This article first appeared in Cult of Mac Magazine.
You may think a gold iPhone is the tackiest thing since Mr T’s chains, but Apple is actually fashion forward.
Cult of Mac asked EDITD, a leading fashion forecasting firm, whether the gold iPhone would be in step with what’s going on in the world, fashion-wise.
“Metallics, and gold in particular, are certainly a growing fashion trend,” noted EDITD’s Julia Fowler. “We’ve recorded an 88 percent increase in gold products over the last 3 months.”
Over the sweltering summer, gold went from being barely a glimmer with about 10,500 items stocked at stores like Gap, Target and ASOS, to 19,600 products.
Bring on the bling.
Nicole Martinelli is a San Francisco freelance writer who heads up Cult of Mac Magazine, our weekly publication available on iTunes. You can find her on Twitter and Google+. If you’re doing something new, cool and Apple-related, email her.
