httpv://www.youtube.com/watch?v=giBNazD-Lm4
Apple launched a new pair of iPhone 3GS ads to highlight features common to newer and older devices.
Continuing the “there’s an app for that” meme, the rather underwhelming one above about sharing shows how you can exchange photos using Mover and contact info with Bump. (The other ad focuses on travel apps for jet-setting iPhone owners).
With gazillions of apps available, the ad uses two that do a lot of the same things –Â allowing users to share contact info, photos and files.
Both Mover and Bump are offered gratis on iTunes and earned three out of a five possible stars in customer ratings. (I downloaded Bump following the hype when it was the billionth app downloaded in the iTunes store, but haven’t had much occasion to use it.)
Which is better, or do you use both?
If you were building a better app ad, what would you have mentioned instead?
Nicole Martinelli is a San Francisco freelance writer who heads up Cult of Mac Magazine, our weekly publication available on iTunes. You can find her on Twitter and Google+. If you’re doing something new, cool and Apple-related, email her.
