Apple became the first $800 billion company in history this week, as stock rose to a record high yesterday.

In midday trading yesterday, Apple shares rose to $153.70 per share on the Nasdaq. With 5.21 billion shares outstanding, that briefly gave Apple an historic market cap of $801.37 billion.

Apple plans to purchase half a city block in downtown Reno, Nevada, to build a new 30,000-square-foot facility, according to city records.

The Reno City Council will discuss the proposal this week at its Wednesday meeting. Discussions concerning Apple taking over the property date back as far as 2012.

Update: Amazon unveiled its new touchscreen Echo Show device Tuesday. In addition to smart-speaker functionality, the Amazon Echo Show brings video calls, video flash briefings, YouTube, karaoke-style music lyrics, security camera integration and more. Available for preorder now, the device will ship June 28 for $229.99.

Amazon could debut its new touchscreen Echo smart speaker as early as today, claims a report from The Wall Street Journal.

The latest in a line of popular Amazon Echo voice-activated speakers, the new device is likely to add a 7-inch display and a built-in camera. It will function like the existing Echo, but with the addition of touchscreen-based features.

iOS 10’s Mail app may look just like its previous pedestrian iterations, but it packs a whole lot of hidden superpowers under the hood. While you still can’t export a message to, say, a to-do list app, you can do pretty much everything those fancy third-party mail apps do, and then some.

Let’s take a look at quickly setting up your iOS Mail app so you can slice and dice incoming messages easily using its hidden folders.

Apple says it will service “functional issues” on Smart Keyboards for the iPad Pro for up to three years, according to internal memos sent to Apple stores and service providers recently.

The company, in the memo sent last week, acknowledged that some Smart Keyboard owners experienced stuck or unresponsive keys as well as non-working Smart Connectors. Apple says it will fix any qualifying keyboards free of charge within three years of the date of purchase. The company will also give a refund to any customer who already paid for service on a Smart Keyboard.

Calling Apple one of “the most under-appreciated stocks in the world,” a Wall Street analyst says the company should be worth $1 trillion within the year.

Drexel Hamilton analyst Brian White gave AAPL a price target of $202, an increase of roughly 35 percent — and by far the highest Apple valuation on the books.

The inbox is a hazardous place. Full of important information and conversations, it also harbors loads of spam from people you’ve never met or even heard of. After a few days, the sheer volume of new emails can become overwhelming. That makes it all the harder to reach the fabled place called “inbox zero.”

A simple browser extension called Throttle Pro can help you get there. It prevents your email address from falling into spammers’ hands (among other useful tricks). And right now you can get a year of Throttle Pro for just $39 at Cult of Mac Deals.

Ever since the FBI got inside the iPhone belonging to the San Bernardino terrorist shooter, there has been speculation over how much the hacking exercise cost the Feds.

A year later, we finally have an answer — and it’s a whole lot of cash, but maybe less than you thought it would be.

Apple has confirmed that it won’t be slashing the commissions it pays when affiliates redirect customers to buy apps from the iOS App Store.

In an update to its iTunes Affiliate Resources webpage over the weekend, Apple made it clear that the reduction for 7 percent to 2.5 percent applies only to in-app purchases. As Apple explains, “[A]ll other content types (including music, movies, books, paid iOS apps and TV) will remain at the current 7%.”

That sound you just heard is a ton of website owners breathing a sigh of relief!

Despite rumors claiming the contrary, there will be no delay in the launch of the iPhone 8, claims China’s Economic Daily News.

Citing sources in the downstream supply chain, the newspaper says new iPhones will start selling in October, and not as late as 2018 as some reports have claimed.

Don’t want to spend your weekend catching up on paperwork or mowing the lawn? No problem: Cult of Mac is here to help you.

We’ve combed through the various apps which landed in the App Store over the past seven days, and picked out what we think is the cream of the crop. From Hulu’s new Live TV subscription service to a hypnotically fun puzzle game, here’s everything you (may have) missed this week.

If the Death Star had Wi-Fi, it would run on something as powerful (and ominous-looking!) as this limited-edition black AmpliFi HD Mesh Router from Ubiquiti Networks.

Assuming you’re ready to surf like a stormtrooper, you’re in luck. Cult of Mac and Ubiquiti are giving away three of these amazing mesh routers in honor of Star Wars Day. How can you win? Glad you asked, buckethead!

Apple could unveil its new smart speaker powered by Siri at the Worldwide Developers Conference in June, according to new claims.

Earlier this week, we heard the company is currently in the process of finalizing the design of its first standalone Siri device, which is expected to take on the Amazon Echo. Now we have an idea what it might look like and when it could be revealed.

