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News - page 7

iPhone Fold leak shows Apple borrowing design cues from iPad

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Foldable iPhone's crease-free display
The first foldable iPhone may take design cues from the iPad.
AI Image: Google Gemini

A new leak out of China purports to detail the iPhone Fold’s design. The leaker known as Instant Digital says the foldable iPhone will feature a Touch ID power button, as seen on the iPad Air and iPad mini.

The device will supposedly feature a black rear camera plateau, housing two cameras, a microphone and the flash.

Get to know Bad Bunny before his Super Bowl halftime show

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Get to know Bad Bunny before the Super Bowl
Apple offers plenty of ways to hear, and learn about, the Puerto Rican superstar.
Photo: Apple

Apple Music rolled out the red carpet Monday for Bad Bunny as the Puerto Rican superstar prepares to headline the Apple Music Super Bowl LX Halftime Show on February 8 at Levi’s Stadium in Santa Clara, California. So here’s your chance to get to know Bad Bunny before the Super Bowl with a variety of special programming.

Apple Intelligence on the edge: How privacy shapes its AI features

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Apple Intelligence privacy
Privacy is a requirement for Apple Intelligence.
Photo: Apple/Cult of Mac

When Apple entered the artificial intelligence race, the company faced a fundamental challenge: how to deliver powerful AI capabilities while maintaining its long-standing commitment to user privacy. The result is Apple Intelligence, a system designed around a simple but revolutionary premise — your personal data should work for you without leaving your control. Basically, that’s how privacy shapes Apple Intelligence features on “the edge,” meaning the furthest reaches of a computer network, where user devices dwell. 

Apple’s foldable plans may not stop at just one iPhone

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AI-generated mockups of folding iPhone and flip iPhone
Do you want a flip iPhone?
AI image: ChatGPT/Cult of Mac

Before Apple even launches its first folding iPhone, the company is reportedly exploring a follow-up model with a clamshell-like form factor, similar to the Samsung Galaxy Z Flip and Motorola Razr.
There’s no guarantee that Apple will launch such a model. But for now, it’s at least under consideration.

Why we’re still waiting for new high-end M5 MacBook Pros — blame macOS [Updated]

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AI-generated image of a person typing on a MacBook with
A MacBook Pro upgraded with M5 Pro and M5 Max is not coming any day now. There'll be a wait.
AI image: Apple/ChatGPT/Cult of Mac

There’s tremendous anticipation for a MacBook Pro upgraded with faster M5 Pro or M5 Max processors, but the laptop did not launch this week, despite eager speculation that it would. And we need to be patient because we’re likely to continue waiting well into February and maybe beyond. A critical feature apparently isn’t ready yet: macOS Tahoe 26.3.

Steve Jobs-signed Apple check No. 1 sells for simply insane amount

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Steve Jobs–signed Apple check No. 1 sells for simply insane amount
You probably won't believe how much a collector paid for a check signed by Apple co-founder Steve Jobs.
AI composite image: RR Auction/ChatGPT/Cult of Mac

How much would you pay for a check signed by both Apple co-founders, Steve Jobs and Steve Wozniak? Factor in that it is Apple check No. 1. Got a figure in mind? Now double it. Your guess is probably still less than a collector paid for that item in a recent auction.
It went for a stonking $2.4 million — believed to be the highest price ever paid for a signed check at public auction.

We love the new AirTag even more than the original [Cult of Mac podcast No. 5]

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Image of Apple AirTag 2, along with the words
If you're not already on the AirTag bandwagon, it's time to hop on.
Image: Cult of Mac

This week on the Cult of Mac podcast: The second-gen AirTag finally arrives, and it packs some pretty awesome upgrades — although you’d never know by looking at it!

We discuss all the reasons we love AirTags in general, and Cult of Mac writer Ed Hardy joins us for his review of Apple’s upgraded tracking tag.

Also on the Cult of Mac podcast:

  • A quick teardown of an AirTag 2 shows the massive redesign hiding inside the familiar circular form factor.
  • Griffin explains Apple Music‘s killer feature that lets you easily upload your own tracks and sync them to all your devices. Take that, Spotify!
  • A listener mentions my band, Those Darn Accordions, and that prompts a bit of a rabbit hole run through the band’s history (and surfaces a surprisingly popular ancient YouTube video of me sabering a bottle of Champagne back in the day at Wired.com).

Listen to this week’s episode of the Cult of Mac podcast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.

Apple Watch hypertension alerts: How reliable are they?

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How reliable are Apple Watch Hypertension Notifications
Apple Watch Ultra 3 is one of the models featuring Hypertension Notifications.
Photo: Apple

For millions of Apple Watch owners, the Hypertension Notifications Feature available on recent models is a big leap in wearable health monitoring. It promises to alert users to potential high blood pressure before it leads to serious health problems. But how reliable are the alerts, and what should Apple users realistically expect?
I’ve had measurably high blood pressure for years. I wear Apple Watch 10, one of the models with hypertension alerts. And yet I’ve never seen one up close and personal. Apparently my meds are working!

