‘Behind the Mac’ ad salutes accomplished women

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Apple ad on YouTube Int. women's day
Alicia Keys on the keys of her MacBook Pro.
Screenshot: Apple/YouTube

Apple’s salute to International Women’s Day is a black-and-white montage of cool portraits of powerful women and the Mac computers that play a role in their work.

Apple released the “Behind the Mac” video on YouTube Wednesday morning.

The video opens with Nobel laureate Malala Yousafzai and features a flash of musicians, filmmakers, CEOs and other influencers. The video runs just under 50 seconds.

Fashion designer Diane von Furstenberg, World Cup soccer icon and equal pay activist Megan Rapinoe and Grammy-Oscar winner Lada Gaga are among the more familiar faces.

Those less known familiar Black Mamba, a women-run anti-poaching unit out of South Africa, MeToo movement founder Tarana Burke and Audrey Gelman, a CEO who was featured pregnant on the cover of a business magazine.

To follow along with the faces, Apple lists the well-curated lineup in order of appearance below the video on YouTube.

https://youtu.be/2iRWCFetoxg

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