If you’ve got a computer without a data backup plan, you’ve got a serious headache waiting to happen. Whether due to physical damage, viruses, corrupted data, data loss is a total drag — and it will happen.

When it does, you’ll want a tool that helps you recover quickly. Disk Drill Pro offers a simple and powerful platform that makes it easy to restore documents, music, photos, videos, even entire partitions that have gone missing. It delivers single-button protection for more than 200 types of files on your computer or external drives.

And right now you can get a lifetime license to Disk Drill Pro for just $34.99 at Cult of Mac Deals, with an extra $5 off when you use the coupon code DRILL5 at checkout.

For a Mac setup to stand out, it doesn’t need a ton of color. Take the picture above from Cult of Mac reader Powi Hart, for example. Everything in there is either white, black or silver — and it looks fantastic.

In fact, these white-and-black-themed Apple setups have got to be some of my favorites so far. Check out this week’s three iSetups submissions in the video below. iSetups is our new show that highlights the best Apple-centric setups submitted by our viewers. (You’ll also get plenty of tips and tricks for how you can improve your own setup.)

Short of learning air guitar, hooking a guitar up to your iPhone is just about the easiest way to get started playing music. But it’s not just for practice, or goofing around at home. You can record and edit serious music with an iOS device, and even produce whole records.

But we’re already getting ahead of ourselves. Today, we’re just going to hook things up and rock out.

As the 21st century hums right along, you’ll want to upgrade to 21st century skills. This week at the Cult of Mac Store, we’ve got a bundle of coding lessons for Amazon Echo and their virtual assistant Alexa, a convenient tool for getting through books faster, a masterclass in Excel spreadsheets, and the ultimate media conversion platform, Roxio Toast. Everything is discounted by 50 percent or more, read on for more details:

In this week’s Cult of Mac Magazine, we take a look at how a Siri-powered smart speaker could bring better audio (and a higher price tag) than the Amazon Echo. It’s highly like such a device will be unveiled by Apple at the Worldwide Developers Conference in June.

Plus we’ve got how-tos: You’ll learn how to turn anything into a PDF on your iPhone or iPad, and how to use Apple Pencil to mark up those PDFs in the Mail app.

Also, check out Juuk Designs’ third collection of high-grade aluminum bands for Apple Watch. The new Ligero collection is now on view in our Watch Store.

Here are this week’s top stories.

This week on The CultCast: Apple’s secret Siri speaker is just around the corner — we’ll tell you everything (we think) we know about it. Plus: Why AirPods are the best product Apple’s made in years; and why Microsoft’s MacBook clone is actually great for Apple fans.

Finally, we’ll deconstruct and decode Tim Cook’s mysterious and quickly deleted accidental tweet, and you’ll be shocked at the truth!

Our thanks to Squarespace for supporting this episode. It’s simple to accept Apple Pay and sell your wares with your very own Squarespace.com website. Enter offer code CultCast at checkout to get 10 percent off any hosting plan.

Apple Music may soon get exclusive streaming rights to an unreleased Prince concert that was performed as a surprise in Minneapolis just before the release of his iconic Purple Rain soundtrack.

If Apple does land the rights, the company may owe a big ‘thank you’ to its rival Spotify, which employs the executive negotiating the deal.

A simple message on a red hat helped Donald Trump win the presidency. Could the same work for Apple?

The company Throwboy has thrown down a challenge to the tech giant by offering for sale a red hat sure to land on the heads of at least a few Apple fans. On it in white lettering is the phrase “Make Apple Great Again.”

There’s a little-known but awesome trick you can do with the iPhone’s camera: triple-click the Home button to turn it into a magnifying glass. This is great if you don’t see so well, either because you’re farsighted or because you’re just getting old and doddery.

Today we’ll see how to switch on this awesome feature so it’s ready to deploy, and also take a look at some of the extras Apple built in to make the Magnifier tool even more powerful.

You can get a good idea of what the iPhone 8 might be like to use, thanks to a new concept video that imagines how redesigned apps will look on the device.

Apple is supposedly going with a bezel-free design this year, which could give developers more space for new features. Viewing pictures will also be an incredible experience if Apple includes an edge-to-edge display that makes it feel like you’re holding a photograph.

Check it out:

Apple’s big pause in iPhone sales leading up to this year’s new models isn’t worrying one of the company’s biggest investors.

Berkshire Hathaway CEO Warren Buffett says he loves what Apple is doing with its buyback program for investors and even though sales are slow, the stock is still a great buy.

A Citibank analyst says Apple is sitting on so much cash, a likely change in tax code could see Cupertino use its “Merger and Acquisition firepower.” The most likely target would be Netflix.

Citibank puts the odds of a Netflix buyout at 40 percent, according to analyst Jim Suva in a note to clients titled Addressing the Problem of Too Much Cash.