Stood in line last year to buy an iPhone 3G, and count yourself a loyal Apple customer? Well, we’re all idiots, because Apple and AT&T just fucked us royally.

The iPhone 3G S is not going to be subsidized for current iPhone 3G customers. If you bought an iPhone 3G last year, the new iPhone is going to cost you $499 for the entry-level 8GB model, $599 for the 16GB version, and $699  for the 32GB.

Don’t believe me? Here it is in black and white on Apple’s website, literally buried in the fine print:

“For non-qualified customers, including existing AT&T customers who want to upgrade from another phone or replace an iPhone 3G, the price with a new two-year agreement is $499 (8GB), $599 (16GB), or $699 (32GB).”

Whether this applies to iPhone 3G customers after July 11, 2009 — the one year anniversary of the iPhone 3G launch — is unclear. Last year when the iPhone 3G went on sale, Apple and AT&T offered subsidized pricing to owners of the original iPhone (and had owned it for a year).

The prices advertised during today’s WWDC keynote — $199 (16GB) and $299 (32GB) — applies to “new and qualifying customers,” which apparently doesn’t include current iPhone 3G customers. I’ve put in a call to AT&T for an explanation.

UPDATE: AppleInsider suggests that AT&T will offer subsidized pricing for iPhone 3G customer after a year of ownership — I think. It is not 100% clear to me that this is what AT&T is saying.

UPDATE 2: I just checked Apple’s online eligibility tool, and it says I must currently pay the full retail price, but on July 30, I “may qualify for a standard iPhone upgrade.” What this means is also unclear. Is it the full $200 subsidy? I bought my iPhone 3G in late July, a couple of weeks after its debut. See the screenshot below.

UPDATE 3: iPhone 3G customers are eligible for the full upgrade price after about 18 months, reports Ars Technica, which spoke to an AT&T spokesman. Depends on the account. For those of us who bought the iPhone 3G in July, we likely won’t qualify for the full discount until December. Arse. It’s actually cheaper to cancel your current plan, pay the ~$175 penalty, and sign up as a brand new customer. That’s not how to treat early adopters. Where’s the nearest Sprint store?

As well as faster hardware and a better camera, the new iPhone 3GS has a surprise feature that totally sells it for me: an oleophobic coating that makes the screen resistant to face oil and fingerprints.

“The display also features an oil-resistant coating that keeps the iPhone screen clean,” says Apple on a new iPhone 3GS technology webpage.

Oleophobic coatings are used in some sunglasses, making them resistant to greasy fingers, oily faces and dust.

A Japanese iPhone accessory maker, New Sharp Image, offers an oil-reistant screen protector for the iPhone and other devices.

With or without Steve Jobs, Apple has the best lineup of hardware and software it has ever offered.

All in all, the WWDC keynote showed that Apple is paying attention to all the right things. It’s got a great line-up of affordable hardware that’s fast, feature-packed and environmentally friendly. The software loaded on top is designed for user-freindliness and ease of use. And Apple is no longer alone: it has thousands of partners in software and hardware who will push Apple’s platforms in new directions.

And while Apple is making a stealth enterprise play by supporting Micorosft Exchange, it’s not devoting features or resources to taking on Microsoft head on. Instead, Apple is concentrating on its core market: home users. And it’s got a killer lineup for consumers, especially in software.

* The new iPhone 3GS is a killer device. The speed bump, better camera and digital compass (which will enable a raft of amazing location-based services) will tempt iPhone users to upgrade in droves. The iPhone is becoming finally a true mobile computer, and no one has anything that comes close.

* The $99 iPhone is the Palm Pre killer. Who now will pay $199 for an iPhone-imitator on Sprint, when the original costs less than half the price?

* The new MacBook Pro laptops running Snow Leopard are the best laptops on the market, bar none. Even if other laptops have good hardware, Microsoft’s Vista is their Achilles heel. With a great built-in battery, memory-card slots and the return of firewire, MacBooks will sell like hotcakes. Netbooks be damned. The real computing market — and most of the money — is in laptops, and Apple’s got the best available.

