I used to think setting up a new iPhone was easy, but the iPhone X takes it to the next level.
On Friday, I got the new iPhone X and have been using it all weekend. The setup process was the easiest ever, and speaks to Apple’s constant drive to make things better.
Normally I set up a new I Phone “as new.” It gives me a chance to clear out apps that I never use. But setting up as new can be a huge pain. It requires re-downloading all your apps, and laboriously cutting/pasting dozens of inscrutable passwords from 1Password (the password-management software I use).
Nonetheless, it’s become a habit because I’ve been burned in the past. During previous upgrades, it took forever to suck everything down from iCloud. Sometimes the process failed altogether. It just seems easier and cleaner to start from scratch.
So when I unboxed the iPhone X, I had every intention of starting fresh. But up popped a dialog box asking if I wanted to transfer all the settings from my old phone using iOS 11’s new Automatic Setup feature.
iPhone X setup: Going full auto
Automatic Setup signs you into iCloud, Keychain, iTunes, the App Store, iMessage and FaceTime using your Apple ID, according to Apple. It also takes care of device settings like language, region, network, keyboard preferences, Siri and Home and health data.
The setup is reminiscent of setting up a new Apple Watch, but even easier. I just held my phones close together and initiated the process by pointing the X’s camera at my old phone. The old phone displayed a glowing orb of shiny blue dust, and the pairing began.
It’s as simple as the setup process for the new Apple TV 4K, which likewise sucks in all your passwords and login IDs from a nearby device (after authentication, of course).
I encountered only a couple of minor hiccups. My old phone asked for its iCloud backup to be updated — which only took a few minutes. Then the iPhone X asked to be updated to the latest version, iOS 11.1. My old phone was running iOS 11.1 but the X was running plain old iOS 11. Updating the new phone took a little longer — 15 minutes or so.
Express Settings simplifies iPhone setup
Another change in iOS 11 setup is streamlining all the tedious questions the phone asks you before you get to the home screen. Apple consolidated all of them into a single new screen called Express Settings. This enables default settings for location, analytics and Find My iPhone. You can now enable them all at once.
It’s a smart move. You can always dig into System Settings and change things later, but it turns on important settings like automatic backups.
Then it took about 15 or 20 minutes for the X to re-download all my apps.
Overall, it was the easiest, most painless setup of a new iDevice I’ve encountered. This kind of thoughtful, user-centric thinking made Apple famous. I’m glad to see the tradition going strong.
Get iPhone X setup tips
Want more info on setting up iPhone X? Read Cult of Mac’s how-to: Set up your new iPhone X the right way.

Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander is an expert on:
Apple and Apple history
Steve Jobs, Jony Ive, Tim Cook and Apple leadership
Apple community
iPhone and iOS
iPad and iPadOS
Mac and macOS
Apple Watch and watchOS
Apple TV and tvOS
AirPods
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.