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Hissgate: iPhone 7 Plus emits strange noise when under heavy load

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iphone 7
Apple rode the iPhone 7 Plus' wave into 2017.
Photo: Apple

The first crisis to hit the iPhone 7 Plus is already here, and this time it could be a lot more annoying than Bendgate and Antennagate.

Some iPhone 7 Plus owners are reporting that Apple’s new devices emit a strange hissing noise when performing processor-intensive tasks. And no one is sure what’s causing it.

Hear it for yourself:

Apple debuts stylish new ads for Apple Watch Series 2, iPhone 7

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This man is using his iPhone 7 to photograph a deer in a gas station. Seriously.
Photo: Apple

Apple debuted three new ads over the weekend: two of them for the new iPhone 7, and one for the Apple Watch Series 2.

Highlighting the new waterproofing features of all the devices, along with the low-light camera sensor of the next-gen iPhone, they’re strong, artistic ads — which do the job of explaining to you what Apple’s new smartwatch and handset are capable of, without making it feel like you’re being given the hard sell.

Check them out below.

James Corden is embarrassingly funny in new Apple Music ad

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Corden swims with apples. It's, like, a metaphor.
Photo: Apple

Hot off his genuinely hilarious skit with Tim Cook at the start of the recent iPhone 7 media event, James Corden is back alongside Apple executives for a new ad for Apple Music.

Playing himself, Corden pitches various off-the-wall concepts for an Apple Music ad, to more and more bemused reactions from Apple execs Jimmy Iovine, Eddy Cue and Bozoma Saint John.

Check it out below.

This photographer tested the iPhone 7 Plus before anyone else

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iPhone 7 photos
The iPhone 7 Plus handled the tricky light of sunset over the U.S. Open stadium court.
Photo: Landon Nordeman/ESPN

Photographer Landon Nordeman generally knows what to expect when ESPN calls him to shoot an event. But for the recent U.S. Open tennis tournament, ESPN needed Nordeman to report to the courts in Flushing Meadows, NY without any of his cameras.

Once there, an ESPN photo editor discreetly placed in his hands a sleek new piece of gear that would not be available to a clamoring public for two weeks – the iPhone 7 Plus.

“I was excited once I learned it was the iPhone, but thought I would only get to use it for an hour and have to give it back,” Nordeman told Cult of Mac. “I had the phone and shot with it for four whole days. I loved it. I really loved it.”

Exploding Note 7 blamed on Samsung’s rush to beat Apple

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Samsung-Galaxy
This is why you don't rush products.
Photo: Killian Bell/Cult of Mac

Samsung’s disastrous Note 7 debacle — in which exploding handsets caused the company to withdraw all 2.5 million handsets already shipped — was reportedly the result of rushing to beat Apple.

According to a new report, Samsung saw an opportunity to capitalize on what it felt was likely to be a comparatively boring iPhone 7, and decided to break speed records unveiling a phone it thought could appeal to disappointed would-be iPhone customers.

Today in Apple history: Powerful, upgradeable Macintosh IIx arrives

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The Mac IIx in all its glory
Photo: Laptopanda

Mon19 September 19, 1988: Apple debuts the Macintosh IIx, an incremental upgrade of its fantastic Macintosh II.

The updated model is the first Mac to come with Apple’s new, improved 1.44MB floppy disk SuperDrive. It also packs a hefty price tag of between $7,769 and $9,300 — the equivalent of $15,817 to $18,934 today.

So don’t even try complaining about the cost of an iMac, circa 2016!

Early AirPod reviews and iPhone 7 deals you need to know about, on The CultCast

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cult cast

This week, on The CultCast: The AirPod reviews are in, and we’re excited. Plus: the iPhone 7 carrier deals you need to know about; iPhone 7’s Jet Black’s micro abrasions; Series 1 vs. Series 2 Apple Watch; and, Apple, the new NASA?

Our thanks to Squarespace for supporting this episode. It’s simple to build a website that looks beautiful on any device that visits at Squarespace.com. Enter offer code CultCast at checkout to get 10 percent off.

Apple Watch Series 2 looks surprisingly repairable

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apple watch 2
Same on the outside. Different inside.
Photo: iFixit

The new Apple Watch Series 2 is more repairable than Apple’s original wearable, according to the first teardown to pry open the new device.

Apple Watch Series 2 looks exactly the same as its predecessor on the outside. On the inside it’s an entirely different story, as Apple’s engineers have refined the internals and made it a bit easier to work with.

Jet black iPhone 7 Plus is a hot item on eBay

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Sold out everywhere, the iPhone 7 Plus is hot on eBay.
Photo: Leander Kahney

With the new iPhone 7 Plus sold out worldwide, some owners are turning a pretty profit on Craigslist and eBay.

There’s a brisk trade in brand new iPhone 7 devices, especially the Plus models in jet black, with many selling for almost twice their retail value.

This premium jet black 256GB iPhone 7 Plus, for example, just sold for $1,775 on eBay, with 29 bids. That’s $806 above retail.

iPhone 7 faces Aussie surf test at Bondi Beach

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iphone 7 surfing in australia
Is iPhone 7 the ultimate action cam?
Photo: SoBadSoGood.