* Snow Leopard looks like a great upgrade, despite the lack of whizbang new features. Instead, it will offer upgrades in all the right areas: Web browsing, better multimedia, easy of use and speed. Snow Leopard has tons of little touches that will add up to an extremely polished, consumer-oriented operating system that focuses on the things consumers do — browse the Web, watch videos, and communicate with friends. That’s why things that seem small and minor — like today’s WWDC demonstration of easy video editing and uploading in QuickTime — really counts. Apple is focused, as usual, on improving the user experience. And unlike Vista, Snow Leopard delivers.

* Green. The new MacBooks are rated EPEAT Gold — the highest standard of energy efficiency, green production and recyclability.The importance of being green can’t be understated. There’s a huge shift in consumer attitudes, especially among Apple’s educated, upscale demographic, who are demanding environmentally-friendly products. Being green is a huge selling point, and Apple now offers some of the greenest hardware.

Image credit: MacRumors

If there’s any reason for a business to shun Macs and the iPhone after Monday’s upgrade announcements at WWDC, it’s got to be because the IT department is on the take or it simply doesn’t want its employees to use the best computers and smartphone on the market.

Perhaps flying under the radar among major announcements of upgrades to the company’s notebook computer line, Apple offers with OS X Snow Leopard — and the new iPhone OS 3.0 — significant improvements to a few areas of special interest to business customers that should enable Apple’s devices to make greater inroads to acceptance in the enterprise market.

Chief among them, of course is new seamless integration with Exchange, the Microsoft mail/contacts/calendar service used by the vast preponderance of enterprise customers today.

The WWDC demo by Craig Federighi, VP of Mac OS Engineering Monday showed how easy it is to add an Exchange account using Snow Leopard, with the OS supporting auto-discovery of Exchange servers, with all email/folders/to-do lists being automatically populated and Spotlight immediately able to search all data. Quicklook even lets users preview MS Office documents through Mail, even when Office isn’t installed on the Mac.

Event invitations can be accepted or denied right through Mail. iCal and Address Book automatically have all appropriate data once Mail is setup. One or more contacts can be dragged & dropped into iCal to automatically create a meeting and Calendar events support resource allocation, including people’s schedules and room availability.

What more does the IT department want?

How about data encryption for the iPhone, the ability to locate a user’s mobile device on a Google map using the new Find My iPhone service on MobileMe and remote secure data wipe for phones that are truly lost?

Apple has always been looked upon by enterprise interests as a maker of things for creatives and other ‘unserious’ users, but Monday’s announcements surely throw down a gauntlet in the matter of those who are serious about their computing and communications going forward.

Apple fans are generally pleased with Snow Leopard and the new iPhone 3GS but are disappointed Steve Jobs didn’t make a surprise appearance at WWDC.

“Despite Snow Leopard, OS 3.0 and the new iPhone 3GS, what i really wanted to see was Steve Jobs healthy and onstage,” tweeted AppsAddicts.

“Dammmn, We miss Steve Jobs. This keynote sucked,” said mumph.

Steve Jobs’ absence prompted many to wonder about his health, and whether he would return to Apple at the end of the month as the comapny has indicated. One Apple fan compared Jobs to the elusive Osama Bin Laden.

“Where’s Steve Jobs? Keeping his death a secret like bin Laden?” tweeted brokenalice.

Fans also complained about the lack of a forward-facing camera on the new iPhone, which had been widely rumored, and no iTablet.

It may not be everything many people were hoping for, but Apple announced a new iPhone Monday at WWDC, the iPhone 3GS.

“The S stands for speed,” said Phil Schiller, Apple CIO, telling the keynote crowd, “It’s the fastest, most powerful iPhone yet. What’s inside is entirely new. It’s a REALLY fast iPhone. Everything you do will have incredible speedups.”

The new hardware looks very similar to the current 3G model, but sports a 3 megapixel autofocus camera with video capability.

The new camera is not forward-facing as many hoped it might be, but its autofocus features a cool tap-to-focus functionality. Tap on the part of the photo you want to focus on, and it automatically focuses to that point of the image. It also automatically handles exposure and white balance. It’s got better low-light sensitivity and an auto-macro feature, with the ability to focus on things as close as 10cm away.

