The keynote just ended, and Apple.com has been updated with all of the new details on the iPhone 5C and 5S. The two announcement videos Apple debuted at the event are available to watch as well.
Each video features Jony Ive explaining the philosophy beyond the products. Check them out the 5C video and 5S video on Apple’s website.
Today Apple’s Phil Schiller announced the new iPhone 5s in three colors: silver, gold, and a new “space gray.” The 5s comes with the same design as the iPhone 5, but it sports a tweaked home button with Touch ID. A new 64-bit A7 chip gives it 56% better graphics performance, and a drastically improved camera.
Apple’s Phil Schiller today announced that the iPhone 5 has been replaced by, you guessed it, the iPhone 5c. The tagline is, “more fun, more colorful.” Colors come in white, green, blue, red, and yellow.
Apple is going to introduce the iPhone 5S and 5C in less than two hours, and the last-minute leaks are coming in fast. It looks like there could be a leather case announced for the 5S today, according to packaging that has leaked out of China.
If you were hoping to spend some cash on the Apple online store this morning, you’re going to have to wait a little while. It’s just gone down ahead of today’s press event in Cupertino, and when it comes back up, we expect it to be populated by at least two new iPhones, and possibly new iPods and a new Apple TV as well.
It’s looking increasingly likely that when Apple takes the stage today at the official iPhone launch event today that they will actually be unveiling seven new iPhone colors.
It’s new iPhone announcement day! That customarily means a number of last-minute bombshells and leaks in the hours before the event, and this year is no exception: documentation for the new iPhone 5S has leaked out, giving us a closer look at the redesigned home button with fingerprint sensor… or, as Apple is calling it, the Touch ID sensor.
The iPhone 5S has already been expected to feature a fingerprint sensor for months, and now The Wall Street Journal has corroborated the rumor less than 24 hours ahead of Apple’s planned unveiling of the device tomorrow.
Apple’s big iPhone extravaganza is tomorrow, and some colorful banners went up outside of the company’s Cupertino headquarters today.
Unlike most product launches, Apple is holding this event at Town Hall, its own auditorium on campus. The last time Town Hall was used was in the fall of 2011 for the iPhone 4S, and this year will reportedly be the unveiling of the iPhone 5S and iPhone 5C.
The banners match the multi-colored dots in the event invite Apple sent out to the press last week:
Apple’s first major product event of the year is set to take place on Tuesday, September 10th. There was WWDC in June, but this time around will be all about the iPhone, Apple’s crown jewel.
The event will be held in Apple’s Town Hall auditorium at its Cupertino headquarters, which is a venue that was last used for the debut of the iPhone 4S in 2011. The iPhone 5S is expected this year, and like the 4S was to the 4, the device will look nearly identical to the iPhone 5 and focus on internal improvements. For the first time in Apple’s history, the rumor mill is predicting the unveiling of not one, but two new iPhone models at once, with the second being the iPhone 5C.
Here’s everything to expect from Apple’s September 10th iPhone event: