake! – that stock price would have went through the roof today.
Source: Funny Or Die
It’s been only a couple hours since the keynote ended, but Apple has already made today’s event available for streaming on its website. The video will probably hit Apple’s event podcast feed later tonight. Readers are noting that the keynote is also available for streaming on the Apple TV.
Make sure to check out our roundup of everything Apple announced today.
Source: Apple
Apple hasn’t sold its own dock for the iPhone since introducing the Lightning connector on the iPhone 5, but it looks like the company has had a change of heart, and will start selling an iPhone 5s dock for $29 starting on September 20th at Apple retail stores.
Along with being able to charge your iPhone 5 or iPhone 5s, the new dock also has some “special audio porting” to make speakerphone calls clear while placed in the dock. An iPhone 5c dock will also be available for the same price.