The phone’s camera application has a switch that swaps between still photo and video mode, supporting 30FPS, VGA with audio, auto-focus, auto-white balance and auto-exposure.

Other performance upgrades include:

• voice control: “Call Scott Forstall” — if there is more than one entry, it will ask which one you want (i.e. home, office, etc) — or for the iPod function: “play The Killers”
• digital compass: the compass app shows your orientation, has integration with Maps — if you double click, the map will reorientate itself
• new accessibility options — VoiceOver for content and controls, zooming, color inversion, mono audio, etc.
• instant remote wipe
• encrypted iTunes backups
• business friendly data encryption
• promised improved battery life. The iPhone will now get up to 9 hours of internet surfing, 10 hours of video, 30 hours of audio, 12 hours of 2g talk-time, 5 hours of 3g talk-time, which, if true, is a major upgrade.

The iPhone 3GS will be available June 19th in two models: $199 for 16GB, $299 for 32GB. The existing 8GB 3G model will remain available and sell for $99 beginning today.

Apple’s Scott Forstall just showed off the previously-rumored Find My iPhone feature in the iPhone 3.0 OS.

Find My iPhone is a MobileMe service that helps you find your lost iPhone, or wipe it remotely.

The service allows you to send the iPhone an alert sound that will play even if the phone is in silent mode — good for finding it in the back of the couch. It will also display a message on the home screen, such as another phone number, in case a stranger found it and the screen is locked. Clever.

If you think the phone has been permanently lost or stolen, you can also wipe all the data remotely. And if it shows up again, you can restore from a backup.

No company does product release hype and tease like Apple.

First Scott Forstall, Apple’s iPhone VP ran through the numbers: 1,000,000 SDK downloads, 50,000 Apps on the App Store, 40M iPhones/iPod Touches sold, 1B+ apps downloaded.

Cue to the inspirational video of iPhone developers telling their stories. Not a dry eye in the house. Finish with quick cuts of customers naming their favorite apps…

All of setting the stage for announcement of the update to iPhone’s operating system, 3.0. It’s got 100 new features including the long-awaited cut, copy and paste functionality, which works across applications, landscape mode for Mail, Notes and Messages, and shake to undo.

Another much anticipated feature, MMS, will be supported in 76 countries by 29 cellular service providers at launch, though iPhone’s US carrier, AT&T won’t be quite ready for it until ‘the end of summer.’ It’s a really sad thing how US technology behemoths can’t seem to get in step, isn’t it?

Further adding to AT&T’s impression as an albatross around Apple’s neck, Forstall had to admit the US carrier is not among the 22 worldwide that will support tethering in iPhone 3.0, which will allow users to share a network connection with Macs and PCs, wired over USB, or wireless with Bluetooth. It’s a seamless experience, with no need to run any software once it’s turned on. And it won’t be available to customers in Apple’s largest market.

Snow Leopard — Apple’s next major operating system update, which looks friggin’ awesome — will cost just $29 for current Leopard users.

Apple usually charges $130 for major operating system upgrades, but Apple says it wants to encourage everyone to upgrade. Snow Leopard will be available in Septmeber (developers at WWDC get a near-finished version today.)

Snow Leopeard will run on all Intel hardware, even the older stuff, and includes a ton of under-the-hood tweaks and improvements. At WWDC, Apple’s top software honcho, Bertrand Serlet, demonstrated a ton of cool speed enhancements and nice interface tweaks, including a sleek update of QuickTime. Serlet showed how Snow Leopard will double the speed of some tasks while trimming about 6GBytes of disk space.

A family pack will cost $49.

Apple’s first big product announcement at Monday’s WWDC Keynote was an all-new 15″ MacBook with an all-new display and built-in battery.

Starting at $1699, the new notebook computer is the fastest notebook Apple has ever made. With up to 3.06 Dual Core CPU, up to 8GB of RAM, and up to 500GB 7200RPM Hard Drive, the device also comes with an optional 256GB Solid State Drive.

