Google’s secret weapon in the TV wars could hardly be more simple: It’s an inexpensive little dongle called Chromecast that’s designed to change the way you watch TV.
Chromecast does that by turning almost any smartphone, tablet or PC into a remote control on steroids. Rather than limiting its audience to those with Android devices, Google hopes to lure customers to Chromecast by working across multiple platforms. The 2-inch dongle plugs into your HDTV and allows users to send videos from iPhones, Androids or laptops via WiFi to almost any TV with an HDMI port, giving users powers similar to Apple’s AirPlay — except it plays nice with strangers.
It’s ridiculously simple. And at only $35, it’s cheap as hell, which is precisely why Google thinks it’s the perfect device to take over your living room.