The overall smartphone market in the United States declined 5% year-on-year in Q2, but Apple nonetheless set a new U.S. record by shipping 15 million iPhones domestically, a new Canalys report claims.
“With the launch of the iPhone SE, Apple’s quarterly market share ballooned to 47%,” the report reads. Between Apple and fellow smartphone market leader Samsung, seven out of the 10 smartphones made were manufactured by one of the two companies.
Photo: Canalys
Apple’s iPhone numbers seem particularly impressive given the challenges Apple — and customers — faced in the second quarter. Apple Stores were closed or just starting to reopen. People were tightening their belts as a result of the pandemic-fueled financial downturn.
Canalys’ report claims that the average price of a smartphone in the United States dropped to $503 during the quarter. That is 10% lower than in Q2 last year.
This isn’t the first time Apple defied the odds during the coronavirus downturn. Apple’s shares dipped to a low of $224.37 on March 23. Since then, they soared to a current high of $452.04. That gives Apple a present market cap of $1.93 trillion. By comparison, Alphabet is worth $1.02 trillion. Facebook is valued at $740 billion. And Microsoft is worth $1.53 trillion.
Source: Canalys
Luke Dormehl is a U.K.-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Apple Revolution and The Formula: How Algorithms Solve All Our Problems … and Create More, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme and other publications.
