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  5. Apple reshapes Health, Fitness and Watch leadership as Jeff Williams nears retirement

Apple reshapes Health, Fitness and Watch leadership as Jeff Williams nears retirement

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Jeff Williams at Apple Watch launch 2020
Jeff Williams retires from Apple later this year.
Screenshot: Apple

Apple prepares for a major internal reorganization ahead of COO Jeff Williams’ retirement later this year. As part of the rejig, Eddy Cue will oversee the health and fitness team. 

Meanwhile, the watchOS division will come under Craig Federighi, the current head of software engineering.

Apple’s post–Jeff Williams era begins with major leadership changes

In July 2025, Apple announced longtime executive Jeff Williams would step down as the COO by the end of 2025. With his retirement looming, the company is now making some internal organization changes. Sabih Khan, who joined Apple in 1995, will take over Williams’ duties.

Bloomberg reports that Senior Vice President of Services Eddy Cue will now head Apple’s health and fitness team. The move comes as the company prepares to launch a paid Health+ subscription service. It will reportedly feature an AI-powered assistant and provide users with personalized nutrition, exercise and sleep recommendations.

The company eventually wants to bring its health and fitness teams into one group.

“The health and fitness groups, managed by Sumbul Desai and Jay Blahnik, respectively, had long reported to Williams. Under the new structure, the teams will be consolidated under Desai, with Cue serving as her boss. Blahnik will report to Desai,” says the report.

watchOS goes to Federighi

Craig Federighi will oversee watchOS development. He’s already in charge of the Siri overhaul and visionOS development.

John Ternus, Senior Vice President of Hardware Engineering, will lead the Apple Watch’s hardware development. COO Jeff Williams previously oversaw the development of new Apple Watch models. But post his retirement, Ternus will be the sole person in charge.

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