Apple’s quest to dominate the video streaming business has added two new executives to the company’s growing roster of original video content talent.
Two business affairs executives — Philip Matthys from Hulu and Jennifer Wang Grazier from Legendary Entertainment — have reportedly joined Apple to fill positions on the company’s video content team.
Apple surprised us this morning by finally revealing the launch date of the iMac Pro, but a few lucky tech reviewers have already gotten their hands on the slick new machine.
The first hands-on reviews of the iMac Pro confirm a lot of what we already knew about Apple’s machine: it’s gorgeous and insanely fast. But according to those that have tested it, the iMac Pro actually blows past the hype of being the perfect iMac for professionals.
Apple media boss Phil Schiller says that even though Face ID on the iPhone X works nearly flawlessly at one point in the device’s development the entire thing seemed impossible.
Schiller sat down for an interview to talk about Apple’s latest products like the iPhone X, HomePod and even the iMac Pro which is coming out later this week.
Still on the fence about buying the iPhone X with Face ID? Apple’s got a brand new set of ads that will have you ready to take the plunge by showing off how smooth Face ID works on the iPhone X.
Registered Apple developers just got a brand new beta build of macOS today after Apple seeded the first beta of macOS 10.13.3.
The new update comes less than a week after Apple released macOS 10.13.2 to the public bringing a host of bug fixes and performance improvements. Like the update before it, macOS 10.13.3 appears to mostly focus on under-the-hood improvements.
One of the most popular third-party apps on the App Store has officially been purchased by Apple.
London-based Shazam has long dominated the App Store charts with its ability to recognize any song, movie or TV show. Now Apple is bringing that tech in-house by purchasing the startup for nearly half a billion dollars.
Apple marketing guru Phil Schiller has heard the haters saying the iPhone X wasn’t the first smartphone to get facial recognition. But according to Schiller, that doesn’t matter at all.
“They all stink,” says Schiller in a new interview discussing Apple’s new facial recognition feature. The wide-ranging interview touches on everything from AirPods to virtual reality, but what sets Face ID apart is what got Schiller the most excited.
Apple is adding another key weapon to its war chest in the battle against Spotify, based on a new report that claims the company plans to acquire the app Shazam.
The popular app helps users identify any song, TV show or movie in seconds just by listening to it via a smartphone’s microphone. iOS integrated Siri with Shazam a few years ago, but it appears that Apple’s looking to bring the entire operation in-house.
If you love Legos and the clicky feeling of using a mechanical keyboard then prepare to meet the keyboard of your dreams.
Lego master builder Jason Allemann revealed his latest creation today that transforms an old school mechanical keyboard into a fully customizable Lego creation. The Lego keyboard uses a Cooler Master Quick Fire Rapid keyboard as a base and replaces the frame and keys using 3D printed Cherry MX Lego compatible keycaps.
Take a closer look:
A huge vulnerability within Apple’s HomeKit software has been discovered that potentially could have allowed attackers to gain access to smart accessories like locks and garage doors.
The zero-day vulnerability was reportedly patched by Apple within the last few days but certainly shows that HomeKit might be quite as secure as some users think.
Instagram users may soon get a second app dedicated solely to messaging other people on Instagram.
The new direct messaging app is called Direct and could be Instagram’s first move towards removing messaging from the main photo-sharing app.
The second big update for macOS High Sierra has finally arrived.
Just a few days after launching iOS 11.2, tvOS 11.2 and watchOS 4.2, Apple has now made macOS 10.13.2 available to the public following months of beta testing.
Working at Apple isn’t quite all its cracked up to be in 2017, based on the latest rankings from Glassdoor that show Apple dropping to its lowest spot ever.
The official launch of Apple Pay Cash is finally here and you can even use it to send friends money from your Apple Watch.
Apple released watchOS 4.2 to the public today, bringing a host of new features and bug fixes, including support for the new Apple Pay Cash feature that started trickling out to iPhone users yesterday.
American tech companies are a some of the most effectively managed businesses in the world, according to a new landmark system that ranked the top 250 companies.
Even though Apple is the world’s most profitable company, the rankings found that Amazon is actually the most efficiently run business. But Apple follows at a close second.
One of Apple’s biggest manufacturing partners says it plans to get into the augmented reality business.
Quanta Computer revealed today that it has struck an agreement to start making lenses for an augmented reality headset. Even though the deal isn’t with Apple, it could signal that augmented reality headsets are about to hit the market in a big way.
Sending friends cash via your iPhone just got a whole lot easier. Apple is finally rolling out Apple Pay Cash to all U.S. users after the company pushed out iOS 11.2 over the weekend.
The holidays are finally upon us and Apple has a really good suggestion on what you should buy your loved ones for Christmas present: The Apple Watch.
Apple published four new ads today that highlight how the Apple Watch is a great exercise companion, whether you take it running, swimming, snowboarding or to a soccer game. Each ad is only 15 seconds long and uses some trippy visuals to get you in the shopping mood.
Check it out:
New York City is getting a new Apple store this week, only instead of replicating the iconic Fifth Ave glass cube, this time Apple’s going with a giant triangle.
The new store will be Apple’s second retail location in Brooklyn after the company opened a store in Williamsburg last year. Apple’s glass-sided triangle store opens December 2 and is located down the street from the Atlantic Terminal and Barclays Center.
Take a closer look:
The battle between Apple and Qualcomm and Apple is turning downright nasty.
Hot on the heels of Apple’s counter-lawsuit, Qualcomm has filed three new patent infringement claims against the iPhone-maker. It is also seeking a ban on the import of all AT&T and T-Mobile iPhone X and iPhone 8 units in the US which could cause major headaches for Apple.
Spotify is in for a rough future, according to Apple’s Jimmy Iovine, who is warning the music industry not to place too much faith in the tech industry.
Iovine sat down for a new interview where he discussed the future of the music industry. According to the Apple Music boss, record labels are “100 percent” overly optimistic about where things are headed with technology.
Stories, the short-video format popularized by Snapchat, is making its way to YouTube.
Everyone from Instagram to Facebook Messenger has already copied Snapchat’s popular, so it should be little surprise that YouTube has decided to get in on the action too. The video platform revealed to creators today that it’s working on a new feature called “Reels” that is a lot like Stores. Only it comes with some major differences.
Reposting your favorite photos on Instagram is about to get a lot easier if a new feature that’s currently in testing makes it out to the public.
Instagram appears to be testing a button that allows users to “regram” button that allows users to share posts to their timeline. There’s no guarantee when the feature will make it out to the public, but it if it does, it could finally mean the end of horrible third-party reposting apps.
A serious security flaw in macOS High Sierra has been exposed that allows anyone to gain full access to affected Macs without knowing the computer’s administrative password.
The bug appears to let someone log into the admin account on a Mac by simply typing “root” as the username while leaving the password field blank. Attackers could potentially exploit the bug to access locked Macs and gain access to personal information.
Developers received a new round of beta updates from Apple this morning after the company released the fifth beta build of iOS 11.2 along with new software for tvOS and macOS as well.
iOS 11.2 beta 2 comes more than a week after Apple seeded the last build to developers adding a bunch of tweaks to the iPhone and iPad.