Apple’s waterproofing on the iPhone 7 is looking worthy of the price to upgrade alone.

I can’t count how many iPhones I’ve destroyed over the last nine years during water accidents. But after watching the iPhone 7 take a surfing lesson at Australia’s beautiful Bondi Beach, it looks like Apple totally undersold just how water-resistant the new smartphone truly is.

Watch the iPhone 7 catch waves:

Apple’s plans for illuminated flag pole outside London store get rejected

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Let your freak flag fly.
Don't expect any such Apple flag outside its London flagship store.
Photo: James Martin/Twitter

When you’re a company the size of Apple, there’s not much you can’t get away with — but apparently erecting an illuminated flagpole in the center of London isn’t one of them.

Apple recently found itself on the wrong end of London’s City of Westminster council after applying to install two external light fittings to illuminate flags outside its iconic flagship Regent Street Apple store.

Scratch, flame and bend test puts iPhone 7 through its paces

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Bendgate didn't make a return this year, fortunately!
Photo: JerryRigEverything

The iPhone 7 has only been out a matter of hours, and already it’s undergone its first torture tests, courtesy of YouTuber JerryRigEverything.

After exposing his matte black iPhone 7 to various scratches, flames and bend attempts, JerryRigEverything comes to some interesting conclusions.

Check out his iPhone stress test video below.

Tim Cook celebrates happy iPhone 7, Apple Watch 2 buyers

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A new Apple Watch owner in Hong Kong.
Photo: Apple

The iPhone 7, iPhone 7 Plus and Apple Watch Series 2 are out today and — while a botched roll-out means not everyone will get the device they want — Tim Cook is keen to show that there are plenty of happy customers out there.

In a post on Twitter, Apple’s CEO writes that, “It’s time! #iPhone7 and #AppleWatchSeries2 are here!”

Well, for some of us at least!

iPhone 7 Plus teardown confirms bigger 2,900 mAh battery

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Oh, iPhone 7 Plus -- you weren't long for this world.
Photo: iFixit

While most Apple fans around the world are just hoping to get their hands on a new iPhone 7 or iPhone 7 Plus, our friends over at iFixit have already taken one apart.

In their teardown of the iPhone 7 Plus, the repair experts confirm some important details about Apple’s plus-sized next-gen handset — such as its 2,900 mAh battery, which is slightly more than 5 percent larger than the 2,750 mAh battery used in last year’s iPhone 6s Plus.

Widespread shipping delays hit iPhone 7 on eve of launch

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iPhone 7 Plus jet black
Jet black iPhone 7 will be hard to find.
Image: Apple

With the iPhone 7 and iPhone 7 Plus scheduled to arrive in less than 24 hours, customers around the globe who preordered are being notified that their devices won’t ship on time.

The unpleasant news isn’t sitting well with these Apple fans, many of whom thought they’d get their iPhone 7 on launch day.

A school for homeless kids gets backing from Steve Jobs’ widow

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RISE High co-founder Eric Whalen works with a student.
RISE High co-founder Eric Whalen works with a student.
Photo: XQ Institute

A kid moving from shelter to shelter or in and out of foster case has more immediate needs than getting to school regularly. But what if the school could come to them?

Two educators in Los Angeles have a plan to do just that and their bold idea has earned them a $10 million grant from a school redesign competition funded by Laurene Powell Jobs, the widow of Apple co-founder Steve Jobs.

iPhone 7 unboxing video reveals new Home button feature

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The first iPhone 7 unboxing we've seen!
Photo: MKBHD/YouTube

The iPhone 7’s new Taptic Home button gives users the ability to make their “iPhone experience even more personal by choosing the click that’s right for [them].”

Revealed as part of a new iPhone 7 unboxing video by YouTuber MKBHD, the feature lets users select light, medium or “firm” haptic feedback to indicate that the handset’s new Taptic Home button has been pressed.

Check out the unboxing video below.

Apple denies it has plans to acquire Tidal

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apple music app
Apple's got 99 problems, but a Tidal acquisition ain't one.
Photo: Ste Smith/Cult of Mac

Jay Z and Apple aren’t going to be joining forces anytime soon, according to Apple Music head honcho Jimmy Iovine.

In a new interview, Iovine poured cold water on Tidal takeover rumors, saying: “We’re really running our own race” and “we’re not looking to acquire any streaming services.”

Apple stores won’t have iPhone 7 Plus, any jet black models on Friday

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jet black iPhone 7 and iPhone 7 Plus
Yep, you won't be getting one of these tomorrow if you haven't already ordered it.
Photo: Apple

iPhone 7 units are going to be rarer than hen’s teeth this Friday, according to Apple. The company’s retail stores have sold out of the hugely popular jet black iPhone 7 and all iPhone Plus models altogether.

In other words, unless you reserved ahead, simply queuing outside your local Apple store is no guarantee you will get the handset you want on launch day.