August 18, 2014: A Christmas-themed iPhone ad lands Apple an Emmy for “Most Outstanding Commercial of the Year.”
The prize-winning spot is Apple’s “Misunderstood” iPhone 5s ad. It depicts a silent teenager who won’t spend time with his family at Christmas because he’s too busy with his iPhone. At the end of the ad, he reveals that he’s not actually being a misanthrope. He used his iPhone and iMovie to shoot and edit a heartwarming family montage!
There’s nothing like a splash of color to jazz things up. Elago found that out years ago when it first offered its popular Glide series of cases, which feature two-tone color combinations. Now an improved, more-protective version of the case is out for iPhone 13 handsets.
And better yet, you can get a great price on a selection of Glide cases for iPhone 13 in the Cult of Mac Store.
Editor’s note: We originally published this illustrated history of the iPod to celebrate the device’s 10th anniversary on Oct. 22, 2011 (and updated it a decade later). We republished it on May 10, 2022, when Apple finally pulled the plug on the iPod.
The iPod grew out of Steve Jobs’ digital hub strategy. Life was going digital. People were plugging all kinds of devices into their computers: digital cameras, camcorders, MP3 players.
The computer was the central device, the “digital hub,” that could be used to edit photos and movies or manage a large music library. Jobs tasked Apple’s programmers with making software for editing photos, movies and managing digital music. While they were doing this, they discovered that all the early MP3 players were horrible. Jobs asked his top hardware guy, Jon Rubinstein, to see if Apple could do better.
Grid Studio, known for turning old iPhones into a piece of art, will offer a 20% discount across all its frames to celebrate Earth Day. It will also donate 10% of its sales proceeds to charity.
Apple reportedly increased iPhone 13 orders after coming to the realization that there’s not enough demand for smaller smartphones.
Both iPhone 12 mini and iPhone 13 mini experienced “dismal” sales performance, according to an analyst. And Apple already cut orders for its revised iPhone SE due to weaker-than-expected demand.
Apple has made iPad Air battery replacements slightly easier with a small but welcome change to the newest model. While it’s still difficult to get inside the device, removing its large battery pack is a simpler task for repairers.
It’s just one of many improvements you get with the fifth-generation iPad Air.
Apple added two new green finishes to its iPhone 13 and iPhone 13 Pro lineups Tuesday to generate a colorful midseason jolt of excitement.
“Today we’re introducing two gorgeous new finishes,” said Apple CEO Tim Cook during the streamed “Peek Performance” event. “iPhone 13 looks stunning in this bold new green with its precision-milled back glass and color-matched aluminum edges. And iPhone 13 Pro in a sophisticated new alpine green joins the most Pro lineup we’ve ever created.”
Apple considered bringing Face ID to the M1 iMac, which would have been an ideal candidate for the facial recognition technology, according to a new report.
It’s not clear why the company didn’t follow through with the move. It is believed Face ID could appear in a future Apple desktop. But one source, who has been reliable in the past, says the technology isn’t yet ready for a MacBook.
iPhone models that can’t install iOS 14 or iOS 15 can still get protection from the infamous Pegasus spyware thanks to iOS 12.5.5. Apple released this update Thursday for devices as old as the iPhone 5s to close a security hole in active use by hackers.
The same update can also be installed on older iPad and iPod touch models.
If you’re the proud owner of a new iPhone 13 series smartphone — whether you have it in hand or just set for delivery — don’t forget to protect it. Elago’s new lineup of iPhone 13 cases include past favorite designs and innovative new styles.
You can grab Elago’s new iPhone 13 cases in the Cult of Mac Store — via the direct link under each item below — or at Elago or Amazon.