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Hollywood’s top filmmakers held secret meetings with Apple at this year’s Sundance Film Festival, according to a new report that claims Apple is planning to make a big play to take on Netflix and Amazon Prime Video by creating its own original TV shows and movies.

Apple hosted a secret ‘iTunes Lounge’ at Sundance for a number of invitation-only events for film makers, producers, actors, and other A-list talent to hear the company’s pitch on how it plans to create a ton of original content that will be exclusively available on Apple TV.

For most of us, April Fools’ Day is an abomination. It’s like watching your dad crack terrible jokes at a party. But unlike your dad, some tech companies have perfected the art of the April Fools’ prank and come up with some pretty spectacular ones.

Here are some of the best that have made us LOL today.

One of Google’s April Fools’ Day pranks was so unpopular with users that the company was forced to pull it just hours after it rolled out.

The Gmail stunt, which automatically inserted a “mic drop” GIF into users’ emails as they were sent, was greeted by a torrent of complaints and labeled inappropriate.

The world’s biggest search engine is planning a new way to get its software onto Apple products, The Verge is reporting. It’s a Google iPhone keyboard that developers hope will trump the stock iOS one.

Third-party keyboards are nothing new, but very few actually have a shot at replacing Apple’s as the go-to typing tool either because of pointless features or shoddy design. But we think that if anyone’s going to give it a running start, it’s Google.

Apple may be hopping into bed with long-time tech giant frenemy Google, migrating part of its iCloud business over from Amazon Web Services (AWS) to Google’s Cloud Platform.

Apple will reportedly pay Google between $400 and $600 million as part of the deal, which could be around twice the estimated amount Google’s cloud business did in total revenue last year.

Googlebot, the giant webcrawler that Google uses to scan webpages and update its index, is ditching its iPhone disguise to become an Android.

Rather ironically, the tool has been masquerading as an Apple device running iOS 8.3 for years, but it will soon become a Nexus 5X running Android 6.0.1 Marshmallow to become more efficient.

Your Android apps are going to get an iOS-style makeover soon, thanks to new design guidelines from Google.

Mostly concerned with the bottom of Android apps, Google is looking to have its developers place a bar across the bottom of their apps that will let users navigate between different sections of the app, just like iOS currently does.

Google Inbox’s awesome Smart Reply feature, which was launched on mobile back in November, is now available on the web.

The feature is already being used for 10 percent of all replies on Android and iOS — and it’s just as good in your browser.

Google, Facebook, Snapchat, WhatsApp and other tech giants are reportedly working on their own increased privacy measures, as Apple continues to win over the general public during its encryption standoff with the FBI.

Google’s mobile Chrome web browser gets a new update today, which — according to the Chrome team — has “more than a barge full of performance and stability fixes.”

We’re not sure how many software fixes a barge would hold, but we feel confident in saying it’s a whole lot.

A Google self-driving car was involved in a collision with a public bus this month, and it could be the first time one of the company’s autonomous vehicles was to blame for an accident.

The FBI’s demand that Apple build a backdoor into a terrorist’s iPhone has done the seemingly impossible by getting Microsoft, Google and Apple all on the same team.

Many of the country’s top tech firms have revealed that they will file friend-of-the court briefs in defense of Apple’s position that no company should be compelled by the government to break its own security and thus put the public safety of millions of users at risk.

Google’s neural network continues to amaze. With a new deep-learning machine called PlaNet, which has been trained by 126 million images and their accompanying EXIF data, it has picked up the “superhuman” ability to pinpoint the location of almost any photo.

Apple has added Facebook CEO Mark Zuckerberg to its growing list of elite tech allies that support that company’s fight against the FBI’s demands to create a back door on iOS to unlock the San Bernardino shooter’s iPhone.

During an appearance today at the the Mobile World Congress in Barcelona, Zuckerberg said that adding backdoor access to devices is neither effective nor the right thing to do.

Google and Apple don’t always see eye-to-eye, but in the matter of encryption, they’re total allies.

Today, Google CEO Sundar Pichai today tweeted words of support to Apple in the aftermath of Tim Cook’s open letter, explaining why Apple was defying a federal order to provide backdoor access to a terrorism suspect’s iPhone 5c.

Google takes a leaf out of Samsung’s marketing playbook in its latest Android ad, with a subtle swipe at Apple and the lack of choice you get when you choose iOS.

“Monotune” is part of the company’s “Be together. Not the same.” campaign, and it’s nothing short of brilliant.

Apple has set its sights on taking over the smartphone market in India and its planning to bring more than just retail jobs to the country in the process.

The company confirmed today that it is planning to invest $25 million in a new office complex this year in Hyderabad that will bring 4,500 jobs to the area during the construction process.

Google wants you to give the gift of music this Valentine’s Day, and to help, it’s offering 50 percent off Play Music subscriptions. For a limited time, you can get a whole month for just $4.99 — down from $9.99.

It’s Safer Internet Day 2016, and Google just announced two big changes for Gmail that will make it even more secure. Starting this week, the company will make it easier to identify unencrypted and unauthenticated emails to make life even harder for scammers.

If you use Google’s Chrome web browser, you’re now even safer from sneaky advertisers that try to get you to download their crummy software with fake download buttons.

Chances are you’ve seen these around, even on some large sites like Sourceforge and CNET, and might have clicked on one or two by accident, as intended.

Google’s new addition to its Safe Browsing initiative will block sites that have these deceptive download buttons on them.

Google’s flagship Nexus 6P delivered significant design improvements last year, putting its hardware on par with the best devices from rival manufacturers. But Google wants the Nexus lineup to be even more like the iPhone.

To make that happen, the company will reduce its reliance on third-party manufacturing partners like Huawei and LG and assume greater control over Nexus hardware, according to one report.

If you think everyone and their sister has a Gmail account or uses WhatsApp these days, you wouldn’t be too far off.

Both tech giants, one a messaging app, the other an email service, have hit some serious milestones today.

Good news for iOS users who prefer Chrome: Google’s browser is now as fast as mobile Safari.

Chrome has switched to the WKWebView engine, which first became a feature in 2014 with iOS 8, allowing third-party browsers access to the same rendering engine as Safari.

WhatsApp made millions of smartphone users happy with week when it announced it will be ditching its annual subscription fee, but its next move might not be so popular.

According to a hidden option found in the latest WhatsApp beta for Android, the service is planning to share user data with Facebook “to improve [your] Facebook experiences.”

Android and iOS may be mortal enemies in some ways, but Google clearly realizes the value of having Apple’s hundreds of millions of customers use its search engine.

So much so, in fact, that in 2014 Google paid Apple a massive $1 billion to keep its search bar on the iPhone.