The audience at WWDC could hardly contain itself as Apple CIO Phil Schiller continued to detail upgrades to the company’s entire notebook line: The 17″ MacBook Pro has also been updated — 2.8GHz CPU, 500GB HD; it retains the ExpressCard Slot.

The biggest news, however could be the new 13″ notebook. The 13″ MacBook is now called a MacBook Pro. It starts at $1,199. Cheaper than the MacBook it replaces, it gets the new display specs, an SD card slot and Firewire is back! Ranges from $1,199 to $1,499 in standard configurations.

All products are shipping today.

The number of Mac users has tripled in the last two years, Phil Schiller just said at WWDC.

There were 25 million active OS X users in first 5 years of OS X, up until 2007, Schiller said. But in the last two years, however, it has grown to 75 million.

“We’ve TRIPLED the number of users,” he said to big applause. “It’s astounding.”

Sprint and the Palm Pre got all the ink and media attention, but a far more dazzling technological breakthrough also made its debut this past Saturday: the world’s first ‘Digital Superbike,’ the MotoCzysz E1pc.

Among the astonishing things about Michael Czysz’s invention — it’s a zero emissions racing bike with no gas, no oil, no clutch, no need to even warm up the engine (there is none) — it uses an Apple iPhone for its in-dash instrumentation.

MotoCzysz has made public no details exactly how the iPhone operates with the bike, but it is set to race in the world’s oldest motorcycle race, the Isle of Man TT, on June 12, after which we’ll hopefully learn more about it.

For now, we can just gaze in wonder at this American-made beauty and simply guess at the reasons why it doesn’t sport a Blackberry Storm or an Android G1.

[Via Engadget]

The line for this morning’s Schillernote at WWDC was already several blocks long before the first light of dawn. See the pictures on Flickr and reports on Twitter. Compare to this unintentionally hilarious collection of pre-dawn Palm Pre lineup photos.

Talking of Twitter, there’s been several tweets saying Steve Jobs has been spotted at WWDC.

However, it looks like a false rumor that’s spreading fast. Most of the Twitter sightings seem to be a retweet of a tweet by Michael Fey, known as MrRooni, who said: “Holy damn I just saw Steve Jobs walk through Moscone! #wwdc.”

‘I’m guessing, but MrRooni’s tweet looks like a joke to me. But now the joke is spreading, and others are treating it as real.

Spatial View, the company that launched the Wazabee 3Dee shell, a cool protective case with removable lens for viewing 3D content on Apple’s iPhone, has announced the release of an SDK and interlacing software to enable third party developers to create and view applications for Apple’s mobile devices in vivid 3D.

The Wazabee 3DeeInterlacing SDK contains tools for developers to create 3D content for the iPhone, including a runtime component that allows games and applications to run in 3D when using the 3DeeShell. The 3DeeInterlacer enables content creators, licensees and production houses to interlace existing content and distribute it for display on 3DeeShell-enabled iPhones. Both run on Mac OS X and are available to download for free at the Wazabee site.

Many are predicting that 3D, long a source of curiosity but plagued by the need for special glasses to view it, will be the next big thing in multimedia. With more and more applications and hardware being developed to support 3D viewing, it should be interesting to see the mobile games and content developers will produce with the Spatial View SDK.

[IntoMobile]

Taking Steve Jobs at his original word – that web apps would make the best use of iPhone and iPod Touch capabilities – iPorn launched Monday a new web app developed using Apple’s iPhone specifications and applying its unique accelerometer and touch navigation.

As Apple prepares to open the doors on WWDC in San Francisco on Monday and possibly announce a new video-capable iPhone, few may be as excited about the possibilities to come as the adult entertainment industry.

The iPorn app is loaded with social networking features such as high-res video streaming, the ability to post and share photos and videos, create member profiles, exchange private messages and more. Registered users can personally interact with amateur and professional adult performers via live video webcams, chat and mobile texting. Members can send adult videos from the website to their iPhone or iPod Touch-equipped friends. Versions optimized for other mobile phones, such as the Blackberry, Android and Palm Pre, are expected to follow later this summer.

