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Wow, iPhone Duo is selling fast

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Ship dates for iPhone Duo on Apple's online store.
Demand for iPhone Duo is high on first day of preorders.
Photo: Leander Kahney/Cult of Mac

The new iPhone Duo is selling out fast, with deliveries already slipping into late January, three months after they were supposed to be available. The sellout is unprecedented, even for a new iPhone, which is always in high demand.

The first folding iPhone was meant to be ready for delivery on Friday, October 23. But preorders backed up by months within 15 minutes of the new handset going on sale this morning.

Currently, the checkout at Apple’s online store shows the iPhone Duo, which starts at $1,999, won’t be delivered until January 25 at the earliest. Customers hoping to pick up a handset before Christmas might still be able to get one, however.

iPhone Duo demand is off the charts, as ship dates slip by months

Screenshot of iPhone Duo ship dates on Apple's online store.
Express Delivery my *ss!

As Apple’s first foldable, demand for the iPhone Duo was expected to be high due to the novel form factor. But the device’s popularity seems especially high, with delivery dates already delayed by months. iPhone Duo is also shown as unavailable for pickup at many of Apple’s retail stores. However, Apple’s online store now says customers interested in reserving a pickup at an Apple Store should check back on October 24.

This is pretty astonishing. I can’t remember Apple introducing a product with an immediate three-month backlog of orders.

Ship dates slipping even during checkout

Apple encouraged would-be iPhone Duo owners to preconfigure their orders and secure financing for the pricey handset before orders opened at 5 a.m. Pacific this morning.

Apple’s online store went offline for a few minutes today, and by the time it loaded, iPhone Duo ship dates quickly slipped into November, then December. 

Some customers reported ship dates slipping even as they were checking out.

“They said pick up in store on the 10/23 or shipped for 11/6. So I chose pick up and selected a time. ⏰,” wrote Dave Hamilton on X. “By the time I got to checkout a few seconds later, no pickups were available anywhere. And the delivery window slipped to 11/20! 🚚📦📲 At least when I bought Rush tickets last year they were secure once they were in my cart! 🛒 🤘 And now, after typing this, pre-order deliveries have slipped to 12/14.”

Don’t despair!

Despite the early sellout, the new iPhone Duo still might be available in stores on October 23. Apple often reserves a supply for walk-in customers on the first day of sales. Demand, though, will likely be high.

The foldable also might be available through carriers and third-party retailers like Best Buy.

Prior to going on sale, reports indicated production problems and low yields for the new handset.

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