Apple almost rebuilt Siri around Claude

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Apple almost rebuilt Siri with Claude.
Claude instead of Gemini for Siri? That almost happened.
AI Image: ChatGPT

Apple might be slow to jump on the AI bandwagon, but internally, the company “runs on Anthropic at this point.” Apparently, the company was also ready to rebuild Siri around Claude, but the deal fell through at the last moment. 
“Anthropic is powering a lot of the stuff Apple’s doing internally in terms of product development and a lot of their internal tools,” revealed Bloomberg‘s Mark Gurman in the TBPN’s Technology’s daily show. 

Apple by the numbers: Key stats reveal the company’s astonishing scale

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AI-generated image of the Apple logo surrounded by black, as seen through a sci-fi-style tube of numbers
Apple's shocking numbers start with $143.8 billion in gross revenue.
AI image: Midjourney/Cult of Mac

“I am proud to say that we just had a quarter for the record books,” Apple CEO Tim Cook said during Thursday’s earnings call, before rattling off numbers that surprised Wall Street analysts — in a good way.
The highly successful quarter was also one for the stat geeks. Apple racked up several all-time highs during the quarter (technically Apple’s Q1 2026). From overall revenue (a new all-time high!) to customer satisfaction ratings (through the roof!), the numbers Apple put up during the 2026 holiday quarter will blow your mind.

Apple CEO commits to ‘personal and private’ AI for users

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Apple CEO commits to 'personal and private' AI for users
Apple's CEO is "very happy with the collaboration with Google" on AI.
Image: Apple/Cult of Mac

Apple CEO Tim Cook spoke publicly for the first time on Thursday about the collaboration with Google that will upgrade the Siri voice assistant with the Gemini AI. He emphasized that the new Siri will “maintain our industry-leading privacy standards.”
Cook also said the company will continue to develop its own artificial intelligence models, even as it’s using Google’s.

iPhone demand hits new heights as Apple rakes in record revenue

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iPhone demand hits new heights as Apple delivers record revenues
Apple blew past Wall Street predictions on revenue and EPS last quarter.
AI image: Gemini/Cult of Mac

Apple broke all kinds of revenue records during the critical holiday quarter, the company said Thursday, including setting an all-time quarterly high of $143.8 billion. The shockingly good revenues led to sky-high earnings per share that blew past Wall Street’s lofty expectations. And Apple gave the iPhone much of the credit.
“Apple is proud to report a remarkable, record-breaking quarter, with revenue of $143.8 billion, up 16 percent from a year ago and well above our expectations,” said Apple CEO Tim Cook in a press release. “iPhone had its best-ever quarter driven by unprecedented demand, with all-time records across every geographic segment, and Services also achieved an all-time revenue record, up 14 percent from a year ago.”

Apple acquires Q.ai in $2 billion bet on next-gen AI ‘silent speech’

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Apple acquires Q.ai in $2 billion bet on next-gen AI 'silent speech'
Q.ai technology could make Siri much easier to talk to.
Image: ChatGPT/Cult of Mac

Apple just paid $2 billion for Q.ai, an AI company with technology that could dramatically enhance the Siri voice assistant. It’s a stealth-mode Israeli artificial intelligence startup that develops advanced technologies to improve human/computer communication beyond basic speech recognition.
It’s the second largest acquisition in Apple history.

Get 3 months of Apple Music free in limited-time Super Bowl offer

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get 3 months of Apple Music free
The promotion ties to the Apple Music Super Bowl LX Halftime Show with Bad Bunny.
Photo: Apple

Apple just gave new subscribers an extended opportunity to try its music streaming service, offering three months of Apple Music completely free. The promotion to get three months of Apple Music free — which runs through February 24 — greatly expands the standard one-month trial period.
The new offer coincides with Apple’s sponsorship of the upcoming Super Bowl halftime show with musical act Bad Bunny.

All the new features of Keynote, Pages and Numbers — and how to get them

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updates to Keynotes Pages and Numbers
If you want the latest updates to the iWork apps, you may need a fresh download and install.
Image: Apple/Cult of Mac

With the launch of Apple Creator Studio Wednesday, Apple also updated its suite of productivity apps otherwise known as iWork. That’s Keynote, Pages and Numbers, which were always free and are now “freemium.” Some features will only work for Creator Studio subscribers, but others work for anyone using free versions of the productivity apps.

Study reveals iPhone that topped global sales in 2025 (and it’s not the Pro)

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iPhone 16 topped global sales in 2025
And the winner is... iPhone 16!!
Image: ChatGPT/Cult of Mac

Seven out of the ten bestselling smartphones in 2025 were iPhones, reports a market research firm, including all of the top four. But it’s not a Pro model that was the No. 1 seller, nor was it the cheapest. It was the base iPhone 16.
Those strong sales powered iPhone to the top of the global market overall. Apple outsold all rival smartphone makers last year, according to a separate report.