To help celebrate iPhone 3.0 firmware and the possibility of video-capable mobile devices from Apple, iPorn is sending the iPorn Bikini Girls to Moscone Center in a high-tech iPorn-equipped vehicle for free photo ops with conference attendees. Later in the evening the company will host an (unofficial) 9-hour launch party at San Francisco’s famed Gold Club, just a block away from the conference site at Moscone Center West.

The party, which will go from 5:00 p.m. to 2:00 a.m., is open to WWDC attendees, investors, and media.

It’s no secret the adult entertainment industry has often been at the forefront of technology, producing some of the Internet’s most sophisticated websites and multimedia-rich user user experiences well ahead of many more mainstream and socially acceptable industries.

It’s therefore no surprise the porn industry will among the first fully equipped to let users get the most out of Apple’s innovations in mobile device technology.

Jon Lech Johansen, the world-famous reverse engineer who earned the nickname DVDJon for cracking the CSS DVD-copy protection scheme years ago, again made headlines awhile back for his software program DoubleTwist, which removes old school iTunes Store DRM. That was a bigger deal in the years before every song on iTunes went DRM-free, but many users (myself included) have never paid the 30 cents a song needed to upgrade their older libraries — so DoubleTwist still has a purpose, if you for some reason want non-Apple hardware.

Anyway, all of that is a long pre-amble to highlight the above hilarious picture, which is DVDJon’s physical display ad for DoubleTwist, which was posted on the south-facing wall of the flagship San Francisco Apple Store. As it turns out, the ad wall is actually owned by the Bay Area Rapid Transit system and the ad doesn’t misuse any Apple trademarks, so it’s perfectly legal — even if it appears to show Apple endorsing a product that helps people to stop using iPods and iPhones.

The ad was taken down over the weekend, but DVDJon says it will return soon. Genius.

Via TechCrunch

By Peter Yan, a graphic designer from Melbourne, Australia.

File image

Smartphone users are spending more time using native applications on their mobile devices to the detriment of other technology and media, but the mere availability of applications is not the primary driver of buying decisions, according to a report by Gravity Tank.

The Chicago-based consulting firm surveyed more than 1,000 iPhone and Android G1 users during April and May and found those users had downloaded an average of nearly 24 apps to their mobile devices, among which they use an average of almost 7 per day.

Nearly half (48 percent) of phone owners report shopping for apps more than once a week, while slightly more (49 percent) report using apps on their phone for more than 30 minutes a day.

Other technologies and media, such as gaming devices, GPS devices, newspapers and TV, all suffer in the light of app-enabled smartphones, as people reported the ability to consolidate multiple devices into one as one of the top two reasons they decided to buy a smartphone in the first place.

Leading the pack of reasons people buy a smartphone is the ability to check email and calendars (74 percent cited this). The availability of new games and applications figured into the buying decision for 67 percent of the survey respondents.

The survey results cast an interesting take on all the pre-launch hoopla and positive reviews garnered for the Palm Pre, which will be available to the public starting tomorrow.

Palm’s highly regarded smartphone entry is coming to market with a decided dearth of 3rd party apps available for it and Palm executives have been somewhat cagey regarding the timeline for development of apps for the Pre.

With Apple gearing up its own hype machine for plenty of noise beginning Monday at WWDC it may be some time before Palm is likely to catch up to iPhone’s lead in both the smartphone device and applications markets.

[New York Times]

Edge, a way-cool game for iPhone and iPod Touch by Mobigame, has been removed from the iTunes App Store pending resolution of a trademark dispute being pressed by a guy named Tim Langdell, who claims to own worldwide rights to the use of the word ‘edge,’ at least in the realm of video gaming.

Langdell, whose company Edge Games last developed a video game in 1994, has a reputation in the gaming community as a ‘trademark troll’ and has gained the enmity of a number of gaming aficionados with his latest ploy against Mobigame.

The popular Edge title won the prestigious Milthon Award for Best Mobile Game in 2008 and is designated a Gold level game by Pocket Gamer.

The dispute, and Apple’s apparent policy of removing titles from the App Store at the whiff of legal action, make for a sad commentary on the revenue generated by app developers and what some are willing to do to exercise control over it.

