This is a guest commentary by Shawn Ahmed, a anti-poverty campaigner. It was originally published here.
Last week, Apple surpassed Microsoft to become the world’s biggest tech company. As someone who used to spell Microsoft with a dollar sign, I can’t believe what I’m about to say: this is a bad thing for the world.
The only thing I love more than Apple is what I use my Mac gear for: fighting poverty in developing countries. In this regard, unlike Microsoft & Bill Gates, Apple & Steve Jobs don’t seem to care much about poverty and global development.
Before starting this project, I really wasn’t aware of just how much Microsoft was doing in the fight against global poverty. I’m not even referring to Bill Gates and how he has used his own personal wealth to create The Gates Foundation.
As a company, Microsoft is hugely invested in fighting poverty. They partner with charities that keep aid workers connected during disasters, they invest in global health initiatives that save lives, they match employee donations, and much more.
And, as I learned after the earthquake in Haiti, Microsoft even has a disaster response team to provide assistance after natural disasters – with technology, equipment, & even funding. This is mind-boggingly unprecedented from a for-profit.
In fact, in the three years I’ve been doing this project, it seems like virtually every aid & development contact I’ve made in Asia, Africa, Europe, and the Americas seems to have (or knows of) someone who can help them from Microsoft.
The same cannot be said for Apple. In fact, to this day despite all the contacts I’ve made, I have yet to find a single person who knows anything Apple has funded or supported in the fight against global poverty.
In fact, when I started this project back in 2007, I placed a formal written request to see if Apple would help me through either lending or donating Apple software or gear. Their response? They don’t do that kind of stuff (see the letter from Apple below).
I was also very lucky to meet some high-ranking Apple employees & engineers during my trip to San Francisco late last year. Unfortunately they too confirmed to me that, with one exception not related to poverty, Apple simply doesn’t have any programs which focus on charitable giving.
Until that changes, Apple will never truly surpass Microsoft.
Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander is an expert on:
Apple and Apple history
Steve Jobs, Jony Ive, Tim Cook and Apple leadership
Apple community
iPhone and iOS
iPad and iPadOS
Mac and macOS
Apple Watch and watchOS
Apple TV and tvOS
AirPods
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.