AirTag 2 teardown shows Apple taking tampering seriously

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Apple AirTag 1 vs Apple AirTag 2: Internal
Tampering with the AirTag 2 internals is a lot more difficult.
Screenshot: YouTube/Joseph Taylor

An AirTag 2 teardown video reveals Apple’s second-gen AirTag packs major internal changes. From the outside, though, the tracking tag looks identical to its predecessor. 
Internally, Apple has used a thinner PCB and revamped the speaker assembly to make it louder. The latter will also help avoid unwanted tampering with the tag.

Apple showcases Final Cut Pro upgrades in Apple Creator Studio bundle

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Apple showcases upgrades in Final Cut Pro
Director and choreographer Kyle Hanagami uses new AI tools in Final Cut Pro in his productions.
Photo: Apple

Apple released significant updates to Final Cut Pro alongside the debut of Apple Creator Studio software bundle for creatives Wednesday. And in a new feature story, it showed how video director, dance choreographer and Blackpink collaborator Kyle Hanagami uses new AI-powered tools for video editing.

Apple reportedly takes a margin hit to keep iPhone and Mac prices flat

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Apple does not want to increase iPhone and Mac prices.
Apple will take the hit to its profit margins instead of raising prices.
AI Image: ChatGPT

Despite a steep rise in NAND and RAM prices, Apple will supposedly not increase iPhone and Mac prices. Instead, TF International analyst Ming-Chi Kuo believes Apple will take the hit to its gross margins to increase market share. 
The supply-crunch has already forced Apple to negotiate prices with its vendors every quarter, rather than the usual six-month cycle.

First new Sonos hardware since 2024 drives big home sound systems

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Sonos Amp Multi
Sonos Amp Multi could be the beating heart of a large home's customizable sound system.
Photo: Sonos

The first new Sonos hardware product in over a year is the Sonos Amp Multi, a professional-grade multi-channel streaming amplifier designed specifically for large-scale residential audio installations, the company said Tuesday.
“Sonos Amp is the most widely used two-channel streaming amplifier in residential installation because it’s powerful, dependable, and intuitive,” said Tom Conrad, CEO of Sonos. “Amp Multi takes that same philosophy and applies it to larger systems. It makes ambitious designs more efficient to build and install, and easier to live with.”
The announcement marks a significant expansion of Sonos’ product lineup into the custom integration market, targeting professional installers rather than typical consumers. And it’s the first hardware to come out in a while following shakeups at the company.

Mcon launches its long-awaited controller for iPhone gamers

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OhSnap Mcon game controller earns accolades, whopping $1.2 million in crowdfunding
OhSnap Mcon iPhone game controller is simply packed with innovation.
Screenshot: OhSnap

The OhSnap Mcon mobile gaming controller magnetically attaches to an iPhone to add joysticks, buttons, triggers and a D-pad. It’s very portable and uses an innovative design that includes flip-out grips for more comfortable play.
OhSnap unveiled the Mcon a year ago, and it finally reached customers on Tuesday.

Wall Street braces for a blowout quarter from Apple

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An AI-generated image of a bronze bull dressed in a three-piece suit and holding a cosmic orange iPhone 17 Pro on a city street, used to illustrate an article about Apple being on the verge of a record-smashing earnings report
Apple's performance during the holiday quarter should make Wall Street smile.
AI image: ChatGPT/Cult of Mac

Get set for Apple to report boffo results from its latest financial quarter on Thursday. Wall Street expects Apple’s earnings report to reflect a record-breaking holiday season, with analysts anticipating significant growth driven by strong iPhone 17 demand.
Revenue may be up as much 11% year over year. Apple hasn’t seen revenue growth that strong since 2022. This should lead to truly stellar earnings per share.

This guy fed years of Apple Watch health data to ChatGPT — with disastrous results

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Apple Health ChatGPT integration
You might want to reconsider handing your health data to an AI bot.
Photo: OpenAI

When Washington Post tech columnist Geoffrey A. Fowler gave ChatGPT access to a decade of his Apple Watch data, he expected useful insights. Instead, the AI delivered wildly inconsistent health assessments that left him questioning the readiness of AI-powered health tools.

iOS 26.3 will stop carriers from seeing your exact location

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iOS 26.3 precise location sharing
But the feature will only come to select iPhones and iPads.
AI Image: ChatGPT

Apple will introduce a new privacy feature in iOS 26.3 exclusive to iPhones with its C1x or C1 modems. The feature will prevent cellular carriers from seeing iPhone owners’ precise location data.
“With the limit precise location setting, you can limit some information that cellular networks may use to determine your location,” says Apple in its support document.

Third iOS 26.3 and macOS Tahoe 26.3 betas finally go out for testing

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Developers get first look at iOS 26.3 and macOS Tahoe 26.3
Apple forges ahead (slowly) with beta testing iOS 26.3, macOS 26.3 and more.
Image: Cult of Mac

Apple made the third betas of iOS 26.3 and macOS 26.3 available to developers on Monday. This comes two weeks after the second round, double the usual time between new versions. 
The same goes for iPadOS 26.3 beta 3, watchOS 26.3 beta 3, tvOS 26.3 beta 3 and visionOS 26.3 beta 3.