[Daring Fireball]

These iPhone sleeves sport pop-art goodness in the form of Campbell’s soup labels.

Hand made out of recycled  tablecloths — vinyl outside, soft batting inside — at $5  on Etsy, it would be hard to find a cheaper conversation starter. We’re guessing Andy would approve.

Via iPhone Savior

By Jonathan Zschau

Apple released the iPhone 3G on July 11th, 2008, which gives you early adopters just a few weeks before your one-year warranty runs out.

What does this mean? It means you should give your iPhone a good hard look to determine if it’s in your best interest to take your iPhone to your local Apple Store to try to obtain a replacement.

There are at least 18 well-known defects with the iPhone, all of which oblige Apple to replace the handset for free. All are detailed are over the next few pages, including ways to test your iPhone to make sure everything is functioning properly.

Issues that Apple considers grounds for replacement include hairline cracks, discolored screens, dead pixels, flakey WiFi, dodgy GPS and crackly speakers.

If your precious iPhone is suffering from any of these problems, read on to make sure you’re properly prepared before you head down to your local Apple store and get a replacement. Hurry, before it’s too late.

Steve Jobs is recovering from his mystery illness and is set to return to Apple at the end of the month, the Wall Street Journal reports.

Jobs will not however make a surprise appearance at WWDC on Monday. Instead, he’ll host a product presentation or other special event later in June, the Journal says.

“He was one real sick guy,” added this person. “Fundamentally he was starving to death over a nine-month period. He couldn’t digest protein. [But] he took corrective action.”

The story is hidden behind the Journal‘s pay wall, but is free to read on the iPhone.

(The Journal also reports that the next-gen iPhone will be unveiled during the keynote address on Monday but won’t be available until July, to coincide with the two-year anniversary of original iPhone purchases. The iPhone will have a faster processor and a better camera with video editing, the Journal says, citing someone who’s actually seen the phone).

The story also notes that Tim Cook is doing a good job in Steve’s absence — the stock is way up.

Via Tuaw.

Mac and PC prepare to duke it out on this T-shirt touting a 15-round “Hasta la Vista” title fight, presented by Don Gates and King Jobs.

Like all big showdowns, the competitors face off with fightin’ words that will have people staring at your chest and chuckling, in a good way.

Designed by Reece Ward it costs $24 at Red Bubble.

Via Geeky Gadgets

What it is: Kind of a ‘Sims lite’, set on a primitive island. Canned animations and environment changes can be triggered by touch-screen and motion gestures.

Why it’s good: To be honest, the first time Pocket God ended up on my iPhone, I didn’t think I’d play it much. It had charm, but after ten minutes I was done. However, the Bolt Creative team has now provided a staggering 17 updates to the toy, from new animations to fun minigames. Given that the game is only a buck and updates are free, it’s so far cost just over five cents per revision, and it’s safe to say that many of the updates have provided more than a buck’s worth of entertainment, let alone a nickle’s worth.

Where to get it: Pocket God costs $0.99 on App Store. If you decide to download, don’t read the instructions—just explore and find out what you can do with the island and its inhabitants. The game’s much more fun as a voyage of discovery than something to rush through in a few idle moments.

For anyone whose history with Apple dates to their first iPod, it can be really hard to fathom just how different a company it was before Steve Jobs came back in December 1996 and fundamentally turned it around.

I haven’t found a better example recently than these renderings of a project that Apple actually announced in November 1996: a series of cybercafes worldwide offering video conferencing, web surfing, and delicious Appley food and beverage. All from the comfort of an environment that looks like something you might envision if you start snorting ’57 Chevys.

I repeat. Apple actually announced that they were doing this and held a press conference to unveil it, as this CNET article proves:

“The time is right,” said Satjiv Chahil, senior vice president of marketing for Apple, in a telephone interview. “Cybercafes are in. The technology finally is reaching out to ‘the rest of us.’ This will be a place to showcase our products in the real world.”

Can you imagine if this were Apple’s retail vision today? Of course not. They would be out of business if Steve hadn’t come back.

Via GUIFX